United Kingdom (UK) Men's Underwear Market (2025-2031) Outlook | Share, Analysis, Size, Trends, Growth, Companies, Forecast, Revenue, Industry & Value

Market Forecast By Material Type (Cotton, Wool, Silk, Polyester, Rayon, Linen, Nylon, Others), By Category (Regular Brief, Boxer Brief, Boxer Shorts, Trunks, Thongs), By Size (XS, S, M, L, XL, XXL, XXXL), By Age Group (15-25, 26-35, 46-55, 56-65, 65+), By Sales Channel (Wholesalers/ Distributors, Hypermarkets/ Supermarkets, Specialty Stores, Multi-brand Stores, Online Retailers, Others) And Competitive Landscape
Product Code: ETC213501 Publication Date: May 2022 Updated Date: Jul 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Sumit Sagar No. of Pages: 60 No. of Figures: 40 No. of Tables: 7

United Kingdom (UK) Men`S Underwear Market Competition 2023

United Kingdom (UK) Men`S Underwear market currently, in 2023, has witnessed an HHI of 2851, Which has increased slightly as compared to the HHI of 1633 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.

 United Kingdom (UK) Men`S Underwear Market Competition 2023

United Kingdom (UK) Men`s Underwear Market Overview

The United Kingdom Men`s Underwear Market is a highly competitive and mature sector characterized by the presence of established brands like Calvin Klein, Tommy John, and Hugo Boss. The market is driven by factors such as changing fashion trends, increasing focus on comfort and performance features, and a growing awareness of sustainability. With a strong emphasis on premium quality and innovative designs, consumers in the UK are increasingly willing to invest in higher-priced underwear options. E-commerce channels have also played a significant role in the market`s growth, offering a wide variety of choices and convenient shopping experiences. Overall, the UK Men`s Underwear Market is expected to continue to expand, driven by evolving consumer preferences and a shift towards more sustainable and technologically advanced products.

United Kingdom (UK) Men`s Underwear Market Trends

In the United Kingdom, the Men`s Underwear Market is currently experiencing a shift towards more sustainable and ethically produced options. Consumers are increasingly seeking eco-friendly materials such as organic cotton, bamboo, and recycled fabrics in their underwear choices. This trend is driven by growing awareness of environmental issues and a desire for more responsible consumption. In addition, there is a rising demand for innovative designs and technologies that enhance comfort, performance, and fit. Brands that offer a combination of sustainability, quality, and style are gaining popularity among UK consumers. E-commerce is also playing a significant role in the market, with online sales channels providing convenient access to a wide range of products and enabling direct-to-consumer brands to thrive. Overall, the Men`s Underwear Market in the UK is evolving towards more conscious and customer-centric offerings.

United Kingdom (UK) Men`s Underwear Market Challenges

In the UK Men`s Underwear Market, one of the key challenges is the increasing competition from both traditional and online retailers. With a growing number of brands entering the market, it has become crucial for companies to differentiate themselves through innovative designs, sustainable practices, and effective marketing strategies. Additionally, changing consumer preferences and a shift towards more comfortable and sustainable materials pose a challenge for established players to adapt quickly and meet evolving demands. Furthermore, economic uncertainties, such as Brexit, can impact consumer spending habits and confidence, leading to fluctuations in sales and demand for men`s underwear products. Overall, companies in the UK Men`s Underwear Market need to stay nimble, creative, and responsive to market trends to remain competitive and meet the changing needs of consumers.

United Kingdom (UK) Men`s Underwear Market Investment Opportunities

The UK Men`s Underwear Market presents various investment opportunities for both established brands and newcomers. With a growing emphasis on comfort, performance, and sustainability, there is a demand for innovative materials and designs that cater to modern consumers. Investing in eco-friendly and ethically sourced underwear lines could appeal to the conscious consumer segment. Additionally, the rise of online shopping and direct-to-consumer brands provides opportunities for companies to reach a broader audience and disrupt traditional retail channels. Collaborations with popular influencers or celebrities could also help in boosting brand visibility and sales. Overall, investing in product diversification, branding, and marketing strategies could lead to success in the competitive UK Men`s Underwear Market.

