How big is the fitness apparel market | Trends & Forecast 2031

Q: How big is the fitness apparel market size?

The fitness apparel market is projected to reach USD 130.8 billion by 2031.

Q: What is the CAGR of the fitness apparel market during the forecast period?

The fitness apparel market is forecasted to grow at a CAGR of 9.10% from 2025 to 2031.

Q: What materials are trending in fitness apparel?

Moisture-wicking polyester, stretchable spandex, and sustainable fabrics like organic cotton and recycled nylon are trending.

Q: Who are the primary consumers of fitness apparel?

Fitness-conscious millennials, Gen Z, and urban professionals are the dominant consumer segments.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

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Code: MTA6365

Publication Date: Jul 2025

How big is the fitness apparel market?

According to 6Wresearch internal database and industry insights, the fitness apparel market was valued at USD 72.4 Billion in 2024 and is expected to reach USD 130.8 Billion by 2031, growing at a compound annual growth rate of 9.10% during the forecast period.

Increased gym memberships, athleisure interest, active lifestyles, and advancements in performance and moisture-wicking textiles are all contributing factors to the market growth. Additionally, social media and fitness influencers are driving up consumer demand for fashionable yet practical sportswear.

Key Growth Factors of the Fitness Apparel Market

Growing awareness of health and wellness worldwide
Athleisure and hybrid activewear trends are expanding quickly.
Participation in fitness, yoga, and gym programs has increased.
Growing disposable income and the desire for stylish sportswear
Creation of technical textiles that are sweat-resistant and breathable
Growing influencer-led brand engagement and online retail platforms

Fitness Apparel Market Trends

Trends in the fitness apparel market include the fusion of performance and casual wear (athleisure), customization of apparel for specific workouts, sustainable manufacturing practices, and gender-inclusive product lines. Collaborations between fitness brands and fashion houses are also accelerating.

Emerging Developments in the Fitness Apparel Market

Emerging developments in the fitness apparel market include biodegradable and recycled fabric lines, apparel embedded with biometric sensors, and UV-resistant outdoor fitness clothing. Smart fitness wear integrated with posture correction and real-time activity monitoring is gaining industry traction.