India SUV Market (2025-2031) | Forecast, Trends, Share, Outlook ,Revenue, Value, Analysis, Industry, Companies, Growth & Size

Market Forecast By Type (Mini, Compact, Mid- & Full-Size, MPV), By Propulsion (Diesel, Gasoline, Electric), By Class (B, C, D, E) And Competitive Landscape

Product Code: ETC4566505 Publication Date: Jul 2023 Updated Date: Nov 2025 Product Type: Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

India SUV Market Growth Rate

According to 6Wresearch internal database and industry insights, the India SUV Market is projected to grow at a compound annual growth rate (CAGR) of 8.3% during the forecast period (2025–2031).

Five-Year Growth Trajectory of the India SUV Market with Core Drivers

Below mentioned are the evaluation of year-wise growth rate along with key drivers:

Years Est. Annual Growth (%) Growth Drivers
2020 2.5 Rising consumer shift toward high-ground-clearance vehicles and better visibility on mixed road conditions.
2021 4.9 High demand of compact and sub-compact SUVs among families and young urban buyers.
2022 6.1 Development of domestic manufacturing and invention of more fuel-efficient SUV variants.
2023 7.3 Introduction of advanced safety standards and better infotainment features improving appeal.
2024 8 Fast electrification of SUV models, localization of components, and strong export growth.

Topics Covered in the India SUV Market Report

The India SUV Market report thoroughly covers the market by type, propulsion, and class. The report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high-growth areas, and market drivers that will help stakeholders devise and align strategies according to current and future market dynamics.

India SUV Market Highlights

Report Name  India SUV Market
Forecast period 2025-2031
CAGR 8.3%
Growing Sector Automotive and Transportation

India SUV Market Synopsis

The India SUV Market will experience strong growth due to the increasing demand for compact, sub-compact, and mid-size SUVs supported by affordable pricing, better safety, and a wide range of models. The market is propelled by rising disposable income, improved road infrastructure, and a growing preference for vehicles with higher ground clearance and comfort. Automakers are increasing domestic manufacturing and initiating the use of hybrid and electric variants to meet changing consumer preferences.

Evaluation of Growth Drivers in the India SUV Market

Below mentioned are some prominent drivers and their influence on the India SUV Market dynamics:

Drivers Primary Segments Affected Why it Matters (Evidence)
Expanding Urban Demand for Compact SUVs Compact; B/C Class Compact SUVs offer affordability, comfort, and versatility for congested city driving conditions.
Shift Toward Electrified and Hybrid Models Electric; C/D Class Rising interest in green mobility and government incentives encourage the incorporation of electric and hybrid SUVs.
Premium Features and Connectivity B/C/D Class Larger displays, ADAS, and smart income attract middle-income buyers who are looking for luxury at affordable prices.
Wider Financing and Dealership Network All Types Better financing plans and rural dealership coverage encourage first-time SUV ownership.
Localization and Export Push All Propulsions Local part manufacturing and growing exports improve cost efficiency and production scale.

The India SUV Market is expected to grow steadily at 8.3% CAGR between 2025 and 2031. The development of market is credited to growing popularity of compact and mid-size SUVs, robust rural demand, and the invention of hybrid and electric variants. Rising domestic production, broader financing access, and technological advancements are enhancing affordability and consumer reach. Along with that, the presence of global and domestic brands providing advanced designs, safety systems, and efficient powertrains will help with maintaining long-term growth of the India SUV Market. Modern safety systems, integrated infotainment features, and stylish designs are gaining popularity among younger and family buyers thus boosting overall SUV penetration across urban and rural markets.

Evaluation of Restraints in the India SUV Market

Below mentioned are some major restraints and their influence on the India SUV Market dynamics:

Restraints Primary Segments Affected What this Means (Evidence)
High Purchase Cost Compact; C Class Rising input costs and advanced features increase overall pricing, affecting entry-level affordability.
Fuel Efficiency Limitations Diesel; Gasoline Large engines and higher weight lower mileage, making SUVs less appealing to economy-focused buyers.
Charging Infrastructure Gaps Electric Lack of public fast-charging networks slows electric SUV adoption beyond metro regions.
Strong Price Competition Compact; Mid-Size Huge competition among brands hampers with profit margins and puts a strain on promotional spending.
Skill Shortage in Service Electric; Connected SUVs Insufficient number of trained staff for EV and smart vehicle maintenance affects customer satisfaction.

India SUV Market Challenges

Key challenges include balancing affordability with premium features, building sufficient charging infrastructure for electric SUVs, and developing a skilled workforce for EV maintenance. Managing production costs amid raw material price volatility and meeting stricter emission standards will be critical for sustaining margins. Additionally, consistent after-sales support and technology upgrades will be vital for long-term brand loyalty and competitiveness.