United Kingdom (UK) Men`s Underwear Market Government Policy

Government policies related to the UK Men`s Underwear Market primarily focus on consumer protection, ensuring product quality and safety, as well as promoting fair competition among manufacturers and retailers. The UK government enforces regulations to prevent false advertising, monitor labeling accuracy, and safeguard consumer rights regarding returns and refunds. Additionally, policies related to import tariffs, trade agreements, and environmental sustainability play a role in shaping the market dynamics for men`s underwear in the UK. Overall, the government aims to create a transparent and competitive market environment that benefits both consumers and businesses while upholding standards of quality, safety, and ethical practices within the industry.

United Kingdom (UK) Men`s Underwear Market Future Outlook

The United Kingdom (UK) Men`s Underwear Market is expected to witness steady growth in the coming years, driven by factors such as changing fashion trends, increasing awareness about personal grooming, and the growing preference for comfortable and stylish innerwear among men. The market is also likely to benefit from the rising demand for premium and sustainable underwear options, as consumers become more conscious about quality and environmental impact. E-commerce platforms are anticipated to play a significant role in the market`s expansion, providing consumers with a convenient way to browse and purchase a wide range of underwear products. Overall, the UK Men`s Underwear Market is poised for continued growth and innovation, with companies focusing on product diversification and marketing strategies to cater to evolving consumer preferences.

Key Highlights of the Report:

  • United Kingdom (UK) Men's Underwear Market Outlook
  • Market Size of United Kingdom (UK) Men's Underwear Market, 2024
  • Forecast of United Kingdom (UK) Men's Underwear Market, 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Revenues & Volume for the Period 2021 - 2031
  • United Kingdom (UK) Men's Underwear Market Trend Evolution
  • United Kingdom (UK) Men's Underwear Market Drivers and Challenges
  • United Kingdom (UK) Men's Underwear Price Trends
  • United Kingdom (UK) Men's Underwear Porter's Five Forces
  • United Kingdom (UK) Men's Underwear Industry Life Cycle
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Material Type for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Cotton for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Wool for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Silk for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Polyester for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Rayon for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Linen for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Nylon for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Cotton Men's Underwear Market Revenues & Volume By Others for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Category for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Regular Brief for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Boxer Brief for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Boxer Shorts for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Trunks for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Thongs for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Size for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By XS for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By S for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By M for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By L for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By XL for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By XXL for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By XXXL for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Age Group for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By 15-25 for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By 26-35 for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By 46-55 for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By 56-65 for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By 65+ for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Sales Channel for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Wholesalers/ Distributors for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Hypermarkets/ Supermarkets for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Specialty Stores for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Multi-brand Stores for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Online Retailers for the Period 2021 - 2031
  • Historical Data and Forecast of United Kingdom (UK) Men's Underwear Market Revenues & Volume By Others for the Period 2021 - 2031
  • United Kingdom (UK) Men's Underwear Import Export Trade Statistics
  • Market Opportunity Assessment By Material Type
  • Market Opportunity Assessment By Category
  • Market Opportunity Assessment By Size
  • Market Opportunity Assessment By Age Group
  • Market Opportunity Assessment By Sales Channel
  • United Kingdom (UK) Men's Underwear Top Companies Market Share
  • United Kingdom (UK) Men's Underwear Competitive Benchmarking By Technical and Operational Parameters
  • United Kingdom (UK) Men's Underwear Company Profiles
  • United Kingdom (UK) Men's Underwear Key Strategic Recommendations

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 United Kingdom (UK) Men's Underwear Market Overview

3.1 United Kingdom (UK) Country Macro Economic Indicators

3.2 United Kingdom (UK) Men's Underwear Market Revenues & Volume, 2021 & 2031F

3.3 United Kingdom (UK) Men's Underwear Market - Industry Life Cycle

3.4 United Kingdom (UK) Men's Underwear Market - Porter's Five Forces

3.5 United Kingdom (UK) Men's Underwear Market Revenues & Volume Share, By Material Type, 2021 & 2031F

3.6 United Kingdom (UK) Men's Underwear Market Revenues & Volume Share, By Category, 2021 & 2031F

3.7 United Kingdom (UK) Men's Underwear Market Revenues & Volume Share, By Size, 2021 & 2031F

3.8 United Kingdom (UK) Men's Underwear Market Revenues & Volume Share, By Age Group, 2021 & 2031F

3.9 United Kingdom (UK) Men's Underwear Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F

4 United Kingdom (UK) Men's Underwear Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 United Kingdom (UK) Men's Underwear Market Trends

