Market Forecast by Countries (United States, Canada), By End-User (Men, Women), By Distribution Channel (Offline, Online) And Competitive Landscape
Product Code: ETC182848 | Publication Date: May 2021 | Updated Date: Jan 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 30 | |
Report Name | North America Hosiery Market |
Forecast period | 2025-2031 |
CAGR | 5.6% |
Growing Sector | Online Sales |
The North America Hosiery Market report provides a comprehensive evaluation By Distribution Channel, By End-User, and By Countries segments The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The North America Hosiery Market is experiencing significant growth owing to rising fashion consciousness, increased disposable incomes, and the broader acceptance of athleisure wear. Key trends include a shift towards sustainable and eco-friendly materials and the increasing popularity of online sales channels. Growth drivers encompass retail expansion, innovative product designs, and heightened advertising efforts. Nevertheless, the market faces challenges such as fluctuating raw material prices and intense competition from local and international brands.
According to 6Wresearch, the North America Hosiery Market size is expected to grow at a significant CAGR of 5.6% during the forecast period 2025-2031. The primary drivers of the North America Hosiery Market include advanced knitting technologies, which lead to higher-quality products and enhanced durability. Consumer shifts towards health and wellness promote the demand for compression hosiery. Additionally, the proliferation of e-commerce platforms enables broader product reach and consumer convenience. Innovative products such as moisture-wicking socks and eco-friendly materials further drive market expansion, as does strategic marketing that caters to a diverse customer base.
The North America Hosiery Market faces several challenges that could impede growth. One major obstacle is the fluctuation in raw material costs, particularly those of natural fibers like cotton and wool, which can affect profit margins. Additionally, intense competition from global brands exerts pressure on local manufacturers to innovate constantly. Regulatory standards regarding product safety and environmental impact demand significant compliance costs. Consumer preference shifts toward premium, customized hosiery also challenge mass-market players to upgrade their offerings.
Leading players in the North America Hosiery Market include Hanesbrands Inc., Gildan Activewear Inc., L Brands Inc., and Gold Toe-Moretz, LLC. These companies leverage extensive distribution networks, robust product portfolios, and continuous innovation in fabric technology. Their strong market presence, coupled with significant investments in branding and consumer engagement, positions them as key players in driving the market forward.
Government initiatives supporting the Hosiery Market in North America include programs such as the Made in USA initiative and the Sustainable Apparel Coalition's Higg Index. These measures encourage local manufacturing and adoption of environmentally sustainable practices. Additionally, trade policies under the North American Free Trade Agreement (NAFTA) aid in creating a favorable business environment for hosiery manufacturers. Support for research and development and small business grants further bolster market growth.
The future of the North America Hosiery Market looks promising, driven by ongoing innovations in fabric technology and a growing emphasis on sustainability. Potential growth opportunities lie in the development of smart hosiery with integrated health-monitoring features. Expanding online retail, coupled with aggressive marketing strategies targeting millennials, will likely propel market growth. However, challenges regarding environmental regulations and maintaining cost-efficiency in production will persist. Strategic investments in eco-friendly technology and consumer education can unlock new market avenues.
According to Ravi Bhandari, Research Head, 6Wresearch, the United States is the fastest-growing country in the North America Hosiery Market. The market's expansion is driven by a combination of high disposable income, strong fashion consciousness, and an expanding e-commerce sector. Major players are focusing their marketing and distribution efforts within the US, leveraging advanced digital strategies and consumer engagement to capture market share. Moreover, the adoption of sustainable and eco-friendly hosiery products aligns with prevailing consumer preferences, further fueling growth in this segment. Government initiatives supporting local manufacturing also provide a conducive ecosystem for market development.
The women's segment is experiencing substantial growth in the North America Hosiery Market. This trend is driven by rising fashion trends, increased demand for specialized hosiery like compression stockings and maternity tights, and greater health awareness. Women are more likely to adopt hosiery as part of their everyday wardrobe, contributing to the segment's dominance. Innovative designs and materials, including moisture-wicking and seamless technology, cater to the evolving needs of female consumers. The broad spectrum of offerings tailored for various activities—from professional settings to fitness—also enhances the segment's appeal and market penetration.
The online segment is rapidly growing in the North America Hosiery Market, largely due to the convenience and expanding reach of e-commerce platforms. Consumers increasingly prefer online shopping for hosiery due to the availability of a wide range of products, competitive pricing, and the convenience of home delivery. E-commerce platforms offer detailed product descriptions and customer reviews, aiding informed purchasing decisions. Additionally, digital marketing strategies, including the use of social media and influencer partnerships, effectively target specific demographics, driving traffic to online stores and contributing to the segment's robust growth.
The report offers a comprehensive study of the following market segments
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 North America Hosiery Market Overview |
3.1 North America Regional Macro Economic Indicators |
3.2 North America Hosiery Market Revenues & Volume, 2021 & 2031F |
3.3 North America Hosiery Market - Industry Life Cycle |
3.4 North America Hosiery Market - Porter's Five Forces |
3.5 North America Hosiery Market Revenues & Volume Share, By Countries, 2021 & 2031F |
3.6 North America Hosiery Market Revenues & Volume Share, By End-User, 2021 & 2031F |
3.7 North America Hosiery Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 North America Hosiery Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 North America Hosiery Market Trends |
6 North America Hosiery Market, 2021-2031 |
6.1 North America Hosiery Market, Revenues & Volume, By End-User, 2021-2031 |
6.2 North America Hosiery Market, Revenues & Volume, By Distribution Channel, 2021-2031 |
7 United States Hosiery Market, 2021-2031 |
7.1 United States Hosiery Market, Revenues & Volume, By End-User, 2021-2031 |
7.2 United States Hosiery Market, Revenues & Volume, By Distribution Channel, 2021-2031 |
8 Canada Hosiery Market, 2021-2031 |
8.1 Canada Hosiery Market, Revenues & Volume, By End-User, 2021-2031 |
8.2 Canada Hosiery Market, Revenues & Volume, By Distribution Channel, 2021-2031 |
9 North America Hosiery Market Key Performance Indicators |
10 North America Hosiery Market - Opportunity Assessment |
10.1 North America Hosiery Market Opportunity Assessment, By Countries, 2021 & 2031F |
10.2 North America Hosiery Market Opportunity Assessment, By End-User, 2021 & 2031F |
10.3 North America Hosiery Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
11 North America Hosiery Market - Competitive Landscape |
11.1 North America Hosiery Market Revenue Share, By Companies, 2024 |
11.2 North America Hosiery Market Competitive Benchmarking, By Operating and Technical Parameters |
12 Company Profiles |
13 Recommendations |
14 Disclaimer |