How big is the POS Display Market | Key Trends & Growth Drivers 2025

Code: MTA7953 Publication Date: Aug 2025

How big is the POS Display Market?

According to 6Wresearch internal database and industry insights, the Global POS Display Market was valued at USD 11.2 Billion in 2024 and is expected to reach USD 15.5 Billion by 2031, growing at a compound annual growth rate of 4.30% during the forecast period (2025-2031).

The market is increasing as an outcome of the growing retail sector, the need for better customer engagement at the point of sale, the adoption of digital signage, technological advancements in display solutions, and the growing demand for efficient product promotions.

Growth Factors for POS Display Market

  • Growing use of digital and interactive point-of-sale displays
  •  The growth of supermarkets and organized retail
  •  More need for efficient in-store marketing strategies
  •  Technological developments in materials and display formats
  •  An increased focus on customer engagement and experience
  •  Expansion of e-commerce players into physical retail stores

POS Display Market Trends

POS Display Market is experiencing a shift towards digital and interactive solutions to enhance in-store engagement. Manufacturers are being influenced by sustainability trends to use eco-friendly materials when producing displays. Due to their affordability and ease of customization, modular and portable display designs are growing in popularity. Targeted promotions are made possible by the integration of retail analytics into POS displays, which aids in tracking customer behavior. Adoption of digital signage is also growing, particularly in quick-service restaurants, shopping centers, and supermarkets.

Emerging Developments in the POS Display Market

Emerging developments in the POS Display Market include innovations such as AI-powered interactive kiosks, AR/VR-enabled retail displays, and data-driven personalization for in-store marketing. Companies are investing in smart displays capable of real-time content updates to respond to inventory levels and promotions. Sustainable display solutions using biodegradable and recyclable materials are entering the market to meet environmental regulations. Retailers are also experimenting with holographic displays to create immersive shopping experiences. 

List of Leading Companies in the POS Display Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1. DS Smith Plc

Company NameDS Smith Plc
Established Year1940
HeadquartersLondon, United Kingdom
Official WebsiteClick Here

DS Smith Plc specializes in sustainable packaging and display solutions, offering a wide range of custom POS displays for retail environments across multiple sectors.

2. Smurfit Kappa Group

Company NameSmurfit Kappa Group
Established Year1934
HeadquartersDublin, Ireland
Official WebsiteClick Here

Smurfit Kappa is a leading provider of paper-based packaging and POS displays, focusing on eco-friendly, high-quality, and innovative retail marketing solutions.

3. International Paper Company

Company NameInternational Paper Company
Established Year1898
HeadquartersMemphis, USA
Official WebsiteClick Here

International Paper designs and manufactures durable POS displays, leveraging expertise in paper and packaging to deliver maximum brand visibility in retail spaces.

4. Sonoco Products Company

Company NameSonoco Products Company
Established Year1899
HeadquartersHartsville, USA
Official WebsiteClick Here

Sonoco offers creative, customized POS display solutions, combining structural design expertise with high-quality printing to boost in-store promotions.

5. WestRock Company

Company NameWestRock Company
Established Year2015
HeadquartersAtlanta, USA
Official WebsiteClick Here

WestRock delivers innovative POS displays designed to enhance brand recognition, utilizing sustainable materials and advanced printing technologies.

6. Georgia-Pacific LLC

Company NameGeorgia-Pacific LLC
Established Year1927
HeadquartersAtlanta, USA
Official WebsiteClick Here

Georgia-Pacific provides versatile POS display solutions, focusing on cost-effective and impactful retail marketing tools for diverse product categories.

7. Pratt Industries

Company NamePratt Industries
Established Year1985
HeadquartersConyers, USA
Official WebsiteClick Here

Pratt Industries specializes in recycled paper-based POS displays that combine sustainability with attractive visual merchandising.

8. Creative Display Solutions

Company NameCreative Display Solutions
Established Year1998
HeadquartersChicago, USA
Official Website-

Creative Display Solutions offers custom-designed POS displays for various industries, integrating innovative graphics and structural elements for maximum consumer engagement.

9. Allen Display

Company NameAllen Display
Established Year1981
HeadquartersToronto, Canada
Official WebsiteClick Here

Allen Display provides a range of POS displays tailored to retail needs, focusing on design flexibility and product visibility.

10. Marketing Alliance Group

Company NameMarketing Alliance Group
Established Year1995
HeadquartersDalton, USA
Official WebsiteClick Here

Marketing Alliance Group delivers end-to-end POS display solutions, from design to production, with a focus on branding consistency across retail channels.

How big is the POS Display Market : FAQ's

The POS Display Market is projected to reach USD 15.5 billion by 2031.
The POS Display Market is expected to grow at a CAGR of 4.30% during the forecast period.
Asia-Pacific and North America are among the fastest-growing regions due to expanding retail infrastructure and technological adoption.
Key players include DS Smith Plc, Smurfit Kappa Group, International Paper, Sonoco Products, and WestRock Company.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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