India SUV Market Trends

Several significant trends are impacting India SUV Market:

  • Growing Compact and Sub-Compact SUV Demand: Affordable pricing and urban practicality make compact SUVs the top-selling category.
  • Rise of Hybrid and Electric Variants: Manufacturers are introducing more battery and hybrid-powered SUVs to meet emission goals and fuel savings.
  • Enhanced Connectivity: In-built navigation, voice control, and wireless integration improve driver convenience and modernize cabin experience.
  • Design and Styling Innovation: Dual-tone exteriors and coupe-inspired rooflines appeal to younger demographics seeking sporty aesthetics.
  • Advanced Safety Features: Lane assist, 360-degree cameras, and emergency braking systems are becoming common even in mid-range models.

Investment Opportunities in the India SUV Industry

Some of the notable investment opportunities are:

  • Domestic Battery and Component Manufacturing: Setting up local battery and electronics plants lowers costs and improves localization.
  • EV Charging Infrastructure: Building nationwide charging corridors and public charging stations boosts electric SUV usability.
  • Rural and Tier-3 Market Expansion: Developing dealership and service coverage in smaller cities captures untapped demand.
  • Connected Vehicle Software Development: Investment in telematics, ADAS, and OTA platforms supports the next phase of smart mobility.

Top 5 Leading Players in the India SUV Market

Below is the list of prominent companies leading in the India SUV Market Share:

1. Maruti Suzuki India Ltd.

Company Name Maruti Suzuki India Ltd.
Headquarters New Delhi, India
Established Year 1981
Official Website Click Here

India’s largest automaker offering strong compact SUV lineup with affordable pricing and high localization; extensive sales and service network.

2. Tata Motors Ltd.

Company Name Tata Motors Ltd.
Headquarters Mumbai, India
Established Year 1945
Official Website Click Here

Offers a wide SUV range including electric variants; focuses on design, safety, and modern technology integration across models.

3. Mahindra & Mahindra Ltd.

Company Name Mahindra & Mahindra Ltd.
Headquarters Mumbai, India
Established Year 1945
Official Website Click Here

Renowned for rugged and off-road SUVs; expanding hybrid offerings and exports with advanced safety and connectivity features.

4. Hyundai Motor India

Company Name Hyundai Motor India
Headquarters Gurugram, India
Established Year 1996
Official Website Click Here

Major player in compact and mid-size SUVs with modern features, strong brand loyalty, and wide dealer network.

5. Kia India Pvt. Ltd.

Company Name Kia India Pvt. Ltd.
Headquarters Anantapur, India
Established Year 2017
Official Website Click Here

Rapidly growing automaker known for stylish designs, electric SUV offerings, and user-friendly connected car systems.

Government Regulations Introduced in the India SUV Market

According to Indian Government Data, initiatives such as the Bharat NCAP safety rating program, the FAME II scheme encouraging electric mobility, and the Production Linked Incentive (PLI) scheme for the auto sector are propelling SUV innovation. FAME supports hybrid and electric SUV adoption through purchase incentives, Bharat NCAP pushes manufacturers toward safer vehicle designs, and PLI boosts local production of key components like batteries and sensors. Additionally, the Vehicle Scrappage Policy and improved road development programs are generating SUV sales and accelerating fleet modernization.

Future Insights of the India SUV Market

The India SUV Industry will continue with its upward trajectory due to the higher demand for compact and mid-size models, increased electrification, and rising localization. Hybrid and electric variants will become more mainstream as battery costs decline and infrastructure expands. Growing adoption of smart features, safety enhancements, and design innovations will ensure SUVs remain the preferred choice across all income groups. Strong government support for green mobility and domestic manufacturing will significantly contribute to long-term India SUV Market Growth.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

By Type – Compact SUVs to Dominate the Market

According to Priya Arora, Senior Research Analyst, 6Wresearch, Compact SUVs dominate the India SUV Market Size due to their balance of space, fuel economy, and affordability. These vehicles appeal to both urban and highway users while fulfilling family needs for comfort and practicality.

By Propulsion – Gasoline SUVs to Lead the Market

Gasoline SUVs lead the market due to easy maintenance, smooth driving experience, and the strong availability of refueling infrastructure. While diesel SUVs remain popular for long-distance and heavy-duty use, electric SUV adoption is increasing with stronger charging networks and supportive government incentives.

By Class – C Class to Dominate the Market

C Class (compact) dominates the India SUV Market by offering an optimal balance of affordability and modern features. This class attracts mid-income households and urban families upgrading from smaller cars. D Class models cater to premium buyers seeking luxury, while B Class and E Class meet the budget and ultra-premium segments respectively.

