India Candle Market (2025-2031) | Value, Forecast, Outlook, Companies, Industry, Trends, Revenue, Share, Analysis, Growth & Size

Market Forecast By Product Type (Votive, Container Candle, Pillars, Tapers, Others), By Wax (Paraffin, Soy Wax, Beeswax, Palm Wax, Others), By Distribution Channel (Offline, Online) And Competitive Landscape

Product Code: ETC048844 Publication Date: Aug 2023 Updated Date: Nov 2025 Product Type: Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

India Candle Market Top 5 Importing Countries and Market Competition (HHI) Analysis

India`s candle import market in 2024 continued to see significant contributions from top exporters such as the USA, China, Belgium, Metropolitan France, and Austria. Despite a high concentration level indicated by the Herfindahl-Hirschman Index (HHI), the market maintained a healthy Compound Annual Growth Rate (CAGR) of 9.63% from 2020 to 2024. However, there was a notable decline in growth rate from 2023 to 2024, with a decrease of -32.15%, signaling potential shifts in market dynamics or external factors impacting the industry.

India Candle Market Top 5 Importing Countries and Market Competition (HHI) Analysis

India Candle Market Growth Rate

According to 6Wresearch internal database and industry insights, India Candle Market is expected to grow at a compound annual growth rate of 9.40% during the forecast period of 2025–2031.

India Candle Market Highlights

Report Name India Candle Market
Forecast period 2025-2031
CAGR 9.40%
Growing Sector Home Décor & Wellness

Topics Covered in the India Candle Market Report

India Candle Market report thoroughly covers the market by product type, wax type, and distribution channel. The market report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high growth areas, and market drivers, which would help stakeholders devise and align their market strategies according to the current and future market dynamics.

India Candle Market Synopsis

The Indian candle market is foreseen to grow swiftly. The main reasons for this growth are consumers’ increased preference for fragrance, decorative, and wellness candles, the growing popularity of home décor, and the rise in disposable income among urban families. Furthermore, the hospitality, spa, and wellness industries are using premium candles to create more relaxing atmospheres. Online shopping and Direct-to-Consumer (D2C) brands are accelerating market expansion, allowing niche and artisanal candle producers to grow.

Evaluation of Growth Drivers in the India Candle Market

Below mentioned are some growth drivers and their impact on market dynamics:

Drivers Primary Segments Affected Why It Matters
Rising Disposable Income & Urbanization Product Type / Wax Type Enables uptake of premium and scented candles
Growth of Home Décor & Lifestyle Trends Product Type / Distribution Boosts demand for decorative and aesthetic variants
E-commerce & Direct to Consumer Models Distribution Channel Improves market reach and lowers entry barriers
Sustainability & Eco-awareness Wax Type / Product Type Shifts demand toward natural waxes and green products
Government Support & Regulations All Segments Encourages cleaner manufacturing and green raw materials

The India Candle Market is projected to grow significantly, with a CAGR of 9.40% during the forecast period of 2025-2031. The Indian candle market is growing due to the increasing consumer awareness of home decor and wellness habits, along with the rising use of scented and decorative candles in homes, hotels, spas, and even at events. The government support for eco-friendly manufacturing, strict rules on pollution, and grants for green industries are conducive to the market's expansion. The main factors driving this market are increase in internet usage and continuous innovation by brands.

Evaluation of Restraints in the India Candle Market

Below mentioned are some major restraints and their influence on market dynamics:

Restraints Primary Segments Affected What This Means
Raw Material Cost Volatility Wax Type / Product Type Increases cost, squeezes margins
Paraffin Environmental Concerns Wax Type / Consumer Acceptance May reduce demand for petroleum-based candles
Competition from Diffusers & Electric Tools Product Type Alternative fragrance delivery systems compete
Fragmented Market & Low Scale Distribution / Product Type Hard for small players to scale and maintain quality
Regulatory / Emissions Compliance All Segments Increases cost of certification and compliance

India Candle Market Challenges

The volatility of raw wax prices, particularly for natural types such as soy or beeswax (mostly imported), poses a great challenge to the Indian candle market. Paraffin wax is increasingly criticized for its negative environmental impact and health issues, which might eventually lead to a decline in its consumption.

The Indian candle market is highly fragmented, with many small manufacturers lacking branding, scale, and consistent quality — making it hard to differentiate in a competitive space. Furthermore, meeting safety, emissions, and labeling standards (such as volatile organic compounds compliance) raises production costs.

India Candle Market Trends

Some major trends contributing to the development of India Candle Market growth are:

  • Shift toward natural and eco waxes (soy, beeswax, palm) — driven by consumer awareness and sustainability goals.
  • Rising demand for scented, aromatherapy, and wellness candles — as consumers use candles for mood, relaxation, and self-care.
  • Growth of artisanal and decorative candle formats — unique designs, personalized labels, and limited editions gaining popularity.
  • Omnichannel and D2C expansion — smaller brands leveraging online platforms and subscriptions to reach customers.
  • Smart and functional candles — integration of color change, adjustable scent, or app control in candle designs.

