Market Forecast By Product (Corded, Cordless), By Application (Professional, Individual), By Distribution Channel (Offline, Online) And Competitive Landscape
Product Code: ETC084114 | Publication Date: Jun 2021 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
The Australia Hair Dryer Market report thoroughly covers the market by product, by distribution channel and by application. The Australia Hair Dryer market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The Australia hair dryer market is showing positive growth owing to the consumers' increasing inclination towards professional-grade, feature-rich hair styling tools that also prioritize sustainability and hair health. With the industry responding to these demands through continuous technological advancements and a shift towards greener alternatives, the Australian hair dryer market is set to expand further, reflecting the broader global trends in beauty and personal care technology.
According to 6Wresearch, the Australia Hair Dryer Market size is expected to grow at a significant CAGR of 4.12% during the forecast period 2025-2031. The Australian hair dryer market is characterized by its dynamic nature and responsiveness to global beauty trends and technological advancements. A key driver for this market is the growing emphasis on personal grooming and self-care among Australian consumers, coupled with an increase in disposable income. This has led to higher demand for professional and high-quality hair styling tools, including hair dryers that offer advanced features such as ionic technology, ceramic heating elements, and multiple heat settings. However, the market faces challenges, including the environmental concerns associated with the energy consumption of hair dryers and the potential for heat damage to hair. These concerns drive demand for more energy-efficient and hair-friendly products. On the other hand, some trends are shaping the Australia Hair Dryer Market growth such as the rise of travel-sized and low-noise hair dryers, catering to the needs of consumers seeking convenience and minimal disruption. Additionally, the integration of smart technologies that allow for customization based on hair type and desired style is becoming increasingly popular.
Some of the major players in the hair dryer market in Australia include Beauty Elite Group, Conair LLC, Dyson, and Elchim SPA. These companies are prominent players in the industry, contributing to the growth and development of the hair dryer market in Australia.
Government regulations in the hair dryer market in Australia focus on ensuring health and safety standards within the industry. These regulations are designed to protect consumers and workers in the hairdressing community. One example is the guidance produced by the Hair & Beauty Industry Association of South Australia, which emphasizes safety practices and standards to be followed in the use of hair dryers. These regulations aim to promote safe practices and maintain quality standards in the hairdressing sector.
The future insights of the hair dryer market indicate significant growth potential. Manufacturers are focusing on research and development to create innovative hair dryers with advanced features, such as automation to control airspeed and heat, minimizing hair damage. The market is driven by factors like technological advancements, increasing demand for personal grooming products, and the development of high-performing styling tools that offer both visual appeal and functionality.
According to Dhaval, Research Manager, 6Wresearch, the hair dryer market in Australia is currently experiencing growth in both corded and cordless product segments. While corded hair dryers have been the traditional choice for many years, advancements in technology have led to the rise of cordless hair dryers as well. Corded hair dryers offer consumers a reliable and consistent source of power, making them suitable for everyday use. They also tend to be more affordable and have longer lifespans compared to cordless hair dryers.
Online distribution channels are expected to continue their growth trajectory in the Australian hair dryer market. With advancements in technology and increasing consumer preference for online shopping, the market share of online distribution channels is expected to further increase.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Australia Hair Dryer Market Overview |
3.1 Australia Country Macro Economic Indicators |
3.2 Australia Hair Dryer Market Revenues & Volume, 2021 & 2031F |
3.3 Australia Hair Dryer Market - Industry Life Cycle |
3.4 Australia Hair Dryer Market - Porter's Five Forces |
3.5 Australia Hair Dryer Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Australia Hair Dryer Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 Australia Hair Dryer Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Australia Hair Dryer Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Australia |
4.2.2 Growing awareness about personal grooming and styling among the population |
4.2.3 Continuous product innovations and technological advancements in the hair dryer industry |
4.3 Market Restraints |
4.3.1 Price sensitivity of consumers due to the availability of cheaper alternatives |
4.3.2 Environmental concerns related to the energy consumption and materials used in hair dryer manufacturing |
5 Australia Hair Dryer Market Trends |
6 Australia Hair Dryer Market, By Types |
6.1 Australia Hair Dryer Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Australia Hair Dryer Market Revenues & Volume, By Product, 2021 & 2031F |
6.1.3 Australia Hair Dryer Market Revenues & Volume, By Corded, 2021 & 2031F |
6.1.4 Australia Hair Dryer Market Revenues & Volume, By Cordless, 2021 & 2031F |
6.2 Australia Hair Dryer Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Australia Hair Dryer Market Revenues & Volume, By Professional, 2021 & 2031F |
6.2.3 Australia Hair Dryer Market Revenues & Volume, By Individual, 2021 & 2031F |
6.3 Australia Hair Dryer Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Australia Hair Dryer Market Revenues & Volume, By Offline, 2021 & 2031F |
6.3.3 Australia Hair Dryer Market Revenues & Volume, By Online, 2021 & 2031F |
7 Australia Hair Dryer Market Import-Export Trade Statistics |
7.1 Australia Hair Dryer Market Export to Major Countries |
7.2 Australia Hair Dryer Market Imports from Major Countries |
8 Australia Hair Dryer Market Key Performance Indicators |
8.1 Average selling price (ASP) of hair dryers in Australia |
8.2 Percentage of households owning at least one hair dryer |
8.3 Number of new product launches in the hair dryer market |
8.4 Consumer satisfaction ratings and reviews for hair dryer products |
8.5 Number of hair salons and professional stylists using hair dryers in Australia |
9 Australia Hair Dryer Market - Opportunity Assessment |
9.1 Australia Hair Dryer Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Australia Hair Dryer Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 Australia Hair Dryer Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Australia Hair Dryer Market - Competitive Landscape |
10.1 Australia Hair Dryer Market Revenue Share, By Companies, 2024 |
10.2 Australia Hair Dryer Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |