| Product Code: ETC383669 | Publication Date: Aug 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, the Philippines continued to rely heavily on imports of ornamental plants, with top exporters being China, Netherlands, Israel, South Africa, and Taiwan. The market concentration, as measured by the HHI, remained very high, indicating a limited number of dominant suppliers. Despite this, the industry saw a significant compound annual growth rate (CAGR) of 12.45% from 2020 to 2024. However, there was a slight decline in growth rate from 2023 to 2024 at -20.04%, suggesting a potential slowdown in import shipments for ornamental plants in the Philippines.

The ornamental plant market in the Philippines has blossomed into a vibrant industry due to a combination of factors, including urbanization, growing disposable income, and a strong cultural appreciation for decorative plants. Both indoor and outdoor ornamental plants are highly sought after for beautifying homes, gardens, and public spaces. The market is characterized by a wide variety of plants, ranging from flowering to foliage plants. The country`s tropical climate provides favorable conditions for the cultivation of a diverse range of ornamental plants, driving local production and making the Philippines a key player in the global ornamental plant trade.
The Philippines ornamental plant market is flourishing due to various driving factors. Ornamental plants are integral to the country`s culture and traditions, often used in festivities, religious ceremonies, and home decoration. The burgeoning urban population has led to increased demand for indoor and outdoor ornamental plants, contributing to the market growth. Furthermore, the trend of gardening and landscaping as a recreational activity has boosted the sales of ornamental plants. The export potential of unique and tropical plant varieties has also garnered attention, presenting opportunities for the country to establish itself as a key player in the international ornamental plant trade.
The Philippines ornamental plant market faces challenges linked to sustainability, invasive species, and international trade regulations. The extraction and trade of ornamental plants can impact natural ecosystems if not regulated sustainably. The introduction of invasive species through the ornamental plant trade poses a threat to local flora and fauna. Exporting ornamental plants may also require compliance with international regulations to prevent the spread of pests and diseases.
The Philippines ornamental plant market was significantly impacted by the COVID-19 pandemic. With restrictions on events, weddings, and gatherings, the demand for ornamental plants decreased. The closure of retail outlets, garden centers, and plant exhibitions further affected the market. The export of ornamental plants might have been disrupted due to international trade restrictions. As restrictions eased and consumer preferences adapted, the market showed signs of recovery, although challenges related to supply chain disruptions and market demand persisted.
The ornamental plant market in the Philippines is vibrant, driven by both domestic demand and international exports. Key players encompass local nurseries like Dizon Farms and Ramgo International Corporation. These nurseries cultivate a wide variety of ornamental plants to cater to landscaping needs and gardening enthusiasts.