| Product Code: ETC5123105 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The hair styling tools import market in New Zealand saw a slight decline in growth rate from 2023 to 2024, with a negative growth rate of -0.9%. Despite this, the market maintained a steady Compound Annual Growth Rate (CAGR) of 3.17% from 2020 to 2024. The top exporting countries to New Zealand in 2024 were China, Philippines, South Korea, Malaysia, and Australia, indicating a diverse mix of sources. The market also experienced a significant increase in market concentration, with the Herfindahl-Hirschman Index (HHI) reaching very high levels in 2024, suggesting a more consolidated market landscape.

New Zealand's Hair Styling Tools market is anticipated to experience a stable growth rate of 1.30% by 2027, reflecting trends observed in the largest economy China, followed by India, Japan, Australia and South Korea.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 New Zealand Hair Styling Tools Market Overview |
3.1 New Zealand Country Macro Economic Indicators |
3.2 New Zealand Hair Styling Tools Market Revenues & Volume, 2021 & 2031F |
3.3 New Zealand Hair Styling Tools Market - Industry Life Cycle |
3.4 New Zealand Hair Styling Tools Market - Porter's Five Forces |
3.5 New Zealand Hair Styling Tools Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 New Zealand Hair Styling Tools Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 New Zealand Hair Styling Tools Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 New Zealand Hair Styling Tools Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing focus on personal grooming and appearance among consumers |
4.2.2 Growing popularity of DIY hair styling trends |
4.2.3 Innovation in hair styling tools leading to advanced technology and features |
4.3 Market Restraints |
4.3.1 High competition among existing hair styling tool brands |
4.3.2 Economic fluctuations impacting consumer spending on non-essential items |
4.3.3 Concerns over potential damage to hair from frequent use of styling tools |
5 New Zealand Hair Styling Tools Market Trends |
6 New Zealand Hair Styling Tools Market Segmentations |
6.1 New Zealand Hair Styling Tools Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 New Zealand Hair Styling Tools Market Revenues & Volume, By Manual, 2021-2031F |
6.1.3 New Zealand Hair Styling Tools Market Revenues & Volume, By Electric, 2021-2031F |
6.1.4 New Zealand Hair Styling Tools Market Revenues & Volume, By Dryers/Blowers, 2021-2031F |
6.1.5 New Zealand Hair Styling Tools Market Revenues & Volume, By Straighteners, 2021-2031F |
6.1.6 New Zealand Hair Styling Tools Market Revenues & Volume, By Curlers, 2021-2031F |
6.1.7 New Zealand Hair Styling Tools Market Revenues & Volume, By Others, 2021-2031F |
6.2 New Zealand Hair Styling Tools Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 New Zealand Hair Styling Tools Market Revenues & Volume, By Household, 2021-2031F |
6.2.3 New Zealand Hair Styling Tools Market Revenues & Volume, By Commercial, 2021-2031F |
6.3 New Zealand Hair Styling Tools Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 New Zealand Hair Styling Tools Market Revenues & Volume, By Hypermarkets & Supermarkets, 2021-2031F |
6.3.3 New Zealand Hair Styling Tools Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.3.4 New Zealand Hair Styling Tools Market Revenues & Volume, By Online Channels, 2021-2031F |
6.3.5 New Zealand Hair Styling Tools Market Revenues & Volume, By Others, 2021-2031F |
7 New Zealand Hair Styling Tools Market Import-Export Trade Statistics |
7.1 New Zealand Hair Styling Tools Market Export to Major Countries |
7.2 New Zealand Hair Styling Tools Market Imports from Major Countries |
8 New Zealand Hair Styling Tools Market Key Performance Indicators |
8.1 Number of new product launches in the hair styling tools market |
8.2 Consumer satisfaction rates with hair styling tools purchased |
8.3 Percentage of consumers who prefer purchasing high-quality, sustainable hair styling tools |
8.4 Adoption rate of innovative features in new hair styling tools |
8.5 Number of online reviews and ratings for different hair styling tools |
9 New Zealand Hair Styling Tools Market - Opportunity Assessment |
9.1 New Zealand Hair Styling Tools Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 New Zealand Hair Styling Tools Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 New Zealand Hair Styling Tools Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 New Zealand Hair Styling Tools Market - Competitive Landscape |
10.1 New Zealand Hair Styling Tools Market Revenue Share, By Companies, 2024 |
10.2 New Zealand Hair Styling Tools Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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