| Product Code: ETC5381045 | Publication Date: Nov 2023 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Armenia import trend for the postcard market experienced a significant decline from 2023 to 2024, with a growth rate of -70.87%. Despite this, the compound annual growth rate (CAGR) for the period 2020-2024 stood at a healthy 18.92%. This sharp decline in import momentum in 2024 could be attributed to shifting consumer preferences, changes in trade policies, or market instability.

In the Asia region, the Postcard market in Armenia is projected to expand at a high growth rate of 13.51% by 2027. The largest economy is China, followed by India, Japan, Australia and South Korea.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Armenia Postcard Market Overview |
3.1 Armenia Country Macro Economic Indicators |
3.2 Armenia Postcard Market Revenues & Volume, 2022 & 2032F |
3.3 Armenia Postcard Market - Industry Life Cycle |
3.4 Armenia Postcard Market - Porter's Five Forces |
3.5 Armenia Postcard Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Armenia Postcard Market Revenues & Volume Share, By Usage, 2022 & 2032F |
3.7 Armenia Postcard Market Revenues & Volume Share, By End-User, 2022 & 2032F |
4 Armenia Postcard Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growth in tourism industry in Armenia |
4.2.2 Increasing popularity of sending personalized postcards as gifts |
4.2.3 Rising trend of collecting postcards as a hobby |
4.3 Market Restraints |
4.3.1 Competition from digital alternatives like e-cards and social media greetings |
4.3.2 Limited distribution channels for postcards in remote areas |
5 Armenia Postcard Market Trends |
6 Armenia Postcard Market Segmentations |
6.1 Armenia Postcard Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Armenia Postcard Market Revenues & Volume, By General Purpose, 2022-2032F |
6.1.3 Armenia Postcard Market Revenues & Volume, By Private Label, 2022-2032F |
6.2 Armenia Postcard Market, By Usage |
6.2.1 Overview and Analysis |
6.2.2 Armenia Postcard Market Revenues & Volume, By General Purpose Re-Loadable Card, 2022-2032F |
6.2.3 Armenia Postcard Market Revenues & Volume, By Government Benefit/Disbursement Card, 2022-2032F |
6.2.4 Armenia Postcard Market Revenues & Volume, By Payroll Card, 2022-2032F |
6.2.5 Armenia Postcard Market Revenues & Volume, By Others, 2022-2032F |
6.3 Armenia Postcard Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 Armenia Postcard Market Revenues & Volume, By Retail Establishments, 2022-2032F |
6.3.3 Armenia Postcard Market Revenues & Volume, By Corporate Institutions, 2022-2032F |
6.3.4 Armenia Postcard Market Revenues & Volume, By Government, 2022-2032F |
6.3.5 Armenia Postcard Market Revenues & Volume, By Financial Institutions, 2022-2032F |
7 Armenia Postcard Market Import-Export Trade Statistics |
7.1 Armenia Postcard Market Export to Major Countries |
7.2 Armenia Postcard Market Imports from Major Countries |
8 Armenia Postcard Market Key Performance Indicators |
8.1 Number of tourists visiting Armenia |
8.2 Number of postcard purchases per tourist |
8.3 Growth in the number of postcard collectors in Armenia |
8.4 Percentage of retail stores stocking postcards |
8.5 Number of postcard design innovations introduced each year |
9 Armenia Postcard Market - Opportunity Assessment |
9.1 Armenia Postcard Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Armenia Postcard Market Opportunity Assessment, By Usage, 2022 & 2032F |
9.3 Armenia Postcard Market Opportunity Assessment, By End-User, 2022 & 2032F |
10 Armenia Postcard Market - Competitive Landscape |
10.1 Armenia Postcard Market Revenue Share, By Companies, 2025 |
10.2 Armenia Postcard Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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