Investment Opportunities in the India Candle Industry

Here are some investment opportunities in the India Candle Industry:

  • Premium eco-friendly candles — use of soy, beeswax, or coconut wax for sustainable, high-quality formulations.
  • Design-led branding — focus on packaging and aesthetics to stand out in the decorative candle segment.
  • Curated candle boxes — launch D2C or subscription models offering themed or seasonal candle collections.
  • B2B collaborations — partner with hotels, spas, and wellness brands for bulk candle supply and co-branding.
  • Connected fragrance tech — introduce smart candles or app-enabled scent diffusion devices for modern consumers.
  • Tier 2 and Tier 3 city expansion — grow retail footprint through local partnerships and regional distributors.

Top 5 Leading Players in the India Candle Market

Here are some top companies contributing to India Candle Market Share:

1. Ekām (Ekāmantra Aromas Pvt Ltd)

Field Details
Company Name Ekām (Ekāmantra Aromas Pvt Ltd)
Headquarters Delhi, India
Established Year ~2000s
Official Website Click Here

Ekām offers a wide portfolio of scented candles, diffusers, and home fragrance products across India, known for bold fragrances and elegant design.

2. Joy Candle Co.

Field Details
Company Name Joy Candle Co.
Headquarters Mumbai, India
Established Year ~2010
Official Website Click Here

Joy Candle Co. specializes in luxury and decorative candles, focusing on premium scents and artistic container designs.

3. Maeva Candles

Field Details
Company Name Maeva Candles
Headquarters Bangalore, India
Established Year Mid 2010s
Official Website Click Here

Maeva offers handcrafted candles made with eco-friendly wax blends and customized fragrance mixes, emphasizing sustainability and aesthetics.

4. Bella Vita

Field Details
Company Name Bella Vita
Headquarters Delhi NCR, India
Established Year ~2015
Official Website Click Here

Bella Vita provides decorative and scented candles in various wax types and gift-ready packaging, catering to festive and gifting markets.

5. Candle Crush (Lume & Co)

Field Details
Company Name Candle Crush (Lume & Co)
Headquarters Mumbai, India
Established Year Recent
Official Website Click Here

Candle Crush (Lume & Co) offers artisanal, eco-friendly candles with a strong digital presence and direct-to-consumer reach.

Government Regulations Introduced in the India Candle Market

According to Indian government data, candle safety, labeling, and emissions are regulated by standards under the Bureau of Indian Standards (BIS) and environmental regulations. The Ministry of Micro, Small & Medium Enterprises (MSME) along with state administrations provides incentives and grants to handicraft and small-scale industries, which many candle makers benefit from.

The measures taken to encourage green manufacturing, biodegradable material use, and the ban or taxation on polluting substances have an indirect impact on the operational practices of the candle industry.

Future Insights of the India Candle Market

  • The outlook for the Indian candle market remains strong. Demand for scented, decorative, and wellness candles will continue to rise. Artisanal and customized candles will capture niche but expanding market share.
  • Online channels and subscription models will enhance consumer reach. Wax innovation — particularly clean-burning and low-emission formulations — will be vital to sustain consumer trust.
  • Efficient supply chains and regional manufacturing will determine competitiveness. As awareness around environmental impact and wellness grows, candles are expected to evolve from purely decorative to experiential lifestyle products.

Market Segmentation Analysis

The report offers a comprehensive study of the following market segments and their leading categories.

Container Candles to Dominate the Market – By Product Type

According to Guneet Kaur, Senior Research Analyst, 6Wresearch, container candles dominate the product type segment due to their convenience, safety, and versatility. Consumers prefer jar or container candles for everyday use since they require less trimming, are less messy, and suit decorative contexts well. Their wide use in homes, hospitality, and gifting ensures sustained dominance.

Paraffin Wax to Dominate the Market – By Wax Type

Paraffin wax currently dominates due to its low cost, ease of processing, and excellent fragrance retention properties. Many manufacturers continue using paraffin wax for mass-market scented candles because of well-established supply chains and cost benefits, despite the rising popularity of eco-friendly alternatives.

