| Product Code: ETC189159 | Publication Date: May 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 | |
The online grocery market in Singapore has witnessed significant growth, especially in recent years. Convenience and the adoption of digital platforms have fueled this expansion. The market outlook for online grocery shopping remains positive, with consumers continuing to appreciate the convenience of doorstep delivery and a wide selection of products. The COVID-19 pandemic accelerated the adoption of online grocery shopping, and this trend is expected to persist. Retailers are investing in technology and logistics to enhance the online shopping experience, making it more accessible to a larger demographic.
The online grocery market in Singapore is poised for significant expansion, driven by the increasing adoption of e-commerce and changing consumer shopping habits. The convenience of online grocery shopping, coupled with a wide range of product options, is attracting more consumers.
The online grocery market in Singapore is growing rapidly, driven by convenience and changing shopping habits. However, challenges include fierce competition, ensuring efficient delivery logistics, and addressing consumer concerns about product freshness and quality. Online grocery retailers must invest in technology, data analytics, and customer service to provide a seamless shopping experience. Additionally, staying competitive in terms of pricing and assortment is vital in this crowded marketplace.
The COVID-19 pandemic accelerated the growth of the online grocery market in Singapore. As social distancing measures and safety concerns discouraged in-person shopping, many consumers turned to online platforms to purchase groceries and essential items. Online grocery retailers saw a surge in demand, prompting investments in infrastructure and logistics to meet the increased needs. This shift towards online grocery shopping is expected to persist even post-pandemic, as consumers have become more accustomed to the convenience and safety of e-commerce. Traditional grocery retailers are also expanding their online presence to remain competitive in this evolving market landscape.
Online grocery shopping has seen substantial growth in Singapore, and key players like FreshCart Express, GrocerEase Ltd., and ShopSmart Online have capitalized on this trend. These companies offer convenient and efficient online grocery delivery services, catering to the busy lifestyles of Singaporean consumers. With the e-commerce sector continuing to expand, these key players are expected to maintain their prominent positions in the online grocery market.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Singapore Online Grocery Market Overview |
3.1 Singapore Country Macro Economic Indicators |
3.2 Singapore Online Grocery Market Revenues & Volume, 2021 & 2031F |
3.3 Singapore Online Grocery Market - Industry Life Cycle |
3.4 Singapore Online Grocery Market - Porter's Five Forces |
3.5 Singapore Online Grocery Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Singapore Online Grocery Market Revenues & Volume Share, By Platform, 2021 & 2031F |
4 Singapore Online Grocery Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone usage in Singapore |
4.2.2 Busy lifestyles and changing consumer preferences towards convenience |
4.2.3 Growing awareness and adoption of online grocery shopping |
4.2.4 Expansion of online grocery platforms and services in Singapore |
4.3 Market Restraints |
4.3.1 Limited availability of fresh produce and perishable items for online grocery delivery |
4.3.2 Concerns over food quality, freshness, and product substitution in online grocery orders |
4.3.3 High competition leading to pricing wars and thin profit margins for online grocery retailers |
5 Singapore Online Grocery Market Trends |
6 Singapore Online Grocery Market, By Types |
6.1 Singapore Online Grocery Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Singapore Online Grocery Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 Singapore Online Grocery Market Revenues & Volume, By Food Grains, 2021-2031F |
6.1.4 Singapore Online Grocery Market Revenues & Volume, By Bread, Bakery and Dairy Products, 2021-2031F |
6.1.5 Singapore Online Grocery Market Revenues & Volume, By Fruits and Vegetables, 2021-2031F |
6.1.6 Singapore Online Grocery Market Revenues & Volume, By Personal Care, 2021-2031F |
6.1.7 Singapore Online Grocery Market Revenues & Volume, By Dry and Baking Products, 2021-2031F |
6.1.8 Singapore Online Grocery Market Revenues & Volume, By Household Products, 2021-2031F |
6.1.9 Singapore Online Grocery Market Revenues & Volume, By Others, 2021-2031F |
6.1.10 Singapore Online Grocery Market Revenues & Volume, By Others, 2021-2031F |
6.2 Singapore Online Grocery Market, By Platform |
6.2.1 Overview and Analysis |
6.2.2 Singapore Online Grocery Market Revenues & Volume, By App-based, 2021-2031F |
6.2.3 Singapore Online Grocery Market Revenues & Volume, By Web-based, 2021-2031F |
7 Singapore Online Grocery Market Import-Export Trade Statistics |
7.1 Singapore Online Grocery Market Export to Major Countries |
7.2 Singapore Online Grocery Market Imports from Major Countries |
8 Singapore Online Grocery Market Key Performance Indicators |
8.1 Customer retention rate |
8.2 Average order value |
8.3 Percentage of repeat purchases |
8.4 Customer satisfaction scores |
8.5 Delivery time accuracy |
9 Singapore Online Grocery Market - Opportunity Assessment |
9.1 Singapore Online Grocery Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Singapore Online Grocery Market Opportunity Assessment, By Platform, 2021 & 2031F |
10 Singapore Online Grocery Market - Competitive Landscape |
10.1 Singapore Online Grocery Market Revenue Share, By Companies, 2024 |
10.2 Singapore Online Grocery Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |