How Big is the Personal Care Market | Manufacturers and Suppliers 2025

Code: MTA7918 Publication Date: Aug 2025

What is the size of Personal Care Market?

According to 6Wresearch internal database and industry insights, the Global Personal Care Market was estimated at USD 500 billion in 2024 and is projected to reach USD 680 billion by 2031, expanding at a CAGR of 4.90% during the forecast period 2025-2031.

Due to several growth factors, which include the rising consumer awareness about hygiene and grooming, increasing disposable income, urbanisation, and growing demand for natural and organic personal care products, the Personal Care Market is expected to grow in the coming years.

Key Growth Drivers of the Personal Care Market

  • Increasing consumer preference for premium and organic products
  • Rising awareness about personal hygiene and grooming
  • Growing e-commerce and online sales channels for personal care products
  • Expanding product portfolio with innovative formulations
  • Rising demand for gender-neutral and multifunctional personal care items

Personal Care Market Trends

Personal Care Market is witnessing for steady growth with notable trends such as rising demand for natural, organic, and cruelty-free products. Other trends, such as innovative product packaging and smart devices for personal care are gaining traction. Aside from these, the focus is emphasizing on sustainable and eco-friendly formulations. Moreover, the digital marketing and influencer campaigns are driving product awareness and adoption.

Emerging Developments in the Personal Care Market

Personal Care Market is growing with numbers of developments which include the introduction of AI-driven personalized beauty solutions. Now, the companies are highly investing in biotechnology and plant-based ingredients for clean-label products. Expansion of premium and niche product segments is evident. Further, collaborations between cosmetic brands and tech companies for smart grooming devices are increasing.

List of Leading Companies in the Personal Care Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1. L’Oréal S.A.

Company NameL’Oréal S.A.
Establishment Year1909
HeadquarterClichy, France
Official WebsiteClick here

This is a global leader in personal care with a diverse portfolio of skincare, haircare, and cosmetic products and strong R&D and marketing capabilities.

2. Procter & Gamble Co.

Company NameProcter & Gamble Co.
Establishment Year1837
HeadquarterCincinnati, Ohio, United States
Official WebsiteClick here

This company offers a wide range of personal care products, including haircare, skincare, and oral care, leveraging innovation and extensive distribution networks globally.

3. Unilever Plc

Company NameUnilever Plc
Establishment Year1929
HeadquarterLondon, United Kingdom
Official WebsiteClick here

This company manufactures personal care products across skincare, haircare, and deodorants segments, focusing on sustainability and emerging markets.

4. Beiersdorf AG

Company NameBeiersdorf AG
Establishment Year1882
HeadquarterHamburg, Germany
Official WebsiteClick here

This company specializes in skincare products, including its flagship brand Nivea, with strong R&D and presence in over 150 countries.

5. Johnson & Johnson

Company NameJohnson & Johnson
Establishment Year1886
HeadquarterNew Brunswick, New Jersey, United States
Official WebsiteClick here

This company offers personal care and baby care products, emphasizing quality, safety, and innovation across global markets.

6. Shiseido Company, Limited

Company NameShiseido Company, Limited
Establishment Year1872
HeadquarterTokyo, Japan
Official WebsiteClick here

This company is a major personal care player focusing on skincare, haircare, and cosmetics with a strong presence in Asia and premium segments.

7. Colgate-Palmolive Company

Company NameColgate-Palmolive Company
Establishment Year1806
HeadquarterNew York, United States
Official WebsiteClick here

This company provides oral care, skincare, and personal hygiene products globally, that focus on innovation and brand equity.

8. Henkel AG & Co. KGaA

Company NameHenkel AG & Co. KGaA
Establishment Year1876
HeadquarterDüsseldorf, Germany
Official WebsiteClick here

This company manufactures personal care, haircare, and skincare products and has expertise in adhesives and cosmetics with global reach.

How Big is the Personal Care Market 2025: FAQs

The Personal Care market was estimated at USD 500 billion in 2024 and is projected to reach USD 680 billion by 2031.
Rising consumer awareness, increasing disposable income, and demand for natural and organic products are key growth drivers.
Skincare, haircare, cosmetics, and personal hygiene segments are major adopters.
Major companies include L’Oréal, Procter & Gamble, Unilever, Beiersdorf, Johnson & Johnson, Shiseido, Colgate-Palmolive, and Henkel.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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