How Big Is the Canned Wine Market | Trends 2031

Code: MTA5574 Publication Date: Jul 2025

What is the size of the Canned Wine Market?

According to 6Wresearch internal database and industry insights, the Global Canned Wine Market was estimated at USD 273 million in 2024 and is projected to reach USD 585 million by 2031, growing at a CAGR of 10.2% during the forecast period 2025–2031.

Due to rapid growth due to rising demand for portable, single-serve alcoholic beverages, millennial preferences, and innovative packaging formats, the market is predicted for the strong growth in the upcoming years.

Key Growth Drivers of the Canned Wine Market

  • Increasing popularity of convenient, on-the-go wine options
  • Rising consumption among millennials and Gen Z
  • Expansion of flavour profiles including spritzers and rosé
  • Strong growth in retail and e-commerce wine sales
  • Sustainability and recyclability of aluminium packaging

Canned Wine Market Trends

The canned wine market is moving forward with emerging trends such as shifting toward premium and artisanal offerings with creative branding and clean labels. Also, rose and sparkling variants are especially popular in warm-climate regions and among younger consumers. Aside from these, the

collaborations between wineries and lifestyle brands are also boosting visibility and shelf appeal of canned wine products. Together, all these trends are contributing in the expansion of the market dynamics.

Emerging Developments in the Canned Wine Market

Canned wine market is seeing developments with the time as the can-lining technology are being advanced and preserving taste and quality over longer periods. At the other side, the winemakers are adopting organic, vegan, and low-alcohol formulations to appeal to health-conscious drinkers.

Furthermore, innovative distribution strategies, including direct-to-consumer subscriptions, are helping brands expand reach in competitive markets.

Leading Companies in the Canned Wine Market

  • E. & J. Gallo Winery (Barefoot Wine)
  • The Wine Society
  • Union Wine Co.
  • Trinchero Family Estates
  • Anheuser-Busch InBev (BABE Wine)
  • Concha y Toro
  • SANS Wine Co.
  • Precept Wine
  • Francis Ford Coppola Winery
  • Nomadica

How Big Is the Canned Wine Market : FAQ's

The canned wine market was estimated at USD 273 million in 2024 and is projected to reach USD 585 million by 2031.
Growth is driven by demand for portability, convenience, eco-friendly packaging, and millennial wine consumption.
Trends include sparkling and rosé variants, clean-label branding, and lifestyle-based marketing strategies.
Major players include E. & J. Gallo, Union Wine Co., BABE Wine, and Trinchero Family Estates.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
6Wresearch Support

Any Query

Call: +91-11-4302-4305
Email us: sales@6wresearch.com
Any Query? Click Here

Industry Events and Analyst Meet

Our Clients

Airtel
Canon
Contec
HoneyWell
Kriloskar
Pwc Logo
Samsung
Tata Teleservices

Whitepaper

Read All