Key Attractiveness of the Report

  • 10 Years Market Numbers
  • Historical Data Starting from 2021 to 2024
  • Base Year: 2024
  • Forecast Data until 2031
  • Key Performance Indicators Impacting the Market
  • Major Upcoming Developments and Projects

Key Highlights of the Report:

  • India Candle Market Outlook
  • Market Size of India Candle Market, 2024
  • Forecast of India Candle Market, 2031
  • Historical Data and Forecast of India Candle Revenues & Volume for the Period 2021-2031
  • India Candle Market Trend Evolution
  • India Candle Market Drivers and Challenges
  • India Candle Price Trends
  • India Candle Porter's Five Forces
  • India Candle Industry Life Cycle
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Product Type for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Votive for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Container Candle for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Pillars for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Tapers for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Wax for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Paraffin for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Soy Wax for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Beeswax for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Palm Wax for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Offline for the Period 2021-2031
  • Historical Data and Forecast of India Candle Market Revenues & Volume By Online for the Period 2021-2031
  • India Candle Import Export Trade Statistics
  • Market Opportunity Assessment By Product Type
  • Market Opportunity Assessment By Wax
  • Market Opportunity Assessment By Distribution Channel
  • India Candle Top Companies Market Share
  • India Candle Competitive Benchmarking By Technical and Operational Parameters
  • India Candle Company Profiles
  • India Candle Key Strategic Recommendations

Market Covered

The report subsequently covers the market by the following segments and subsegments.

By Product Type

  • Votive
  • Container Candle
  • Pillars
  • Tapers
  • Others

By Wax

  • Paraffin
  • Soy Wax
  • Beeswax
  • Palm Wax
  • Others

By Distribution Channel

  • Offline
  • Online

India Candle Market (2025-2031) : FAQ's

The India Candle Market is projected to grow at a CAGR of 9.40% during the forecast period.
Container candles dominate due to ease of use, safety, and wide consumer acceptance.
Paraffin wax leads because of cost advantages and existing supply infrastructure.
Offline sales remain largest, though online is growing fastest.
6Wresearch actively monitors the India Candle Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the India Candle Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 India Candle Market Overview
3.1 India Country Macro Economic Indicators
3.2 India Candle Market Revenues & Volume, 2021 & 2031F
3.3 India Candle Market - Industry Life Cycle
3.4 India Candle Market - Porter's Five Forces
3.5 India Candle Market Revenues & Volume Share, By Product Type, 2021 & 2031F
3.6 India Candle Market Revenues & Volume Share, By Wax, 2021 & 2031F
3.7 India Candle Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F
4 India Candle Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.2.1 Increasing consumer preference for eco-friendly and organic candles
4.2.2 Growing demand for scented candles for aromatherapy and relaxation purposes
4.2.3 Rising popularity of decorative and luxury candles as home decor items
4.3 Market Restraints
4.3.1 Fluctuating prices of raw materials such as wax and fragrance oils
4.3.2 Competition from alternative products such as air fresheners and diffusers
4.3.3 Lack of awareness about the benefits and variety of candles among certain consumer segments
5 India Candle Market Trends
6 India Candle Market, By Types
6.1 India Candle Market, By Product Type
6.1.1 Overview and Analysis
6.1.2 India Candle Market Revenues & Volume, By Product Type, 2021-2031F
6.1.3 India Candle Market Revenues & Volume, By Votive, 2021-2031F
6.1.4 India Candle Market Revenues & Volume, By Container Candle, 2021-2031F
6.1.5 India Candle Market Revenues & Volume, By Pillars, 2021-2031F
6.1.6 India Candle Market Revenues & Volume, By Tapers, 2021-2031F
6.1.7 India Candle Market Revenues & Volume, By Others, 2021-2031F
6.2 India Candle Market, By Wax
6.2.1 Overview and Analysis
6.2.2 India Candle Market Revenues & Volume, By Paraffin, 2021-2031F
6.2.3 India Candle Market Revenues & Volume, By Soy Wax, 2021-2031F
6.2.4 India Candle Market Revenues & Volume, By Beeswax, 2021-2031F
6.2.5 India Candle Market Revenues & Volume, By Palm Wax, 2021-2031F
6.2.6 India Candle Market Revenues & Volume, By Others, 2021-2031F
6.3 India Candle Market, By Distribution Channel
6.3.1 Overview and Analysis
6.3.2 India Candle Market Revenues & Volume, By Offline, 2021-2031F
6.3.3 India Candle Market Revenues & Volume, By Online, 2021-2031F
7 India Candle Market Import-Export Trade Statistics
7.1 India Candle Market Export to Major Countries
7.2 India Candle Market Imports from Major Countries
8 India Candle Market Key Performance Indicators
8.1 Number of candle manufacturers offering eco-friendly and organic candle options
8.2 Percentage increase in sales of scented candles compared to unscented candles
8.3 Growth in online searches for decorative and luxury candles
8.4 Number of new product launches in the candle market with innovative features
8.5 Increase in the number of candle-related social media influencers and collaborations
9 India Candle Market - Opportunity Assessment
9.1 India Candle Market Opportunity Assessment, By Product Type, 2021 & 2031F
9.2 India Candle Market Opportunity Assessment, By Wax, 2021 & 2031F
9.3 India Candle Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F
10 India Candle Market - Competitive Landscape
10.1 India Candle Market Revenue Share, By Companies, 2024
10.2 India Candle Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer

 

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