SaaS Market Size | Industry Trends & Forecast 2025

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Code: MTA10247

Publication Date: Oct 2025

What is the size of SaaS Market?

According to 6Wresearch internal database and industry insights, the Global Saas Market was valued at USD 230 Billion in 2024 and is expected to reach USD 420 Billion by 2031, growing at a compound annual growth rate of 5.80% during the forecast period (2025-2031).

There are numbers of factors which are contributing in the expansion of the market includeinclude rising adoption of cloud-based solutions, increasing digital transformation initiatives, remote working trends, and demand for cost-efficient software deployment.

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Key Growth Drivers of the SaaS Market

The rising adoption of cloud computing in enterprises
Increasing need for remote collaboration and workflow automation
Growing demand for scalable and cost-effective software solutions
Technological advancements in AI, analytics, and cybersecurity integration
Expansion of small and medium enterprises investing in SaaS solutions

SaaS Market Trends

SaaS Market is witnessing major growth with trends such as increasing deployment of AI-enabled SaaS applications and analytics-driven solutions. The number of SaaS applications that work with enterprise resource planning and customer relationship management platforms is growing. SaaS providers are putting more emphasis on security and compliance features. SaaS solutions that are specific to certain industries, like healthcare, finance, and retail, are becoming more popular. Pricing models based on subscriptions and free trials are becoming more common. The use of low-code/no-code SaaS platforms is speeding up efforts to go digital.

Emerging Developments in the SaaS Market

SaaS Market is evolving with innovations in AI, machine learning, and automation for enhanced software capabilities. Increasing investments in cloud infrastructure and multi-cloud adoption are ongoing. Strategic partnerships between SaaS providers and technology vendors are rising. The growth of SaaS solutions that are specific to certain industries is driving adoption. There are new mobile-first SaaS apps and built-in collaboration tools coming out. The main goal is to keep making data privacy and security standards better. The growth of the market is being helped by the spread of SaaS platforms to new markets. Additionally, the growing focus on subscription-based and pay-as-you-go models is making SaaS solutions easier for small and medium-sized businesses to use.