How big is the mobile eCommerce market | Growth, Size & Analysis 2031

Code: MTA7583 Publication Date: Aug 2025

How big is the Mobile eCommerce Market?

According to 6Wresearch internal database and industry insights, the Mobile eCommerce Market was valued at approximately USD 3.2 trillion in 2024 and is projected to reach USD 6.1 trillion by 2031, growing at a compound annual growth rate (CAGR) of 9.6% during the forecast period.

This growth is driven by rising internet connectivity and growing smartphone usage. The mobile shopping experience is also being greatly improved by the use of digital wallets, AI-powered personalization, and 5G-enabled mobile experiences.

Growth Factors for Mobile eCommerce Market

  • The growing number of smartphone users and mobile-first consumers.
  • E-commerce businesses are giving priority to mobile-friendly platforms and app-only deals.
  • Increased focus on social commerce, as demonstrated by the growth in sales.
  • Personalized marketing driven by AI and data analytics is increasing mobile conversion rates.
  • Improved mobile checkout processes are increasing revenue and reducing cart abandonment.

Mobile eCommerce Market Trends

Voice-assisted shopping and AI-based recommendation engines are growing in popularity in the Mobile eCommerce Market. To keep consumers, brands are spending a lot of money on push alerts and app-based loyalty programs. Live commerce, in which influencers use apps to sell goods in real time, is also becoming more popular. Seamless omnichannel integration between mobile apps and offline retail outlets is becoming critical to offering unified shopping experiences. In addition, mobile wallets and one-click checkout options are streamlining the payment process, significantly boosting conversion rates and user satisfaction.

Emerging Developments in the Mobile eCommerce Market

Emerging Developments in the Mobile eCommerce Market are using progressive web apps for fast-loading mobile shopping experiences. Augmented reality for mobile product visualization is helping increase buyer confidence. Customer service integrations and mobile-first returns are simplifying the post-purchase process. For increased security, businesses are experimenting with mobile transactions enabled by blockchain technology. Hyperlocal mobile commerce is rising, especially for groceries and services. Additionally, biometric authentication is becoming standard for secure, frictionless payments.

List of Leading Companies in the Mobile eCommerce Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1. Amazon.com, Inc.

Company NameAmazon.com, Inc.
Established Year1994
HeadquartersWashington, United States
Official WebsiteClick Here

This company dominates mobile eCommerce worldwide with an advanced app ecosystem offering fast, personalized, and seamless user experience.

2. eBay Inc.

Company NameeBay Inc.
Established Year1995
HeadquartersCalifornia, United States
Official WebsiteClick Here

This company maintains a significant mobile user base through simplified mobile listings and AI-powered product recommendations.

3. Rakuten Group, Inc.

Company NameRakuten Group, Inc.
Established Year1997
HeadquartersTokyo, Japan
Official WebsiteClick Here

This company offers an integrated mobile shopping experience with built-in loyalty, content, and financial services across multiple verticals.

4. Shopify Inc.

Company NameShopify Inc.
Established Year2006
HeadquartersOttawa, Canada
Official WebsiteClick Here

This company empowers merchants with mobile-optimized storefronts, integrated payment solutions, and app-based analytics for seamless commerce management.

5. Walmart Inc.

Company NameWalmart Inc.
Established Year1962
HeadquartersArkansas, United States
Official WebsiteClick Here

This company has significantly scaled its mobile eCommerce operations with features like curbside pickup, mobile scan & go, and integrated loyalty programs.

6. Zalando SE

Company NameZalando SE
Established Year2008
HeadquartersBerlin, Germany
Official WebsiteClick Here

This company leads mobile fashion eCommerce in Europe, offering AI-driven recommendations and real-time mobile order tracking for a seamless user journey.

7. ASOS Plc

Company NameASOS Plc
Established Year2000
HeadquartersLondon, United Kingdom
Official WebsiteClick Here

This company provides a mobile-centric fashion marketplace with features like visual search, try-on previews, and influencer-led live shopping content.

How big is the mobile eCommerce market : FAQs

The mobile eCommerce market is projected to reach USD 6.1 trillion by 2031.
The mobile eCommerce market is projected to grow at a CAGR of 9.6% from 2025 to 2031.
Mobile retail is changing as a result of voice shopping, AR visualization, live commerce, and progressive web apps.
Adoption is being accelerated by 5G, mobile wallets, biometric security, and AI-powered personalization.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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