| Product Code: ETC5034327 | Publication Date: Nov 2023 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The import shipments of novelty gifts and souvenirs in Bulgaria have seen significant growth, with key exporting countries including Germany, China, Netherlands, Poland, and USA. The Market Top 5 Importing Countries and Market Competition (HHI) Analysis concentration, as measured by the HHI, has increased substantially from 2023 to 2024, indicating a higher level of Market Top 5 Importing Countries and Market Competition (HHI) Analysis dominance among suppliers. The impressive compound annual growth rate (CAGR) of 46.34% from 2020 to 2024 highlights the strong demand for these products in Bulgaria. Moreover, the remarkable growth rate of 132.26% in 2024 suggests a promising outlook for the novelty gifts and souvenirs Market Top 5 Importing Countries and Market Competition (HHI) Analysis in the country.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Bulgaria Gifts Novelty and Souvenirs Market Overview |
3.1 Bulgaria Country Macro Economic Indicators |
3.2 Bulgaria Gifts Novelty and Souvenirs Market Revenues & Volume, 2021 & 2031F |
3.3 Bulgaria Gifts Novelty and Souvenirs Market - Industry Life Cycle |
3.4 Bulgaria Gifts Novelty and Souvenirs Market - Porter's Five Forces |
3.5 Bulgaria Gifts Novelty and Souvenirs Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Bulgaria Gifts Novelty and Souvenirs Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Bulgaria Gifts Novelty and Souvenirs Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing tourism in Bulgaria |
4.2.2 Growing trend of experiential gifting |
4.2.3 Rise in demand for unique and culturally authentic souvenirs |
4.3 Market Restraints |
4.3.1 Seasonality of tourist arrivals |
4.3.2 Competition from online souvenir stores |
4.3.3 Fluctuations in exchange rates affecting pricing of souvenirs |
5 Bulgaria Gifts Novelty and Souvenirs Market Trends |
6 Bulgaria Gifts Novelty and Souvenirs Market Segmentations |
6.1 Bulgaria Gifts Novelty and Souvenirs Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Bulgaria Gifts Novelty and Souvenirs Market Revenues & Volume, By Souvenirs and Novelty Items, 2021-2031F |
6.1.3 Bulgaria Gifts Novelty and Souvenirs Market Revenues & Volume, By Seasonal Decorations, 2021-2031F |
6.1.4 Bulgaria Gifts Novelty and Souvenirs Market Revenues & Volume, By Greeting Cards, 2021-2031F |
6.1.5 Bulgaria Gifts Novelty and Souvenirs Market Revenues & Volume, By Other Gift Items, 2021-2031F |
6.2 Bulgaria Gifts Novelty and Souvenirs Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Bulgaria Gifts Novelty and Souvenirs Market Revenues & Volume, By Offline, 2021-2031F |
6.2.3 Bulgaria Gifts Novelty and Souvenirs Market Revenues & Volume, By Online, 2021-2031F |
7 Bulgaria Gifts Novelty and Souvenirs Market Import-Export Trade Statistics |
7.1 Bulgaria Gifts Novelty and Souvenirs Market Export to Major Countries |
7.2 Bulgaria Gifts Novelty and Souvenirs Market Imports from Major Countries |
8 Bulgaria Gifts Novelty and Souvenirs Market Key Performance Indicators |
8.1 Average spend per tourist on souvenirs |
8.2 Number of unique souvenir designs launched annually |
8.3 Customer satisfaction scores related to souvenir quality and authenticity |
9 Bulgaria Gifts Novelty and Souvenirs Market - Opportunity Assessment |
9.1 Bulgaria Gifts Novelty and Souvenirs Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Bulgaria Gifts Novelty and Souvenirs Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Bulgaria Gifts Novelty and Souvenirs Market - Competitive Landscape |
10.1 Bulgaria Gifts Novelty and Souvenirs Market Revenue Share, By Companies, 2024 |
10.2 Bulgaria Gifts Novelty and Souvenirs Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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