India Mobile Money Market (2025-2031) Outlook | Value, Share, Analysis, Trends, Industry, Size, Forecast, Companies, Revenue & Growth

Market Forecast By Transaction mode (Point of Sale (PoS), Mobile Apps, QR codes), By Nature of Payment (Person to Person (P2P), Person to Business (P2B), Business to Person (B2P), Business to Business (B2B)), By Application (Money transfers, Bill Payments, Airtime Transfer and Top-Ups, Travel and Ticketing, Merchandise and Coupons), By Type of Payments (Remote Payments, Proximity Payments) And Competitive Landscape
Product Code: ETC4380625 Publication Date: Jul 2023 Updated Date: Aug 2025 Product Type: Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

India Mobile Money Market Overview

The mobile money market in India is witnessing rapid growth as it facilitates financial inclusion and digital payments. Mobile money services have become an essential tool for enabling secure, convenient, and efficient transactions, especially in regions with limited access to traditional banking services. As India advances in its digital payment ecosystem, the mobile money market is expected to play a crucial role in transforming the way people handle their finances and make payments.

Drivers of the Market

The India mobile marketing market is being primarily driven by the rapid adoption of smartphones, which has led to an increase in mobile app usage and internet connectivity. Marketers are leveraging mobile platforms to reach a larger and more engaged audience. Additionally, the availability of data analytics tools and the growing importance of personalized marketing strategies have contributed to the expansion of this market.

Challenges of the Market

Challenges include building trust among users, addressing security concerns, and ensuring widespread adoption of mobile money services in a diverse and sometimes cash-dependent economy.

COVID-19 Impact on the Market

The mobile money market in India saw substantial growth during the COVID-19 pandemic. As physical transactions and cash handling became less desirable due to health concerns, the adoption of mobile payment and digital wallet services increased. Mobile money emerged as a secure and convenient way to conduct financial transactions, pay bills, and shop online, driving the market`s expansion.

Key Players in the Market

The India Mobile Money Market is shaped by key players offering digital payment and mobile wallet solutions. Notable companies in this space include Paytm, PhonePe, Google Pay, and Amazon Pay. These firms enable secure and convenient mobile money transactions, contributing to the digital payment ecosystem`s growth and financial inclusion in India.

Key Highlights of the Report:

  • India Mobile Money Market Outlook
  • Market Size of India Mobile Money Market, 2024
  • Forecast of India Mobile Money Market, 2031
  • Historical Data and Forecast of India Mobile Money Revenues & Volume for the Period 2021-2031
  • India Mobile Money Market Trend Evolution
  • India Mobile Money Market Drivers and Challenges
  • India Mobile Money Price Trends
  • India Mobile Money Porter's Five Forces
  • India Mobile Money Industry Life Cycle
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Transaction mode for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Point of Sale (PoS) for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Mobile Apps for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By QR codes for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Nature of Payment for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Person to Person (P2P) for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Person to Business (P2B) for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Business to Person (B2P) for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Business to Business (B2B) for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Application for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Money transfers for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Bill Payments for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Airtime Transfer and Top-Ups for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Travel and Ticketing for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Merchandise and Coupons for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Type of Payments for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Remote Payments for the Period 2021-2031
  • Historical Data and Forecast of India Mobile Money Market Revenues & Volume By Proximity Payments for the Period 2021-2031
  • India Mobile Money Import Export Trade Statistics
  • Market Opportunity Assessment By Transaction mode
  • Market Opportunity Assessment By Nature of Payment
  • Market Opportunity Assessment By Application
  • Market Opportunity Assessment By Type of Payments
  • India Mobile Money Top Companies Market Share
  • India Mobile Money Competitive Benchmarking By Technical and Operational Parameters
  • India Mobile Money Company Profiles
  • India Mobile Money Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the India Mobile Money Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the India Mobile Money Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 India Mobile Money Market Overview