Key Attractiveness of the Report

  • 10 Years of Market Numbers
  • Historical Data Starting from 2021 to 2024
  • Base Year: 2024
  • Forecast Data until 2031
  • Key Performance Indicators Impacting the Market
  • Major Upcoming Developments and Projects

Key Highlights of the Report:

  • India SUV Market Outlook
  • Market Size of India SUV Market, 2024
  • Forecast of India SUV Market, 2031
  • Historical Data and Forecast of India SUV Revenues & Volume for the Period 2021-2031
  • India SUV Market Trend Evolution
  • India SUV Market Drivers and Challenges
  • India SUV Price Trends
  • India SUV Porter's Five Forces
  • India SUV Industry Life Cycle
  • Historical Data and Forecast of India SUV Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By Mini for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By Compact for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By Mid- & Full-Size for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By MPV for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By Propulsion for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By Diesel for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By Gasoline for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By Electric for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By Class for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By B for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By C for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By D for the Period 2021-2031
  • Historical Data and Forecast of India SUV Market Revenues & Volume By E for the Period 2021-2031
  • India SUV Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Propulsion
  • Market Opportunity Assessment By Class
  • India SUV Top Companies Market Share
  • India SUV Competitive Benchmarking By Technical and Operational Parameters
  • India SUV Company Profiles
  • India SUV Key Strategic Recommendations

Markets Covered

The report offers a comprehensive study of the subsequent market segments:

By Type

  • Mini
  • Compact
  • Mid- & Full-Size
  • MPV

By Propulsion

  • Diesel
  • Gasoline
  • Electric

By Class

  • B
  • C
  • D
  • E

India SUV Market (2025-2031) : FAQ's

The India SUV Market is projected to grow at a CAGR of 8.3% during the forecast period.
Growth is driven by rising urban demand for compact SUVs, wider electrification and hybrid adoption and localization-supported cost efficiencies.
Important policies include Bharat NCAP, FAME II, the PLI scheme, and the Vehicle Scrappage Policy, all promoting safer designs, EV adoption, and domestic auto component production.
Major restraints include high initial purchase costs, lower fuel efficiency in larger SUVs and limited EV-specific service skills.
6Wresearch actively monitors the India SUV Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the India SUV Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 India SUV Market Overview
3.1 India Country Macro Economic Indicators
3.2 India SUV Market Revenues & Volume, 2021 & 2031F
3.3 India SUV Market - Industry Life Cycle
3.4 India SUV Market - Porter's Five Forces
3.5 India SUV Market Revenues & Volume Share, By Type, 2021 & 2031F
3.6 India SUV Market Revenues & Volume Share, By Propulsion, 2021 & 2031F
3.7 India SUV Market Revenues & Volume Share, By Class, 2021 & 2031F
4 India SUV Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.2.1 Increasing disposable income of the middle-class population in India
4.2.2 Changing consumer preferences towards larger vehicles for comfort and safety
4.2.3 Growth in infrastructure development leading to better road connectivity and driving conditions
4.3 Market Restraints
4.3.1 High import duties and taxes on SUVs leading to increased prices
4.3.2 Rising fuel prices impacting the affordability of SUVs
4.3.3 Stringent emission norms and regulations affecting the production and sales of SUVs
5 India SUV Market Trends
6 India SUV Market, By Types
6.1 India SUV Market, By Type
6.1.1 Overview and Analysis
6.1.2 India SUV Market Revenues & Volume, By Type, 2021-2031F
6.1.3 India SUV Market Revenues & Volume, By Mini, 2021-2031F
6.1.4 India SUV Market Revenues & Volume, By Compact, 2021-2031F
6.1.5 India SUV Market Revenues & Volume, By Mid- & Full-Size, 2021-2031F
6.1.6 India SUV Market Revenues & Volume, By MPV, 2021-2031F
6.2 India SUV Market, By Propulsion
6.2.1 Overview and Analysis
6.2.2 India SUV Market Revenues & Volume, By Diesel, 2021-2031F
6.2.3 India SUV Market Revenues & Volume, By Gasoline, 2021-2031F
6.2.4 India SUV Market Revenues & Volume, By Electric, 2021-2031F
6.3 India SUV Market, By Class
6.3.1 Overview and Analysis
6.3.2 India SUV Market Revenues & Volume, By B, 2021-2031F
6.3.3 India SUV Market Revenues & Volume, By C, 2021-2031F
6.3.4 India SUV Market Revenues & Volume, By D, 2021-2031F
6.3.5 India SUV Market Revenues & Volume, By E, 2021-2031F
7 India SUV Market Import-Export Trade Statistics
7.1 India SUV Market Export to Major Countries
7.2 India SUV Market Imports from Major Countries
8 India SUV Market Key Performance Indicators
8.1 Average household income levels in India
8.2 Number of new SUV models launched in the market
8.3 Percentage of road infrastructure development projects completed on time
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