Data Analytics Market Size | Growth Forecast & Industry Trends 2025

Q: How big is the data analytics market?

The size of data analytics market is estimated at USD 62 billion in 2024 and is projected to reach USD 130 billion by 2031.

Q: What are the core benefits of data analytics platforms?

They enable data-driven decision-making, process optimization, risk mitigation, and customer behaviour analysis in real time.

Q: Which sectors are adopting analytics the fastest?

BFSI, retail, healthcare, telecom, and manufacturing are leading adopters, followed by government and education sectors.

Q: How are businesses using AI in data analytics?

AI supports pattern recognition, forecasting, anomaly detection, and automation of large-scale data processing tasks.

Q: What challenges limit analytics deployment?

Data silos, lack of skilled professionals, poor data quality, and complex integration with legacy systems are key barriers.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

Code: MTA4229

Publication Date: Jun 2025

What is the size of the Data Analytics Market?

According to 6Wresearch internal database and industry insights, the data analytics market was estimated around USD 62 billion in 2024 and is projected to reach USD 130 billion by 2031, growing at a CAGR of 11% during the forecast period 2025–2031.

The market is expected to grow due to several factors including the businesses harness data to drive smarter decisions, optimize operations, and deliver personalized services. The span of data analytics tool is descriptive, predictive, and prescriptive analytics across all enterprise domains.

Key Growth Factors in Data Analytics Market

Expanding volume and complexity of enterprise and consumer data
Adoption of cloud-based analytics platforms and data lakes
Growing demand for real-time insights in decision-making
Rise of AI-powered analytics and self-service BI tools
Digital transformation across retail, BFSI, healthcare, and manufacturing
Use of analytics to drive customer experience and operational efficiency

Data Analytics Market Trends

From 2025 to 2031, the data analytics market is expected to expand with the shift towards the advanced cloud-native platforms, AI-driven automation, and no-code/low-code tools. Other features such as predictive and prescriptive analytics are gaining momentum across supply chain, finance, and HR functions. The emerging trends including data fabric, data mesh, and edge analytics, who are decentralized data access and faster insights. Data governance enhanced with privacy compliance, and real-time visualization will shape the competitive landscape. Integration with ERP, CRM, and IoT ecosystems is becoming critical for unified intelligence.