How big is the mobile application testing market | Industry Size & Growth Opportunities 2025

How big is the Mobile Application Testing Market?

Major drivers of this growth include the rising frequency of app updates, the rapid digital transformation, the growing demand for high-quality apps, and the growing use of mobile devices. Furthermore, the adoption of automation tools and AI-powered testing platforms is significantly enhancing testing efficiency and reducing time-to-market.

Growth Factors for Mobile Application Testing Market

• Digital transformation in the banking, healthcare, and retail sectors
• Rising mobile user numbers and demands for a faultless user experience
• The need for quick app release cycles supported by continuous testing is growing.
• Enhanced application of DevOps and Agile methodologies
• There is a growing need for compatibility testing in cross-platform app development.
• Cloud-based testing environments are more affordable and scalable

Mobile Application Testing Market Trends

The Mobile Application Testing Market is seeing a surge in adoption of AI-driven testing tools, helping teams to identify bugs proactively. Automation testing tools are becoming commonplace, particularly for performance and regression testing. Businesses prioritize improving user interface and user experience (UI/UX) testing. Additionally, real-device cloud testing and crowdsourced testing are enabling broader device and OS coverage. However, North America is still the biggest market, Asia-Pacific is growing rapidly due to an expanding developer ecosystem and an increase in smartphone usage.

Emerging Developments in the Mobile Application Testing Market

Emerging developments in the Mobile Application Testing Market are investing more in AI-based test automation tools. Containerized test environments are gaining popularity due to better resource management. The incorporation of real-time analytics into testing dashboards is helping developers make better decisions. Localized language and functionality testing is becoming more and more important in emerging markets. Moreover, there is a push for security and compliance testing, especially in finance and healthcare apps.

List of Leading Companies in the Mobile Application Testing Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1. Kobiton

This company enables mobile app testing on real devices, offering both manual and automated testing, with support for CI/CD pipelines.

2. Sauce Labs

This company offers cloud-based testing platforms for web and mobile applications with cross-browser, real-device, and automated testing capabilities.

3. Applause

This company specializes in crowdtesting and digital experience testing solutions for mobile apps, focusing on usability, functionality, and localization.

4. Perfecto (by Perforce)

This company provides a testing platform for mobile and web apps with advanced test automation, real device access, and analytics tools.

5. Testlio

This company delivers end-to-end managed mobile app testing services through a worldwide network of freelance testers and testing professionals.

How big is the mobile application testing market : FAQs