| Code: MTA10123 | Publication Date: Oct 2025 |
The main drivers of this growth are growing consumer awareness of mental well-being, rising adoption of app-based mindfulness solutions, increasing corporate wellness programs, and integration of AI personalisation in meditation platforms.
The Trends in the Meditation Market are indicating a strong movement towards digital delivery through mobile and web platforms, and the growing trends in app monetisation and subscription-based monetisation models. Hybrid models that combine an in-session period and a digital follow-up period are on the rise. Personalisation of content through AI, integration with wearables, and content type diversity are increasing. Partnerships between wellness companies and media or influencers are contributing to evolving trends in reach.
The Emerging Developments in the Meditation market suggest a greater utilisation of hybrid meditation models that combine an instructor or guide-led session with an AI-curated collection of content. The utilisation of wearables and biofeedback-assisted devices is increasing. The platforms are developing VR/AR meditation experiences for deeper immersion into the app, more integration of meditation with other corporate wellness and subscription bundles and accelerated growth of other wellness services with meditation. Companies are exploring new distribution channels, including education and mental health platforms.
Some of the leading companies include: