| Product Code: ETC425577 | Publication Date: Oct 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The United States of America Nail Care Market could see a tapering of growth rates over 2025 to 2029. Although the growth rate starts strong at 11.31% in 2025, it steadily loses momentum, ending at 3.69% by 2029.

The United States nail care market is a thriving industry encompassing nail salons, nail care products, and nail enhancements. With a strong focus on personal grooming and self-care, the market has seen steady growth in recent years. Nail salons offering a range of services from basic manicures and pedicures to intricate nail art designs have become increasingly popular. The market is also driven by the availability of a wide variety of nail care products including polishes, treatments, and tools, catering to consumers` diverse preferences and needs. Additionally, the rise of social media platforms has further fueled the demand for innovative nail trends and designs, influencing consumer behavior and driving market growth. Overall, the US nail care market presents opportunities for innovation and expansion, attracting both established brands and emerging players in the industry.
The US Nail Care Market is experiencing a surge in demand for clean and non-toxic nail products, driven by the increasing consumer awareness around health and wellness. Customers are seeking nail polishes and treatments that are free from harmful chemicals like formaldehyde, toluene, and DBP. Moreover, there is a growing interest in sustainable and eco-friendly nail care options, leading to the rise of vegan, cruelty-free, and organic nail products. Nail art and designs are also gaining popularity, with intricate and creative designs becoming a trend among consumers looking to express themselves through their nails. Additionally, the Covid-19 pandemic has accelerated the shift towards DIY nail care products and tools as more people opt for at-home manicures. Overall, the US Nail Care Market is adapting to meet the evolving preferences of consumers towards safer, more sustainable, and personalized nail care solutions.
In the US Nail Care Market, some of the key challenges include increasing competition from both traditional nail salons and new entrants offering nail care services, rising costs of salon operation due to factors like rent, labor, and nail care products, and the need to constantly innovate and stay up-to-date with the latest trends to attract and retain customers. Additionally, the industry faces regulatory challenges related to health and safety standards, particularly in light of the COVID-19 pandemic. Another significant challenge is the shifting consumer preferences towards natural and organic nail care products, requiring nail care businesses to adapt their offerings to meet these demands. Overall, navigating these challenges requires strategic planning, strong marketing efforts, a focus on quality service, and adapting to changing market dynamics.
The US Nail Care Market presents a range of investment opportunities for both established and emerging players. With the increasing popularity of nail care services and products among consumers, there is a growing demand for innovative and high-quality nail care solutions. Investing in nail salons, nail care products manufacturing companies, nail polish brands, nail art studios, and online nail care platforms could be lucrative opportunities. Additionally, incorporating eco-friendly and sustainable practices in nail care products and services is a trend that investors can capitalize on to attract environmentally conscious consumers. Furthermore, leveraging digital marketing strategies and social media influencers to promote nail care products and services can help investors reach a wider audience and drive sales in this competitive market.
The US Nail Care Market is subject to various government policies, primarily in the areas of health and safety regulations. The Food and Drug Administration (FDA) oversees the safety and labeling of nail care products to ensure they meet health standards and do not pose any harm to consumers. Additionally, state boards of cosmetology regulate the licensing and sanitation practices of nail salons to protect the well-being of both customers and workers. Occupational safety and health administrations also enforce workplace safety standards to prevent injuries and health hazards in nail salons. Overall, these government policies aim to maintain the quality and safety of nail care products and services in the US market.
The United States Nail Care Market is projected to experience steady growth over the next few years, driven by factors such as increasing consumer interest in self-care, social media influence on beauty trends, and the growing popularity of nail art. The market is expected to see a rise in demand for innovative nail care products, eco-friendly options, and personalized services. Additionally, technological advancements in nail care tools and treatments are likely to further fuel market growth. With a focus on nail health and wellness, the US Nail Care Market is anticipated to expand as consumers continue to prioritize self-expression and grooming routines. Overall, the market presents opportunities for brands to differentiate themselves through product innovation, sustainability initiatives, and digital marketing strategies to cater to evolving consumer preferences.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Nail Care Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Nail Care Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Nail Care Market - Industry Life Cycle |
3.4 United States (US) Nail Care Market - Porter's Five Forces |
3.5 United States (US) Nail Care Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 United States (US) Nail Care Market Revenues & Volume Share, By Price Range, 2021 & 2031F |
3.7 United States (US) Nail Care Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 United States (US) Nail Care Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing awareness and focus on self-care and grooming trends |
4.2.2 Increasing disposable income and consumer spending on beauty products |
4.2.3 Rising popularity of nail art and nail care services |
4.3 Market Restraints |
4.3.1 Competition from at-home nail care products and DIY trends |
4.3.2 Health concerns related to chemical ingredients in nail care products |
4.3.3 Economic downturn affecting consumer spending on non-essential items |
5 United States (US) Nail Care Market Trends |
6 United States (US) Nail Care Market, By Types |
6.1 United States (US) Nail Care Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Nail Care Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 United States (US) Nail Care Market Revenues & Volume, By Nail Polish, 2021-2031F |
6.1.4 United States (US) Nail Care Market Revenues & Volume, By Nail Polish Remover, 2021-2031F |
6.1.5 United States (US) Nail Care Market Revenues & Volume, By Nail Extensions, 2021-2031F |
6.1.6 United States (US) Nail Care Market Revenues & Volume, By Manicure Products, 2021-2031F |
6.1.7 United States (US) Nail Care Market Revenues & Volume, By Pedicure Products, 2021-2031F |
6.1.8 United States (US) Nail Care Market Revenues & Volume, By Other Products, 2021-2031F |
6.2 United States (US) Nail Care Market, By Price Range |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Nail Care Market Revenues & Volume, By Premium, 2021-2031F |
6.2.3 United States (US) Nail Care Market Revenues & Volume, By Medium, 2021-2031F |
6.2.4 United States (US) Nail Care Market Revenues & Volume, By Economy, 2021-2031F |
6.3 United States (US) Nail Care Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 United States (US) Nail Care Market Revenues & Volume, By Hypermarket, 2021-2031F |
6.3.3 United States (US) Nail Care Market Revenues & Volume, By Health & Beauty Store, 2021-2031F |
6.3.4 United States (US) Nail Care Market Revenues & Volume, By Online Stores, 2021-2031F |
6.3.5 United States (US) Nail Care Market Revenues & Volume, By Pharmacies, 2021-2031F |
6.3.6 United States (US) Nail Care Market Revenues & Volume, By Other Distribution Channels, 2021-2031F |
7 United States (US) Nail Care Market Import-Export Trade Statistics |
7.1 United States (US) Nail Care Market Export to Major Countries |
7.2 United States (US) Nail Care Market Imports from Major Countries |
8 United States (US) Nail Care Market Key Performance Indicators |
8.1 Number of new nail care products launched in the market |
8.2 Growth in the number of nail salons and nail technicians |
8.3 Engagement metrics on social media platforms related to nail care trends |
8.4 Consumer satisfaction and repeat purchase rates for nail care products |
8.5 Adoption rates of innovative nail care technologies and techniques |
9 United States (US) Nail Care Market - Opportunity Assessment |
9.1 United States (US) Nail Care Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 United States (US) Nail Care Market Opportunity Assessment, By Price Range, 2021 & 2031F |
9.3 United States (US) Nail Care Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 United States (US) Nail Care Market - Competitive Landscape |
10.1 United States (US) Nail Care Market Revenue Share, By Companies, 2021 |
10.2 United States (US) Nail Care Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |