Gummies Market Size in India | Health Trends & Key Players 2025

Q: What is the growth rate of the gummies market in India?

The market is expected to grow at a CAGR of 11.3% between 2025 and 2031 due to increased interest in chewable wellness formats.

Q: What are the key future opportunities for the Indian gummies segment?

Personalized nutrition, herbal formulations, and expansion into rural and tier-2 cities present major growth avenues.

Q: What challenges are faced by gummy manufacturers in India?

Ensuring ingredient stability in tropical conditions, regulatory compliance, and consumer education about efficacy are key hurdles.

Q: Are gummies replacing traditional vitamin pills in India?

Yes, among younger consumers and urban populations, gummies are increasingly preferred for their ease of use and flavour.

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Code: MTA4596

Publication Date: Jun 2025

What is the growth rate of India Gummies Market?

According to 6Wresearch internal database and industry insights, the India gummies market is predicted to rise at a CAGR of 11.3% during the forecast period 2025–2031.

India’s gummies market is witnessing rapid growth driven by rising demand for chewable supplements, functional nutrition formats, and clean-label wellness products.

Key Growth Factors of the India Gummies Market

Growing popularity of nutraceutical gummies for immunity, sleep, and hair care
Urban lifestyle and difficulty with pill-based supplements
Increasing demand for vegan, sugar-free, and gelatin-free options
Expansion of online health and wellness product distribution
Celebrity endorsements and influencer marketing creating brand pull
Awareness of preventive healthcare post COVID-19 driving demand

India Gummies Market Trends

The India gummies market is accelerating with positive trends such as the expansion in vitamin and herbal gummies targeted at both adults and kids. Other variety such as functional gummies for hair, skin, digestion, and stress relief are now mainstream. Start-ups are launching flavoured, natural, and plant-based alternatives. The preference of consumers is convenience formats, and brands are responding with single-serve sachets and subscription packs. Premium positioning and product personalization based on dietary needs are also reshaping buyer preferences.

Emerging Developments in the India Gummies Market

Major developments occurred in the India gummies market including companies are investing in R&D to develop clinically backed formulations using ingredients like ashwagandha, melatonin, biotin, and zinc. There’s also a push for Ayurvedic and organic gummies, combining traditional herbs with modern delivery systems. Incorporation of biodegradable packaging by the manufacturer, clean-label claims, and personalized nutrition kits. Retail expansion through pharmacies, D2C platforms, and marketplaces is enhancing visibility.