6 United Kingdom (UK) Men's Underwear Market, By Types

6.1 United Kingdom (UK) Men's Underwear Market, By Material Type

6.1.1 Overview and Analysis

6.1.2 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Material Type, 2021 - 2031F

6.1.3 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Cotton, 2021 - 2031F

6.1.4 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Wool, 2021 - 2031F

6.1.5 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Silk, 2021 - 2031F

6.1.6 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Polyester, 2021 - 2031F

6.1.7 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Rayon, 2021 - 2031F

6.1.8 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Linen, 2021 - 2031F

6.1.9 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Others, 2021 - 2031F

6.1.10 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Others, 2021 - 2031F

6.2 United Kingdom (UK) Men's Underwear Market, By Category

6.2.1 Overview and Analysis

6.2.2 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Regular Brief, 2021 - 2031F

6.2.3 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Boxer Brief, 2021 - 2031F

6.2.4 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Boxer Shorts, 2021 - 2031F

6.2.5 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Trunks, 2021 - 2031F

6.2.6 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Thongs, 2021 - 2031F

6.3 United Kingdom (UK) Men's Underwear Market, By Size

6.3.1 Overview and Analysis

6.3.2 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By XS, 2021 - 2031F

6.3.3 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By S, 2021 - 2031F

6.3.4 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By M, 2021 - 2031F

6.3.5 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By L, 2021 - 2031F

6.3.6 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By XL, 2021 - 2031F

6.3.7 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By XXL, 2021 - 2031F

6.4 United Kingdom (UK) Men's Underwear Market, By Age Group

6.4.1 Overview and Analysis

6.4.2 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By 15-25, 2021 - 2031F

6.4.3 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By 26-35, 2021 - 2031F

6.4.4 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By 46-55, 2021 - 2031F

6.4.5 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By 56-65, 2021 - 2031F

6.4.6 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By 65+, 2021 - 2031F

6.5 United Kingdom (UK) Men's Underwear Market, By Sales Channel

6.5.1 Overview and Analysis

6.5.2 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Wholesalers/ Distributors, 2021 - 2031F

6.5.3 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Hypermarkets/ Supermarkets, 2021 - 2031F

6.5.4 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Specialty Stores, 2021 - 2031F

6.5.5 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Multi-brand Stores, 2021 - 2031F

6.5.6 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Online Retailers, 2021 - 2031F

6.5.7 United Kingdom (UK) Men's Underwear Market Revenues & Volume, By Others, 2021 - 2031F

7 United Kingdom (UK) Men's Underwear Market Import-Export Trade Statistics

7.1 United Kingdom (UK) Men's Underwear Market Export to Major Countries

7.2 United Kingdom (UK) Men's Underwear Market Imports from Major Countries

8 United Kingdom (UK) Men's Underwear Market Key Performance Indicators

9 United Kingdom (UK) Men's Underwear Market - Opportunity Assessment

9.1 United Kingdom (UK) Men's Underwear Market Opportunity Assessment, By Material Type, 2021 & 2031F

9.2 United Kingdom (UK) Men's Underwear Market Opportunity Assessment, By Category, 2021 & 2031F

9.3 United Kingdom (UK) Men's Underwear Market Opportunity Assessment, By Size, 2021 & 2031F

9.4 United Kingdom (UK) Men's Underwear Market Opportunity Assessment, By Age Group, 2021 & 2031F

9.5 United Kingdom (UK) Men's Underwear Market Opportunity Assessment, By Sales Channel, 2021 & 2031F

10 United Kingdom (UK) Men's Underwear Market - Competitive Landscape

10.1 United Kingdom (UK) Men's Underwear Market Revenue Share, By Companies, 2024

10.2 United Kingdom (UK) Men's Underwear Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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