Product Code: ETC027059 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Saudi Arabia is a major market for sanitary ware and bathroom accessories products in the Middle East. The country has more than 28 million people, with an average age of 30 years, making it one of the most attractive markets for sanitary wares and bathroom accessories. The growing population coupled with rising disposable income is expected to drive the demand for premium quality products in this sector over the forecast period 2025-2031.
Saudi Arabia urban population has been increasing rapidly over recent years, due to government initiatives such as Vision 2031 which aim at creating new cities and encouraging citizens to move from rural areas into these new cities. This will create a larger domestic market for sanitary ware and bathroom accessories products within Saudi Arabia. Average per capita disposable income in Saudi Arabia has been steadily increasing over past few years owing mainly to rise in wages associated with higher oil prices during that period along with other factors like introduction of reforms such as VAT etc., All these factors have resulted in increased purchasing power among consumers leading them towards luxury items including high end sanitary wares & Bathroom Accessories Products.
Sanitary ware & Bathroom Accessories are considered as luxury items whose cost can be high compared to other household appliances thus limiting its sale potential among low or middle class buyers who constitute bulk of overall consumer base .. Thus pricing strategy becomes key factor driving sales growth especially amid economic downturns when people tend to become more price conscious before making their buying decisions.
The Covid-19 pandemic has affected consumer spending patterns across Saudi Arabia resulting in downsizing of projects and household budgets leading to noticeable decline in sales during 2024-21 period. However, with restrictions easing up gradually since 2025 onwards, revenues are expected to recover in 2022-23 timeframe on better economic prospects driven by rising income levels of consumers coupled with low inflation rate resulting from falling commodity prices globally due to recessionary trends caused by COVID 19 crisis.
Major key players operating within Saudi Arabia sanitary ware and bathroom accessory market include Duravit AG., Samuel Heath & Sons Ltd., Roca Sanitario SA., Geberit International AG., Ideal Standard International S?rl., HSK Shower Solutions GmbH & Co KG among others. These companies have established their presence through strategies such as mergers & acquisitions; partnerships; product launches; expansions etc.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Overview |
3.1 Saudi Arabia Country Macro Economic Indicators |
3.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, 2021 & 2031F |
3.3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market - Industry Life Cycle |
3.4 Saudi Arabia Sanitary Ware and Bathroom Accessories Market - Porter's Five Forces |
3.5 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume Share, By Bathroom Accessories Type, 2021 & 2031F |
3.7 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume Share, By Material, 2021 & 2031F |
3.8 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume Share, By Applications, 2021 & 2031F |
3.9 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume Share, By Target Consumer, 2021 & 2031F |
3.10 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume Share, By End-users, 2021 & 2031F |
4 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing construction activities in Saudi Arabia |
4.2.2 Increasing urbanization and population growth |
4.2.3 Rising disposable income and changing consumer lifestyles |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices |
4.3.2 Intense competition from local and international players |
4.3.3 Economic uncertainties impacting consumer spending |
5 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Trends |
6 Saudi Arabia Sanitary Ware and Bathroom Accessories Market, By Types |
6.1 Saudi Arabia Sanitary Ware and Bathroom Accessories Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Toilet Sink/Water Closet, 2021-2031F |
6.1.4 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Wash Basin, 2021-2031F |
6.1.5 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Pedestal, 2021-2031F |
6.1.6 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Cistern, 2021-2031F |
6.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market, By Bathroom Accessories Type |
6.2.1 Overview and Analysis |
6.2.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Towel Rack/Ring, 2021-2031F |
6.2.3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Hook, 2021-2031F |
6.2.4 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Paper Holder, 2021-2031F |
6.2.5 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Grab Bars, 2021-2031F |
6.2.6 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Others, 2021-2031F |
6.3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market, By Material |
6.3.1 Overview and Analysis |
6.3.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Ceramic, 2021-2031F |
6.3.3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Pressed Metal, 2021-2031F |
6.3.4 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Acrylic Plastics & Perspex, 2021-2031F |
6.3.5 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Others, 2021-2031F |
6.4 Saudi Arabia Sanitary Ware and Bathroom Accessories Market, By Applications |
6.4.1 Overview and Analysis |
6.4.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Kitchen, 2021-2031F |
6.4.3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Bathroom, 2021-2031F |
6.5 Saudi Arabia Sanitary Ware and Bathroom Accessories Market, By Target Consumer |
6.5.1 Overview and Analysis |
6.5.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By B2B, 2021-2031F |
6.5.3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By B2C, 2021-2031F |
6.6 Saudi Arabia Sanitary Ware and Bathroom Accessories Market, By End-users |
6.6.1 Overview and Analysis |
6.6.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Commercial, 2021-2031F |
6.6.3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenues & Volume, By Residential, 2021-2031F |
7 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Import-Export Trade Statistics |
7.1 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Export to Major Countries |
7.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Imports from Major Countries |
8 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Key Performance Indicators |
8.1 Consumer confidence index |
8.2 Housing starts and building permits issued |
8.3 Construction spending in the residential sector |
9 Saudi Arabia Sanitary Ware and Bathroom Accessories Market - Opportunity Assessment |
9.1 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Opportunity Assessment, By Bathroom Accessories Type, 2021 & 2031F |
9.3 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Opportunity Assessment, By Material, 2021 & 2031F |
9.4 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Opportunity Assessment, By Applications, 2021 & 2031F |
9.5 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Opportunity Assessment, By Target Consumer, 2021 & 2031F |
9.6 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Opportunity Assessment, By End-users, 2021 & 2031F |
10 Saudi Arabia Sanitary Ware and Bathroom Accessories Market - Competitive Landscape |
10.1 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Revenue Share, By Companies, 2024 |
10.2 Saudi Arabia Sanitary Ware and Bathroom Accessories Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |