Product Code: ETC038060 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Saudi Arabia Jam Jelly and Preserves Market is poised for steady growth rate improvements from 2025 to 2029. The growth rate starts at 4.92% in 2025 and reaches 8.50% by 2029.
The Saudi Arabia jam, jelly and preserves market is expected to register a CAGR of 5.6% during the forecast period 2025-2031. The increasing availability of various flavors has been aiding the growth of this market in recent years. Moreover, innovative packaging, increasing health consciousness among consumers and easy availability have driven their demand further. Increasing disposable income in the region is also helping fuel market growth.
The rising number of supermarkets, hypermarkets and convenience stores are making it easier for customers to buy jam, jellies and preserves from different brands at one place without having to go out of town or city for shopping them has increased their demand significantly across the country. Companies are introducing attractive packaging which has been driving sales significantly as people tend to be more attracted towards products with good looking packages. This factor coupled with digital marketing campaigns by companies have helped drive up sales numbers over the past few years as well as allowed new entrants into the industry due to low barriers-to-entry caused by such technologies being available widely in households throughout Saudi Arabia.
High Cost Burden due to high production costs involved in manufacturing jams, jellies and preservations like sugar content being high due to presence of sweeteners used in these products along with other components make them expensive relative compared other food items which poses a challenge for manufacturers when it comes attract customers who want value for money product offerings . Furthermore , price wars between competition can also affect profitability margins adversely if not managed properly .
The Covid-19 pandemic had an overall negative impact on the global economy due to lockdowns imposed by governments worldwide. This has caused disruption across several industries including that of jams, jellies and preservatives production industry as well. With lockdowns being imposed across all major cities globally leading up to shortage in labour force for manufacturing companies resulting eventually into decreased product availability which led to higher prices belonging to these products ultimately leading towards price hikes . Therefore there??s been an over fall in sales numbers from previous year??s figures due low consumer spending on non essential items like jams jellies etc resulting from lower disposable income levels amongst many households after job losses and salary cuts were implemented post covid 19.
Unilever plc., Nestle S.A., Kraft Foods Group Inc., ConAgra Foods Inc., The JM Smucker Company are some key players operating in this space who have seen success during pre covid times but have adapted their strategies accordingly post covid situation as well . Most companies adopted marketing tactics consisting off online promotions with heavy discounts which attracted customers towards them successfully assisting them maintain their foothold within competitive environment while other companies resorted towards expanding portfolios so as they could gain more share through offering wider range variety than competitors.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Saudi Arabia Jam, Jelly and Preserves Market Overview |
3.1 Saudi Arabia Country Macro Economic Indicators |
3.2 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume, 2021 & 2031F |
3.3 Saudi Arabia Jam, Jelly and Preserves Market - Industry Life Cycle |
3.4 Saudi Arabia Jam, Jelly and Preserves Market - Porter's Five Forces |
3.5 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Saudi Arabia Jam, Jelly and Preserves Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers leading to higher demand for natural and organic jam, jelly, and preserves. |
4.2.2 Growing disposable income and changing lifestyle preferences favoring convenience foods. |
4.2.3 Expansion of retail channels and e-commerce platforms enhancing accessibility and reach of jam, jelly, and preserves products in Saudi Arabia. |
4.3 Market Restraints |
4.3.1 Price volatility of raw materials such as fruits and sugar impacting production costs. |
4.3.2 Intense competition from substitute products like spreads, nut butter, and chocolate spreads. |
4.3.3 Regulatory challenges and trade barriers affecting import/export of key ingredients for jam, jelly, and preserves production in Saudi Arabia. |
5 Saudi Arabia Jam, Jelly and Preserves Market Trends |
6 Saudi Arabia Jam, Jelly and Preserves Market, By Types |
6.1 Saudi Arabia Jam, Jelly and Preserves Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume, By Product Type, 2021-2031F |
6.1.3 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume, By Jams, 2021-2031F |
6.1.4 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume, By Jellies, 2021-2031F |
6.1.5 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume, By Marmalade and Preserves, 2021-2031F |
6.2 Saudi Arabia Jam, Jelly and Preserves Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021-2031F |
6.2.3 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.2.4 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume, By Online Retail, 2021-2031F |
6.2.5 Saudi Arabia Jam, Jelly and Preserves Market Revenues & Volume, By Other, 2021-2031F |
7 Saudi Arabia Jam, Jelly and Preserves Market Import-Export Trade Statistics |
7.1 Saudi Arabia Jam, Jelly and Preserves Market Export to Major Countries |
7.2 Saudi Arabia Jam, Jelly and Preserves Market Imports from Major Countries |
8 Saudi Arabia Jam, Jelly and Preserves Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms and digital marketing campaigns. |
8.2 Percentage of repeat purchases and customer loyalty programs participation. |
8.3 Innovation rate in product development and launch of new flavors/varieties. |
8.4 Sustainability practices implemented in the supply chain and packaging materials used. |
8.5 Market penetration in key demographic segments and regions within Saudi Arabia. |
9 Saudi Arabia Jam, Jelly and Preserves Market - Opportunity Assessment |
9.1 Saudi Arabia Jam, Jelly and Preserves Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Saudi Arabia Jam, Jelly and Preserves Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Saudi Arabia Jam, Jelly and Preserves Market - Competitive Landscape |
10.1 Saudi Arabia Jam, Jelly and Preserves Market Revenue Share, By Companies, 2024 |
10.2 Saudi Arabia Jam, Jelly and Preserves Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |