How big is the cold pressed juice market | Market Growth, Trends & Outlook

Q: What is the current size of the cold pressed juice market?

The cold pressed juice market was valued at USD 1.89 billion in 2024 and is projected to reach USD 3.87 billion by 2031.

Q: What is the growth rate of the cold pressed juice market?

The cold pressed juice market is expected to grow at a CAGR of 10.7% during the forecast period of 2025 to 2031.

Q: Which applications contribute the most in the cold pressed juice market?

Health and wellness beverages, detox programs, immunity boosters, weight loss support, and on-the-go nutrition.

Q: What is driving demand in the cold pressed juice market?

Health trends, clean-label demand, immunity awareness, plant-based preferences, and premium juice offerings.

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Code: MTA5353

Publication Date: Jul 2025

How big is the Cold Pressed Juice Market?

According to 6Wresearch internal database and industry insights, Global cold pressed juice market was valued at approximatelyUSDâ€¯1.89â€¯billion in 2024 and is projected to reachUSDâ€¯3.87â€¯billion by 2031, growing at a CAGR of 10.7%.

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This growth is fueled by increasing health consciousness, rising demand for clean-label and nutrient-rich beverages, and the popularity of detox and wellness trends among urban consumers.

Key Growth Drivers of the Cold Pressed Juice Market

Increasing health consciousness and natural and low processed drinks preference
Increased appetite to shift towards plant-based diets and health-care lifestyles
Increasing coverage of sales of cold pressed juice in retail stores and cafes, as well as on the Internet
Purple preference to juices free of preservatives, added sugar or artificial flavors
A higher number of orders to detox juices and immunity-strength preparations

Cold Pressed Juice Market Trends

The Cold Pressed Juice Market is witnessing a surge in demand for functional cold pressed juices enriched with superfoods, adaptogens, and probiotics. Consumers are gravitating toward customizable juice blends tailored to specific health goals such as digestion, skin health, or energy. Brands are launching seasonal and region-specific ingredients to appeal to local tastes. The use of glass and recyclable PET bottles is rising due to environmental awareness, and direct-to-consumer (D2C) models are gaining popularity with convenient subscription options.

Emerging Developments in the Cold Pressed Juice Market

High-Pressure Processing (HPP) as a means of shelf-life extension without nutrient and flavor loss also falls under new developments. Startups are using nutrition analysis powered by AI to create personal juice blendingâ€™s. Suppliers are using traceability and source information including the QR codes to make it transparent. Product portfolios are being extended by cross-category innovation e.g. cold pressed juice shots, cleanse kits, and sparkling variants. Partnerships with fitness studios, yoga clubs, and influencers in the wellness industry have been aiding in raising the brand awareness and loyalty.