Kenya Canned Seafood Market Outlook | Companies, Trends, Industry, Value, Share, Growth, Size, Analysis, COVID-19 IMPACT, Revenue & Forecast

Market Forecast By Product (Tuna, Salmon, Sardines, Prawns, Shrimps, Other Seafood), By Distribution Channel (Foodservices, Retail) And Competitive Landscape
Product Code: ETC285890 Publication Date: Aug 2022 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Kenya Canned Seafood Market Size Growth Rate


The Kenya Canned Seafood Market is projected to witness mixed growth rate patterns during 2025 to 2029. Growth accelerates to 14.17% in 2027, following an initial rate of 12.49%, before easing to 9.60% at the end of the period.

Kenya Canned Seafood Market Growth Rate

Canned Seafood Market: Kenya vs Top 5 Major Economies in 2027 (Africa)


In the Africa region, the Canned Seafood market in Kenya is projected to expand at a high growth rate of 14.17% by 2027. The largest economy is Egypt, followed by South Africa, Ethiopia, Algeria and Nigeria.

Canned Seafood Market: Kenya vs Top 5 Major Economies in 2027 (Africa)

Kenya Canned Seafood Market Overview

Kenya canned seafood market is witnessing growth, fueled by the increasing consumption of seafood products and the convenience offered by canned options. Canned seafood items such as tuna, salmon, sardines, and mackerel are popular choices among consumers due to their long shelf life, portability, and versatility in meal preparation. Additionally, as consumers seek healthier and protein-rich food choices, canned seafood serves as a convenient and nutritious option. With the government`s focus on promoting sustainable fishing practices and supporting the food processing industry, the canned seafood market in Kenya is expected to continue its upward trajectory, providing consumers with a wide range of delicious and convenient seafood options.

Drivers of the market

The Kenya Canned Seafood market is witnessing growth driven by the increasing demand for convenient and protein-rich food options. Canned seafood products, including tuna, salmon, sardines, and mackerel, offer long shelf life, easy storage, and versatility in culinary applications, making them popular choices among consumers seeking nutritious meal solutions. The rising awareness about the health benefits of seafood, including its high protein content, omega-3 fatty acids, and essential nutrients, is driving the demand for canned seafood in Kenya. Moreover, the growing popularity of seafood-based cuisines and the influence of global culinary trends are fueling market growth. Additionally, product innovations, such as flavored and ready-to-eat seafood products

Challenges of the market

Kenya canned seafood market faces challenges such as competition from fresh seafood, concerns about product quality and safety, and environmental sustainability. While canned seafood offers convenience and longer shelf life, consumer preferences for fresh and sustainably sourced seafood may limit market growth. Moreover, concerns about additives, preservatives, and mercury levels in canned products may deter health-conscious consumers. Additionally, environmental factors affecting seafood populations and regulations on fishing practices can impact product availability and pricing.

Government Policy of the market

In alignment with efforts to promote the fishing industry and ensure food safety, the Kenya government supports the canned seafood market through various policies. These include stringent quality and safety standards for canned seafood, support for sustainable fishing practices, and investment incentives for seafood processing facilities to enhance product quality and market reach.

Key Highlights of the Report:

