How Big is the Headwear Market | Size, Growth & Insights 2031

Code: MTA7476 Publication Date: Aug 2025

What is the size of the Headwear Market?

According to 6Wresearch internal database and industry insights, the Global Headwear Market was estimated at USD 12.3 billion in 2024 and is projected to reach USD 17.9 billion by 2031, growing at a CAGR of 11.4% during the forecast period 2025–2031.

Due to several growth factors which include the rising fashion consciousness, the influence of sports and streetwear trends, and increasing adoption of functional and protective headwear, the headwear market is anticipated to rise in the forthcoming years.

Key Growth Drivers of the Headwear Market

  • Increasing demand for sun protection and cold-weather headgear
  • Growing popularity of athleisure and sportswear among youth
  • Positive influence of celebrities and fashion influencers on consumer preferences
  • Expansion of e-commerce platforms and customized product offerings
  • Increasing usage of headwear in promotional and branding campaigns

Headwear Market Trends

The headwear market is expanding its landscape with emerging trends as sustainable materials such as recycled polyester and organic cotton are being widely adopted. Caps and beanies are gaining traction among Gen Z and millennial consumers. This market has experienced rising demand for branded and logo-driven headwear, especially in urban and hip-hop fashion. Smart headwear, incorporating Bluetooth or wearable tech features, is emerging as a niche segment. Collaborative releases with artists and sports teams are increasing brand value.

Emerging Developments in the Headwear Market

The headwear market is seeing growth as startups are innovating with modular and interchangeable headwear components. Companies are increasingly adopting 3D knitting and seamless construction technologies. Retailers are offering online customization platforms to let consumers design their own caps and hats. Biodegradable packaging and circular fashion initiatives are being adopted across supply chains. Gender-neutral designs are gaining acceptance in both luxury and streetwear headwear.

List of Leading Companies in the Headwear Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1. New Era Cap Co. Inc.

Company NameNew Era Cap Co. Inc.
Established Year1920
HeadquartersBuffalo, New York, United States
Official WebsiteClick Here

This company is a global leader in sports and fashion headwear, widely known for its licensed caps with major leagues like MLB and NFL.

2. Adidas AG

Company NameAdidas AG
Established Year1949
HeadquartersHerzogenaurach, Germany
Official WebsiteClick Here

This company provides a wide range of athletic headwear including caps, visors, and beanies, blending performance with street style.

3. Nike Inc.

Company NameNike Inc.
Established Year1964
HeadquartersOregon, United States
Official WebsiteClick Here

This is one of the best brands that produces functional and fashionable headwear for athletes and casual wearers, often releasing limited editions.

4. Under Armour Inc.

Company NameUnder Armour Inc.
Established Year1996
HeadquartersBaltimore, Maryland, United States
Official WebsiteClick Here

This company provides moisture-wicking and performance-focused headwear, targeting sports professionals and fitness enthusiasts.

5. Lids Sports Group

Company NameLids Sports Group
Established Year1995
HeadquartersIndianapolis, Indiana, United States
Official WebsiteClick Here

This company specializes in licensed sports headwear and offers personalized embroidery services across retail outlets and online platforms.

6. Puma SE

Company NamePuma SE
Established Year1948
HeadquartersHerzogenaurach, Germany
Official WebsiteClick Here

This company delivers lifestyle and athletic headwear collections inspired by youth culture and sports partnerships.

7. Kangol

Company NameKangol
Established Year1938
HeadquartersCleator, United Kingdom
Official WebsiteClick Here

This is known for its heritage berets and bucket hats, popularized in street fashion and among musicians and artists.

8. Brixton Manufacturing Co.

Company NameBrixton Manufacturing Co.
Established Year2004
HeadquartersCalifornia, United States
Official WebsiteClick Here

This company offers contemporary hats, caps, and fedoras influenced by vintage Americana, skate, and surf culture.

9. New Balance Athletics Inc.

Company NameNew Balance Athletics Inc.
Established Year1906
HeadquartersBoston, Massachusetts, United States
Official WebsiteClick Here

This company blends branded headwear into its sports apparel range, focusing on comfort and durability for active lifestyles.

10. Decky

Company NameDecky
Established Year1992
HeadquartersCommerce, California, United States
Official WebsiteClick Here

This is a manufacturer and distributor of blank headwear, supporting promotional businesses and custom design clients globally.

How Big is the Headwear Market : FAQs

The Headwear Market was estimated at USD 12.3 billion in 2024 and is projected to reach USD 17.9 billion by 2031.
Fashion trends, sports influence, and demand for functional headgear are main drivers of the market.
North America, Europe, and Asia-Pacific are the dominant the headwear markets.
Top players of the market include New Era, Nike, Adidas, Lids, and Puma.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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