How big is the market of wedding tourism | Growth, Size & Analysis 2031

Code: MTA7595 Publication Date: Aug 2025

What is the size of Wedding Tourism Market?

According to 6Wresearch internal database and industry insights, the Wedding Tourism Market was valued at USD 28.4 Billion in 2024 and is expected to reach USD 42.7 Billion by 2031, growing at a compound annual growth rate of 6.00% during the forecast period of 2025 to 2031.

The growth is driven by the rising popularity of destination weddings, increasing disposable income, and demand for culturally immersive, Instagram-worthy experiences.

Key Growth Drivers of the Wedding Tourism Market

  • Developing popularity of destination weddings among the millennials and Gen Z
  • More spending on tailored and luxury weddings
  • The networked world and the increasing availability of international travel
  • Social media market pulling scenic weddings: a demand
  • Favourable government policies to encourage centres of wedding tourism

Wedding Tourism Market Trends

Wedding tourism market is witnessing trends like the rise of micro-weddings, eco-friendly ceremonies, and virtual planning services. Popularity of exotic and offbeat locations such as castles, beaches, and vineyards is increasing. Vendors are offering all-inclusive wedding packages that cater to multicultural and themed weddings. Destination weddings are also seeing a surge in weekday celebrations to cut costs.

Emerging Developments in the Wedding Tourism Market

Wedding tourism market has emerging developments such as integration of AR/VR for venue previews, AI-powered itinerary planning, and blockchain-based payment systems. Resorts and tourism boards are launching wedding-focused marketing campaigns. Sustainable wedding services and carbon-offset programs are gaining favour. Strategic partnerships between wedding planners and airlines/hospitality brands are shaping global wedding destinations.

List of Leading Companies in the Wedding Tourism Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1. TUI Group

Company NameTUI Group
Established Year1923
HeadquartersHanover, Germany
Official WebsiteClick Here

TUI offers customized international wedding packages across exotic destinations, combining travel, accommodation, and event planning into full-service experiences.

2. Thomas Cook India

Company NameThomas Cook India
Established Year1881
HeadquartersMumbai, India
Official WebsiteClick Here

Thomas Cook India provides end-to-end wedding travel services, including venue scouting, guest logistics, and curated destination wedding arrangements.

3. Marriott International, Inc.

Company NameMarriott International, Inc.
Established Year1927
HeadquartersMaryland, USA
Official WebsiteClick Here

Marriott offers destination wedding venues and packages through its global hotel chains, specializing in luxury event planning and on-site coordination.

4. Taj Hotels (Indian Hotels Company Limited)

Company NameTaj Hotels (Indian Hotels Company Limited)
Established Year1903
HeadquartersMumbai, India
Official WebsiteClick Here

Taj Hotels hosts high-end destination weddings at its heritage and beachfront properties with tailored services spanning décor, catering, and ceremonies.

5. Abercrombie & Kent Ltd.

Company NameAbercrombie & Kent Ltd.
Established Year1962
HeadquartersIllinois, USA
Official WebsiteClick Here

Abercrombie & Kent curates luxury wedding experiences in unique global destinations, offering bespoke planning, exclusive venues, and seamless guest handling.

6. SOTC Travel Limited

Company NameSOTC Travel Limited
Established Year1949
HeadquartersMumbai, India
Official WebsiteClick Here

SOTC offers international and domestic destination wedding packages, handling event management, travel, and guest coordination in scenic locations.

7. Karma Group

Company NameKarma Group
Established Year1993
HeadquartersSingapore
Official WebsiteClick Here

Karma Group manages boutique resorts across Asia and Europe, specializing in destination weddings with luxury hospitality and immersive cultural backdrops.

8. Exotic Wedding Planning Conference (EWPC)

Company NameExotic Wedding Planning Conference (EWPC)
Established Year2014
HeadquartersDubai, UAE
Official WebsiteClick Here

EWPC is a global platform connecting wedding planners and suppliers, promoting innovation and excellence in destination wedding planning and execution.

9. Shangri-La Group

Company NameShangri-La Group
Established Year1971
HeadquartersHong Kong
Official WebsiteClick Here

Shangri-La offers upscale wedding venues in idyllic destinations, providing personalized packages with premium hospitality and cultural wedding integration.

10. WedMeGood

Company NameWedMeGood
Established Year2014
HeadquartersGurugram, India
Official WebsiteClick Here

WedMeGood is a wedding planning platform enabling couples to book verified vendors, venues, and planners for seamless destination wedding execution.

How big is the market of wedding tourism : FAQs

It was valued at USD 28.4 Billion in 2024 and is expected to reach USD 42.7 Billion by 2031.
The wedding tourism market is projected to grow at a CAGR of 6.00% from 2025 to 2031.
Rising destination wedding trends, disposable incomes, and personalized luxury experiences.
Venue bookings, travel arrangements, accommodation, planning, photography, and event coordination.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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