How Big Is the Outdoor Cooler Market | Industry Insights, Size & Analysis 2031

Code: MTA7703 Publication Date: Aug 2025

How big is the outdoor cooler market?

According to 6Wresearch internal database and industry insights, the Outdoor Cooler Market was valued at approximately USD 1.92 billion in 2024 and is projected to reach USD 2.85 billion by 2031, growing at a compound annual growth rate (CAGR) of 5.8% during the forecast period (2025-2031).

Increasing outdoor recreational activities and growing camping and hiking trends, growing sports event participation, and the need for portable and long-lasting cooling solutions with technological advancements in insulation are some of the key factors driving market growth.

Growth Factors for Outdoor Cooler Market

  • Outdoor recreation is becoming more and more popular with families and young people.
  • Increasing involvement in adventure travel, sports, and camping.
  • Improvements in cooling efficiency and insulation technology.
  • E-commerce channel expansion to facilitate easy product availability.
  • The demand for designs that are portable, lightweight, and long-lasting.
  • The adoption of premium products is supported by rising disposable incomes.

Outdoor Cooler Market Trends

The Outdoor Cooler Market is expanding due to changes in lifestyle that favor outdoor recreation and leisure. Consumers are showing a preference for high-performance coolers with long-lasting designs and features like UV resistance that can retain ice for extended periods of time. The popularity of high-end, smart coolers with integrated thermometers, USB charging ports, and detachable sections is growing. Online sales are becoming more and more significant in terms of product accessibility as manufacturers use social media campaigns to target different customer segments.

Emerging Developments in the Outdoor Cooler Market

Emerging developments in the Outdoor Cooler Market include the use of solar-powered cooling systems that enhance portability and reduce environmental impact. Manufacturers are testing vacuum-insulated panels in an attempt to reduce weight and improve cooling efficiency. Furthermore, intelligent connectivity features including temperature monitoring through mobile app integration—are entering the market. Collaborative branding with adventure and lifestyle influencers is another way to boost product visibility.

List of Leading Companies in the Outdoor Cooler Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1.YETI Holdings Inc.

Company NameYETI Holdings Inc.
Establishment Year2006
HeadquarterAustin, USA
Official WebsiteClick here

This company is known for its premium, durable outdoor coolers designed for extreme performance. It offers a wide range of hard and soft coolers catering to camping, fishing, and travel.

2.Igloo Products Corp.

Company NameIgloo Products Corp.
Establishment Year1947
HeadquarterKaty, USA
Official WebsiteClick here

This company specializes in affordable and innovative cooler solutions for everyday and outdoor use, offering designs with advanced insulation technology.

3.Pelican Products, Inc.

Company NamePelican Products, Inc.
Establishment Year1976
HeadquarterTorrance, USA
Official WebsiteClick here

This company manufactures rugged outdoor coolers with exceptional ice retention, widely used in adventure travel, hunting, and fishing.

4.Coleman Company, Inc.

Company NameColeman Company, Inc.
Establishment Year1900
HeadquarterChicago, USA
Official WebsiteClick here

This company is a pioneer in outdoor recreation products, offering a wide range of coolers with portability and efficiency for outdoor activities.

5.RTIC Outdoors

Company NameRTIC Outdoors
Establishment Year2015
HeadquarterCypress, USA
Official WebsiteClick here

This company offers competitively priced yet high-quality outdoor coolers, appealing to budget-conscious yet performance-driven consumers.

6.Grizzly Coolers LLC

Company NameGrizzly Coolers LLC
Establishment Year2002
HeadquarterDecorah, USA
Official WebsiteClick here

This company is known for heavy-duty, bear-resistant coolers designed for professional and recreational use.

7.OtterBox

Company NameOtterBox
Establishment Year1998
HeadquarterFort Collins, USA
Official WebsiteClick here

This company offers premium outdoor coolers with durable build quality and unique design aesthetics.

8.ENGEL Coolers

Company NameENGEL Coolers
Establishment Year1962
HeadquarterJupiter, USA
Official WebsiteClick here

This company produces high-performance ice boxes and electric coolers for outdoor and marine use.

9.ORCA Coolers

Company NameORCA Coolers
Establishment Year2012
HeadquarterNashville, USA
Official WebsiteClick here

This company provides American-made, roto-molded coolers with lifetime warranties and exceptional durability.

10.K2 Coolers

Company NameK2 Coolers
Establishment Year2011
HeadquarterLafayette, USA
Official WebsiteClick here

This company delivers rugged, high-quality coolers designed for extended ice retention in demanding environments.

How Big Is the Outdoor Cooler Market : FAQ's

The outdoor cooler market is projected to reach USD 2.85 billion by 2031.
The outdoor cooler market is expected to grow at a CAGR of 5.8% during the forecast period.
Regions with strong tourism, camping culture, and outdoor sports participation are leading demand, including North America, Europe, and parts of Asia-Pacific.
Key players include YETI Holdings, Igloo Products, Pelican Products, Coleman Company, and RTIC Outdoors.
The market includes hard coolers, soft coolers, thermoelectric coolers, and smart coolers with advanced features.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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