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SSDs offering new dimensions to the India Consumer Storage Market – 6Wresearch

19 October 2015

Rising demand for data mobility, enhancements in broadband internet connectivity and increasing usage of digital data have fueled the India SSD (Solid-State Drive) market. Further, rising demand from consumer and enterprise markets coupled with decreasing ownership cost have further increased the demand for SSDs in India.

According to 6Wresearch, India SSD Market shipments value reached around $11.32 million in CY H1 2015. In terms of unit shipments, Kingston Technology led the overall market followed by Samsung and Intel. Some of the major players in the India SSD Market are Lite-On IT Corporation, SanDisk Corporation, Transcend Information and ADATA Technology.

  Key Highlights (CY H1 2015)

  1. As many as 20 vendors shipped SSD storage devices in India
  2. Kingston Technology and Samsung together captured around 39% share of the market
  3. In the storage capacity segment, 120 GB SSD led the market with more than 29% market share

According to Anuj Mehrotra (Senior Research Analyst, 6Wresearch-India Electronics Division), “Rapid growth in personal data coupled with proliferation of smart devices in the country have created new opportunities for the India SSD Market. In the present scenario, the market is witnessing a considerable rise in demand from premium and high-end PC market. The mounting interest for greater capacity and high-speed performance across the IT industry have further opened the gates for the India SSD market, especially in the enterprise segment.”

According to Pulkit Shrivastava (Research Analyst, 6Wresearch-India Electronics Division), “SSDs provides various advantages such as higher data transfer rates, better reliability and superior power efficiency over the traditional based mechanical hard disk drives. Due to these factors, India has witnessed rise in adaptation towards Solid State Drive storage solutions.”

Higher “per GB cost” as compared to the Hard disk drives have restrained the expected growth of the India SSD Market. Further, lack of consumer awareness for SSD devices have limited the sales of these devices in the country.

Technology advancements in the SSD market include introduction of SSD devices featuring M.2 interface which would deliver the data transfer speed up to 6 GBPS thus catering needs of Ultrabooks and Small form factor personal computers.

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