  • Kenya Canned Seafood Market Outlook
  • Market Size of Kenya Canned Seafood Market, 2021
  • Forecast of Kenya Canned Seafood Market, 2028
  • Historical Data and Forecast of Kenya Canned Seafood Revenues & Volume for the Period 2018 - 2028
  • Kenya Canned Seafood Market Trend Evolution
  • Kenya Canned Seafood Market Drivers and Challenges
  • Kenya Canned Seafood Price Trends
  • Kenya Canned Seafood Porter's Five Forces
  • Kenya Canned Seafood Industry Life Cycle
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Product for the Period 2018 - 2028
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Tuna for the Period 2018 - 2028
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Salmon for the Period 2018 - 2028
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Sardines for the Period 2018 - 2028
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Prawns for the Period 2018 - 2028
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Shrimps for the Period 2018 - 2028
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Other Seafood for the Period 2018 - 2028
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Distribution Channel for the Period 2018 - 2028
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Foodservices for the Period 2018 - 2028
  • Historical Data and Forecast of Kenya Canned Seafood Market Revenues & Volume By Retail for the Period 2018 - 2028
  • Kenya Canned Seafood Import Export Trade Statistics
  • Market Opportunity Assessment By Product
  • Market Opportunity Assessment By Distribution Channel
  • Kenya Canned Seafood Top Companies Market Share
  • Kenya Canned Seafood Competitive Benchmarking By Technical and Operational Parameters
  • Kenya Canned Seafood Company Profiles
  • Kenya Canned Seafood Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Kenya Canned Seafood Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Kenya Canned Seafood Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Kenya Canned Seafood Market Overview

3.1 Kenya Country Macro Economic Indicators

3.2 Kenya Canned Seafood Market Revenues & Volume, 2021 & 2028F

3.3 Kenya Canned Seafood Market - Industry Life Cycle

3.4 Kenya Canned Seafood Market - Porter's Five Forces

3.5 Kenya Canned Seafood Market Revenues & Volume Share, By Product, 2021 & 2028F

3.6 Kenya Canned Seafood Market Revenues & Volume Share, By Distribution Channel, 2021 & 2028F

4 Kenya Canned Seafood Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing awareness about the health benefits of seafood consumption

4.2.2 Growing demand for convenient and ready-to-eat food products

4.2.3 Rising disposable incomes leading to higher spending on premium food items

4.3 Market Restraints

4.3.1 Price volatility of raw materials impacting production costs

4.3.2 Lack of proper distribution channels in rural areas

4.3.3 Competition from other protein sources like poultry and red meat

5 Kenya Canned Seafood Market Trends

6 Kenya Canned Seafood Market, By Types

6.1 Kenya Canned Seafood Market, By Product

6.1.1 Overview and Analysis

6.1.2 Kenya Canned Seafood Market Revenues & Volume, By Product, 2018 - 2028F

6.1.3 Kenya Canned Seafood Market Revenues & Volume, By Tuna, 2018 - 2028F

6.1.4 Kenya Canned Seafood Market Revenues & Volume, By Salmon, 2018 - 2028F

6.1.5 Kenya Canned Seafood Market Revenues & Volume, By Sardines, 2018 - 2028F

6.1.6 Kenya Canned Seafood Market Revenues & Volume, By Prawns, 2018 - 2028F

6.1.7 Kenya Canned Seafood Market Revenues & Volume, By Shrimps, 2018 - 2028F

6.1.8 Kenya Canned Seafood Market Revenues & Volume, By Other Seafood, 2018 - 2028F

6.2 Kenya Canned Seafood Market, By Distribution Channel

6.2.1 Overview and Analysis

6.2.2 Kenya Canned Seafood Market Revenues & Volume, By Foodservices, 2018 - 2028F

6.2.3 Kenya Canned Seafood Market Revenues & Volume, By Retail, 2018 - 2028F

7 Kenya Canned Seafood Market Import-Export Trade Statistics

7.1 Kenya Canned Seafood Market Export to Major Countries

7.2 Kenya Canned Seafood Market Imports from Major Countries

8 Kenya Canned Seafood Market Key Performance Indicators

8.1 Consumer engagement through social media platforms

8.2 Percentage growth in online sales of canned seafood products

8.3 Number of new product innovations and launches in the market

9 Kenya Canned Seafood Market - Opportunity Assessment

9.1 Kenya Canned Seafood Market Opportunity Assessment, By Product, 2021 & 2028F

9.2 Kenya Canned Seafood Market Opportunity Assessment, By Distribution Channel, 2021 & 2028F

10 Kenya Canned Seafood Market - Competitive Landscape

10.1 Kenya Canned Seafood Market Revenue Share, By Companies, 2021

10.2 Kenya Canned Seafood Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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