| Product Code: ETC014950 | Publication Date: Oct 2020 | Updated Date: Apr 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
The Kenya Handicrafts Market is projected to witness mixed growth rate patterns during 2025 to 2029. Growth accelerates to 0.23% in 2028, following an initial rate of 0.18%, before easing to 0.21% at the end of the period.

The Handicrafts market in Kenya is projected to grow at a stable growth rate of 0.22% by 2027, within the Africa region led by Egypt, along with other countries like South Africa, Ethiopia, Algeria and Nigeria, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Handicrafts Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Handicrafts Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya Handicrafts Market - Industry Life Cycle |
3.4 Kenya Handicrafts Market - Porter's Five Forces |
3.5 Kenya Handicrafts Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Kenya Handicrafts Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.7 Kenya Handicrafts Market Revenues & Volume Share, By End-users, 2021 & 2031F |
4 Kenya Handicrafts Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Kenya Handicrafts Market Trends |
6 Kenya Handicrafts Market, By Types |
6.1 Kenya Handicrafts Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Kenya Handicrafts Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Kenya Handicrafts Market Revenues & Volume, By Woodware, 2021 - 2031F |
6.1.4 Kenya Handicrafts Market Revenues & Volume, By Art metal Ware, 2021 - 2031F |
6.1.5 Kenya Handicrafts Market Revenues & Volume, By Hand printed Textiles and Scarves, 2021 - 2031F |
6.1.6 Kenya Handicrafts Market Revenues & Volume, By Embroidered and Crocheted Goods, 2021 - 2031F |
6.1.7 Kenya Handicrafts Market Revenues & Volume, By Zari and Zari Goods, 2021 - 2031F |
6.1.8 Kenya Handicrafts Market Revenues & Volume, By Imitation Jewellery, 2021 - 2031F |
6.1.9 Kenya Handicrafts Market Revenues & Volume, By Others, 2021 - 2031F |
6.1.10 Kenya Handicrafts Market Revenues & Volume, By Others, 2021 - 2031F |
6.2 Kenya Handicrafts Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Kenya Handicrafts Market Revenues & Volume, By Mass Retailers, 2021 - 2031F |
6.2.3 Kenya Handicrafts Market Revenues & Volume, By Departmental Stores, 2021 - 2031F |
6.2.4 Kenya Handicrafts Market Revenues & Volume, By Independent Retailers, 2021 - 2031F |
6.2.5 Kenya Handicrafts Market Revenues & Volume, By Specialty Stores, 2021 - 2031F |
6.2.6 Kenya Handicrafts Market Revenues & Volume, By Online Stores, 2021 - 2031F |
6.2.7 Kenya Handicrafts Market Revenues & Volume, By Others, 2021 - 2031F |
6.3 Kenya Handicrafts Market, By End-users |
6.3.1 Overview and Analysis |
6.3.2 Kenya Handicrafts Market Revenues & Volume, By Residential, 2021 - 2031F |
6.3.3 Kenya Handicrafts Market Revenues & Volume, By Commercial, 2021 - 2031F |
7 Kenya Handicrafts Market Import-Export Trade Statistics |
7.1 Kenya Handicrafts Market Export to Major Countries |
7.2 Kenya Handicrafts Market Imports from Major Countries |
8 Kenya Handicrafts Market Key Performance Indicators |
9 Kenya Handicrafts Market - Opportunity Assessment |
9.1 Kenya Handicrafts Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Kenya Handicrafts Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.3 Kenya Handicrafts Market Opportunity Assessment, By End-users, 2021 & 2031F |
10 Kenya Handicrafts Market - Competitive Landscape |
10.1 Kenya Handicrafts Market Revenue Share, By Companies, 2024 |
10.2 Kenya Handicrafts Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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