Hair Colours Market Size in India | Segments & Growth Drivers 2025

Q: What is the growth rate of the hair colours market in India?

The market is projected to grow at a CAGR of 9.2% from 2025–2031, led by increasing demand from young and style-conscious consumers.

Q: What factors are driving the hair colours industry in India?

Drivers include fashion experimentation, rise in home colouring, herbal product awareness, and growing men’s grooming needs.

Q: What challenges affect hair colours adoption in India?

Concerns over hair damage, allergic reactions, and lack of awareness about proper application pose challenges.

Q: Are natural hair colours becoming more popular?

Yes, there is a clear consumer shift toward ammonia-free, herbal, and ayurvedic hair colours products across urban and semi-urban regions.

Q: How is the men’s segment influencing the market?

The rising demand for beard and scalp colours solutions among men is opening new growth avenues and product innovations.

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6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

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Code: MTA4599

Publication Date: Jun 2025

What is the size of India Hair Colours Market?

According to 6Wresearch internal database and industry insights, the India hair colours market is expected to rise with a significant CAGR of 9.2% during the forecast period 2025–2031.

India hair colours market is witnessing strong growth due to evolving fashion trends, growing youth population, and wider availability of natural and ammonia-free formulations.

Key Growth Factors of the India Hair Colours Market

Increasing number of young consumers experimenting with hair colours
Growing preference for ammonia-free, herbal, and organic products
Growth of the men’s grooming segment contributing to demand
Rising influence of beauty influencers and celebrity-driven trends
Expansion of online sales, salon services, and home-use DIY kits
Availability of affordable hair colours options across income segments

India Hair Colours Market Trends

India hair colours market is evolving with some positive trends such as temporary, semi-permanent, and herbal-based hair colours s are becoming popular, especially in urban and semi-urban areas. Men are increasingly using beard and hair colours products, creating new sub-segments. Home colours s kits are gaining market share due to convenience, especially post-COVID. The demand of colours with conditioning agents and added nourishment is rising.

Emerging Developments in the India Hair Colours Market

Emerging developments in the market is observed such as the companies are launching AI-powered shade advisors for personalized colours selection. Natural and plant-based dye solutions like henna, indigo, and beetroot-infused colours prevails the preferable choice. Premium salon brands are entering the mass market with travel-sized DIY variants. New innovations include pre-measured sachets, no-drip applications, and reusable colours masks. The market is seeing stronger demand for dual-purpose colours +care formulations that offer shine, UV protection, and hydration.