Data Analytics Software Market Size | Forecast, Trends & Growth Insights 2025

Code: MTA4562

Publication Date: Jun 2025

What is the size of Data Analytics Software Market?\

According to 6Wresearch internal database and industry insights, the Global data analytics software market was estimated at USD 37 billion in 2024 and is projected to reach USD 86.8 billion by 2031, growing at a robust CAGR of 12.5% during the forecast period 2025–2031.

With the time, the data analytics software market is expanding its landscape with the several growth factors including the increasing need for scalable, real-time, and intelligent insights from massive datasets. Over the years, the digitalization is expanding, respectively businesses across sectors are establishing analytics software to enhance forecasting, optimize supply chains, detect anomalies, and personalize user experiences. Analytics tools are evolving across various sectors and business, to become more intuitive, automated, and integrative. From small to large scale business are adopting the analytics software.

Key Growth Factors of the Data Analytics Software Market

Rising deployment of cloud-native and SaaS-based analytics software
Surging demand for integrated data visualization and dashboarding tools
Adoption of AI/ML-powered analytics software for predictive modelling
Increasing use of embedded analytics within business applications
Transition from traditional BI to agile, real-time analytics environments
Development in structured and unstructured data generation across industries

Data Analytics Software Market Trends

The Data Analytics Software Market is driving through the greater adoption of self-service and low-code analytics tools, that empowers the business users beyond IT teams. Hybrid and multi-cloud data environments are high in demand; this is the reason software platforms are supporting those both models. Notable trends of this market include the emergence of augmented analytics, natural language queries, and AI-assisted insights generation. Nowadays, the companies are integrating analytics into ERP, CRM, and custom applications to ensure seamless workflows. Particularly, in finance, healthcare, and public sector domains, demand for secure, scalable, and compliant software solutions is also rising.