Market Forecast by STB Type, Technology, Recording, Production Source and Region
Product Code: ETC000150 | Publication Date: Aug 2023 | Updated Date: Feb 2024 | Product Type: Report | |
Publisher: 6Wresearch | ||||
India Set Top Box Market registered a decline of -58.2% in value shipments in 2022 as compared to 2021 and a decrease of -6.77% CAGR in 2022 over a period of 2017. In Set Top Box Market India is becoming more competitive as the HHI index in 2022 was 2425 while in 2017 it was 2748. Herfindahl Index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means less numbers of players or countries exporting in the market. India has reportedly relied more on imports to meet its growing demand in Set Top Box Market.
India Set Top Box market currently, in 2023, has witnessed an HHI of 4350, Which has increased substantially as compared to the HHI of 0 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
For India Exporters of Set Top Box, USA seems to be the most attractive market (in 2028) in terms of export potential followed by United Arab Emirates (UAE), Israel, Singapore and United Kingdom (UK). Also, USA offers high import demand potential for other countries as well in 2028.
The Indian Set Top Box (STB) market has witnessed significant growth in recent years, driven by the rapid digitalization of television broadcasting. With a large population transitioning from analog to digital TV, the demand for STBs has surged. The market is characterized by the presence of both domestic and international players, offering a wide range of products to cater to diverse consumer preferences.
The Indian government has played a pivotal role in shaping the STB market through policies aimed at digitizing the broadcasting sector. Initiatives such as the Digital India campaign and mandatory cable TV digitization deadlines have accelerated the transition to digital platforms. Ongoing regulatory measures and collaborations with industry stakeholders continue to shape the landscape of the STB market in India.
The Indian STB market is competitive, featuring both domestic and international players. Key players include industry giants such as Tata Sky, Dish TV, Videocon D2H, and Airtel Digital TV. These companies have been at the forefront of innovation, offering a diverse range of STBs to cater to different consumer segments. The market is dynamic, with continuous advancements in technology and strategic partnerships shaping the competitive landscape.
Several factors contribute to the growth of the Indian STB market. The primary driver is the government-mandated digitization of cable TV services, leading to an increased adoption of digital set-top boxes. Additionally, the growing middle-class population, rising disposable incomes, and the expansion of digital content services are fueling the demand for advanced STBs with enhanced features like HD and 4K capabilities.
Despite the positive momentum, the Indian STB market faces challenges. Affordability remains a key concern for a significant section of the population, hindering the widespread adoption of advanced STBs. Furthermore, the diverse geographic and cultural landscape of India poses distribution and logistical challenges, impacting the efficient reach of STBs to remote areas.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Set Top Box Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Set Top Box Market Revenues & Volume, 2020 & 2030F |
3.3 India Set Top Box Market - Industry Life Cycle |
3.4 India Set Top Box Market - Porter's Five Forces |
3.5 India Set Top Box Market Revenues & Volume Share, By Resolution, 2020 & 2030F |
3.6 India Set Top Box Market Revenues & Volume Share, By End-User, 2020 & 2030F |
3.6 India Set Top Box Market Revenues & Volume Share, By Service Type, 2020 & 2030F |
3.6 India Set Top Box Market Revenues & Volume Share, By Distribution, 2020 & 2030F |
4 India Set Top Box Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 India Set Top Box Market Trends |
6 India Set Top Box Market, Segmentations |
6.1 India Set Top Box Market, By Resolution |
6.1.1 Overview and Analysis |
6.1.2 India Set Top Box Market Revenues & Volume, By HD (High Definition), 2020 & 2030F |
6.1.3 India Set Top Box Market Revenues & Volume, By SD (Standard Definition), 2020 & 2030F |
6.1.4 India Set Top Box Market Revenues & Volume, By UHD (Ultra-High Definition), 2020 & 2030F |
6.2 India Set Top Box Market, By End-User |
6.2.1 Overview and Analysis |
6.2.2 India Set Top Box Market Revenues & Volume, By Residential, 2020 & 2030F |
6.2.3 India Set Top Box Market Revenues & Volume, By Commercial, 2020 & 2030F |
6.2.3 India Set Top Box Market Revenues & Volume, By Others 2020 & 2030F |
6.3 India Set Top Box Market, By Servcie Type |
6.3.1 Overview and Analysis |
6.3.2 India Set Top Box Market Revenues & Volume, By Pay TV, 2020 & 2030F |
6.3.3 India Set Top Box Market Revenues & Volume, By Free-to-Air, 2020 & 2030F |
6.3.3 India Set Top Box Market Revenues & Volume, By Others 2020 & 2030F |
6.4 India Set Top Box Market, By Distribution |
6.4.1 Overview and Analysis |
6.4.2 India Set Top Box Market Revenues & Volume, By Online Distribution, 2020 & 2030F |
6.4.3 India Set Top Box Market Revenues & Volume, By Offline Distribution, 2020 & 2030F |
7 India Set Top Box Market Import-Export Trade Statistics |
7.1 India Set Top Box Market Export to Major Countries |
7.2 India Set Top Box Market Imports from Major Countries |
8 India Set Top Box Market Key Performance Indicators |
9 India Set Top Box Market - Opportunity Assessment |
9.1 India Set Top Box Market Opportunity Assessment, By Resolution, 2020 & 2030F |
9.2 India Set Top Box Market Opportunity Assessment, By End-User, 2020 & 2030F |
9.2 India Set Top Box Market Opportunity Assessment, By Service Type, 2020 & 2030F |
9.2 India Set Top Box Market Opportunity Assessment, By Distribution, 2020 & 2030F |
10 India Set Top Box Market - Competitive Landscape |
10.1 India Set Top Box Market Revenue Share, By Companies, 2023 |
10.2 India Set Top Box Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |