How Big is the Wine Market | Industry Trends & Forecast 2025

Code: MTA9842 Publication Date: Oct 2025

How Big is the Wine Market?

According to 6Wresearch internal database and industry insights, The Global Wine Market was valued at USD 340 billion in 2024 and is expected to reach USD 490 billion by 2031 and projected to grow at a CAGR of 5.3% from 2025-2031.

There are numbers of factors which are contributing in the expansion of the market include rising demand for premium and organic wines, increasing wine consumption in emerging regions, growing wine tourism, and innovations in packaging and distribution.

Key Growth Drivers of the Wine Market

  • The growing popularity of red, white, and sparkling wines
  • Growing interest in high-quality, organic, and eco-friendly wines
  • An increase in wine tourism and wine-tasting events
  • Growth of the hospitality, restaurant, and bar industries
  • Improvements in technology for fermentation and bottling
  • The adoption of e-commerce channels for wine sales

Wine Market Trends

Wine Market is witnessing significant growth with trends such as rising popularity of organic and low-alcohol wines, increasing demand for premium and craft wines, and expanding adoption of wine subscription services. Ready-to-drink and canned wine products are gaining traction, especially among younger consumers. Online sales platforms and direct-to-consumer channels are increasing in importance. Packaging innovations like eco-friendly bottles and sustainable corks are on the rise. Wine tourism and tasting events are promoting brand engagement. Further, wine pairing experiences with gourmet food are becoming a trend. Emerging markets are showing increasing interest in imported and specialty wines.

Emerging Developments in the Wine Market

Wine Market is evolving with advancements in organic and biodynamic wine production, adoption of smart viticulture, and innovations in fermentation technology. Investments in premium and craft wine production are increasing. Wineries and retailers are collaborating together more to improve distribution. More online and e-commerce platforms are making things easier to get to. The growth of wine tourism and experiential marketing is helping the market grow. Packaging that is good for the environment and lasts a long time is becoming a big selling point. We are working on making wines with low alcohol content and useful properties. The use of AI and IoT in vineyard management is making the market work faster.

List of Leading Companies in the Wine Market

Some of the leading companies include:

  • Constellation Brands, Inc.
  • E. & J. Gallo Winery
  • Treasury Wine Estates
  • Pernod Ricard SA
  • The Wine Group LLC
  • Vina Concha y Toro
  • Castel Freres

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