3.1 India Country Macro Economic Indicators

3.2 India Mobile Money Market Revenues & Volume, 2021 & 2031F

3.3 India Mobile Money Market - Industry Life Cycle

3.4 India Mobile Money Market - Porter's Five Forces

3.5 India Mobile Money Market Revenues & Volume Share, By Transaction mode, 2021 & 2031F

3.6 India Mobile Money Market Revenues & Volume Share, By Nature of Payment, 2021 & 2031F

3.7 India Mobile Money Market Revenues & Volume Share, By Application, 2021 & 2031F

3.8 India Mobile Money Market Revenues & Volume Share, By Type of Payments, 2021 & 2031F

4 India Mobile Money Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing smartphone penetration in India leading to higher adoption of mobile money services

4.2.2 Government initiatives promoting digital payments and financial inclusion

4.2.3 Growing awareness and acceptance of mobile wallets and payment apps among Indian consumers

4.3 Market Restraints

4.3.1 Security concerns and risks associated with mobile money transactions

4.3.2 Lack of widespread internet connectivity and digital infrastructure in certain regions of India

4.3.3 Resistance to change and traditional cash-based payment habits among some segments of the population

5 India Mobile Money Market Trends

6 India Mobile Money Market, By Types

6.1 India Mobile Money Market, By Transaction mode

6.1.1 Overview and Analysis

6.1.2 India Mobile Money Market Revenues & Volume, By Transaction mode, 2021-2031F

6.1.3 India Mobile Money Market Revenues & Volume, By Point of Sale (PoS), 2021-2031F

6.1.4 India Mobile Money Market Revenues & Volume, By Mobile Apps, 2021-2031F

6.1.5 India Mobile Money Market Revenues & Volume, By QR codes, 2021-2031F

6.2 India Mobile Money Market, By Nature of Payment

6.2.1 Overview and Analysis

6.2.2 India Mobile Money Market Revenues & Volume, By Person to Person (P2P), 2021-2031F

6.2.3 India Mobile Money Market Revenues & Volume, By Person to Business (P2B), 2021-2031F

6.2.4 India Mobile Money Market Revenues & Volume, By Business to Person (B2P), 2021-2031F

6.2.5 India Mobile Money Market Revenues & Volume, By Business to Business (B2B), 2021-2031F

6.3 India Mobile Money Market, By Application

6.3.1 Overview and Analysis

6.3.2 India Mobile Money Market Revenues & Volume, By Money transfers, 2021-2031F

6.3.3 India Mobile Money Market Revenues & Volume, By Bill Payments, 2021-2031F

6.3.4 India Mobile Money Market Revenues & Volume, By Airtime Transfer and Top-Ups, 2021-2031F

6.3.5 India Mobile Money Market Revenues & Volume, By Travel and Ticketing, 2021-2031F

6.3.6 India Mobile Money Market Revenues & Volume, By Merchandise and Coupons, 2021-2031F

6.4 India Mobile Money Market, By Type of Payments

6.4.1 Overview and Analysis

6.4.2 India Mobile Money Market Revenues & Volume, By Remote Payments, 2021-2031F

6.4.3 India Mobile Money Market Revenues & Volume, By Proximity Payments, 2021-2031F

7 India Mobile Money Market Import-Export Trade Statistics

7.1 India Mobile Money Market Export to Major Countries

7.2 India Mobile Money Market Imports from Major Countries

8 India Mobile Money Market Key Performance Indicators

8.1 Average transaction value per user

8.2 Number of active mobile money users

8.3 Frequency of mobile money transactions per user

9 India Mobile Money Market - Opportunity Assessment

9.1 India Mobile Money Market Opportunity Assessment, By Transaction mode, 2021 & 2031F

9.2 India Mobile Money Market Opportunity Assessment, By Nature of Payment, 2021 & 2031F

9.3 India Mobile Money Market Opportunity Assessment, By Application, 2021 & 2031F

9.4 India Mobile Money Market Opportunity Assessment, By Type of Payments, 2021 & 2031F

10 India Mobile Money Market - Competitive Landscape

10.1 India Mobile Money Market Revenue Share, By Companies, 2024

10.2 India Mobile Money Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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