How big is the market for basketball shoes | Growth, Size & Trends 2031

How big is the basketball shoes market?

This growth is fuelled by rising global participation in basketball, increased sneaker culture among youth, and growing collaborations between sports brands and athletes.

Key Growth Drivers of the Basketball Shoes Market

• Increasing basketball popularity as mass sport all over the world
• Such endorsement deals with celebrities and athlete signature shoe lines
• Increased e-commerce platforms that allow a greater reach and consumer access
• Innovation in shoe materials in terms of cushioning, grip, and performance materials
• Rise in popularity of trendy sportswear and sneaker culture to the urban market

Basketball Shoes Market Trends

The basketball shoes market is witnessing trends such as increased personalization and customization options, the integration of smart wearables and performance-tracking sensors in footwear and rising demand for sustainable and eco-friendly materials. Collaborations between global brands and streetwear influencers are also driving limited-edition product demand.

Emerging Developments in the Basketball Shoes Market

The basketball shoe industry is expected to transform with innovations such as 3D printed midsoles, uppers made of recycled fabrics, and outsole made of carbon fibre to ensure their agility. To go after the tech-savvy consumer and collector, brands are moving toward the DTC model, AR/VR technology allowing virtual sneaker try-ons, and digital sneakers in the form of NFTs.

List of Leading Companies in the India insurance market

Below is a comprehensive list of the leading market players driving growth in this sector:

1.Nike, Inc.

Nike dominates basketball footwear with athlete-driven signature lines, combining cutting-edge cushioning, iconic branding, and innovation for peak performance and streetwear.

2.Adidas AG

Adidas offers performance-focused basketball shoes like Harden and Dame series, blending street style, responsive cushioning, and global athlete endorsements for mass appeal.

3.Under Armour, Inc.

Under Armour’s Curry line integrates innovative traction, lightweight materials, and tailored design for elite athletes and youth players seeking performance-driven footwear.

4.Puma SE

Puma re-enters basketball with bold collaborations, athlete-led designs, and tech-forward footwear targeting style-conscious consumers and performance-minded players.

5.ANTA Sports Products Ltd.

ANTA delivers high-performance basketball sneakers via NBA collaborations and technology-rich designs focused on durability, traction, and accessible pricing.

6.Li‑Ning Company Limited

Li‑Ning combines Chinese craftsmanship, athlete partnerships, and lightweight supportive shoes with modern aesthetics to expand global basketball presence.

7.Reebok International Ltd.

Reebok revives heritage basketball silhouettes with retro styling, performance cushioning, and modern collaborations for collectors and players alike.

8.Peak Sport Products Co., Ltd.

Peak focuses on professional-grade performance shoes, leveraging NBA player partnerships and biomechanical engineering for enhanced agility and court control.

9.New Balance Athletics, Inc.

New Balance enters basketball with premium cushioning, player-specific endorsements, and minimalist design for fans valuing comfort and heritage.

10.Jordan Brand (subsidiary of Nike, Inc.)

Jordan Brand blends elite athlete lineage, iconic design, and high-performance tech in basketball footwear, commanding global loyalty across culture and sport.

How big is the market for basketball shoes : FAQ's