Market Forecast By Component (Solutions , Services), By Type (Big Data Analytics, Risk Analytics), By Business Function (Sales & Marketing, Operations), By Deployment Mode (On-premises, Cloud) And Competitive Landscape
Product Code: ETC4395456 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
Report Name | Australia Advanced Analytics Market |
Forecast period | 2025-2031 |
CAGR | 5.8% |
Growing Sector | Banking and finance |
Australia Advanced Analytics Market report thoroughly covers the market by component, type, business function and deployment mode. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Australia Advanced Analytics Market is expected to grow at a significant rate in the coming years due to the increasing adoption of data-driven decision making and digital transformation initiatives. Advanced analytics refers to the use of complex techniques such as predictive modeling, machine learning, and artificial intelligence (AI) to gain insights from large and diverse datasets. Australia, advanced analytics is being used across various industries such as banking and finance, healthcare, retail, and manufacturing to improve efficiency, reduce costs, and drive innovation.
According to 6Wresearch, the Australia Advanced Analytics Market size is projected to grow at the CAGR of 5.8% during the forecast period of 2025-2031. One of the key drivers of the Australian advanced analytics market is the need for businesses to stay competitive in a rapidly changing digital landscape. In order to gain a competitive edge, companies are turning to advanced analytics tools and techniques to better understand their customers, optimize their operations, and make data-driven decisions. Another driver of this market is the increasing availability of big data and the need for organizations to manage and analyse this data efficiently. With the rise of social media, IoT devices, and other sources of big data, companies are facing a deluge of information that traditional analytics tools are unable to handle. Advanced analytics solutions offer the ability to process and make sense of this large volume of data, providing valuable insights for businesses. Despite the potential benefits, there are also challenges associated with the adoption of advanced analytics in Australia. One major challenge is the shortage of skilled professionals in this field which has significantly decreased the Australia Advanced Analytics Market Growth. With the growing demand for data scientists and analysts, there is a lack of qualified individuals who possess the necessary technical knowledge and expertise. Another challenge is the cost involved in implementing advanced analytics solutions. Many small and medium-sized businesses may not have the resources to invest in these technologies, making it difficult for them to compete with larger companies that have the financial means to adopt advanced analytics.
In an effort to nurture the advanced analytics market, the Australian Government has introduced several policies and schemes aimed at reinforcing the country's digital infrastructure and enhancing its competitiveness in data analytics. Such initiatives include the Digital Transformation Strategy which seeks to deliver better digital services and the National Innovation and Science Agenda that supports technological innovation, including investments in data analytics. Incentives for research and development have also been provided to encourage partnerships between industry and academia, further solidifying Australia's presence in the advanced analytics field.
Several key players dominate the Australia Advanced Analytics Industry, contributing to the industry's substantial growth. Companies like SAS Institute Inc., IBM Corporation, and Microsoft have a strong foothold, offering a wide range of advanced analytics tools and services that cater to various sectors. Local firms such as Atlassian and Canva are rapidly emerging, infusing the market with innovative and competitive solutions. These industry leaders are not only significantly influencing the trajectory of the market in Australia but are also making an impact on the international stage.
The future looks promising for the Advanced analytics market in Australia. With the increasing digitization and datafication of businesses, there is a growing need for advanced analytics to make sense of vast amounts of data. Advancements in technology such as artificial intelligence and machine learning are continuously improving the capabilities of advanced analytics solutions. This will further drive the demand for these technologies and open up new opportunities for businesses. While there are challenges in implementing advanced analytics solutions in Australia, there are also significant opportunities for growth. By leveraging these technologies, organizations can gain a competitive advantage and stay ahead in an increasingly data-driven business landscape.
According to Ravi Bhandari, Research Head, 6Wresearch, the Solutions segment is expected to dominate the market during the forecast period due to the increasing adoption of advanced analytics tools by organizations to gain a competitive edge in their respective industries. With the growing availability of data and the need for efficient data management and analysis, advanced analytics solutions are becoming a necessity for companies in Australia.
The Australian advanced analytics market is segmented by type into big data analytics and risk analytics. Both these segments are expected to witness significant growth in the coming years due to increasing adoption of advanced technologies in various industries.
The Australian advanced analytics market is further segmented by business function into sales & marketing and operations. The sales & marketing segment is expected to dominate the market due to its ability to provide valuable insights into customer behavior and preferences, which can help companies improve their marketing strategies and increase sales.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Australia Advanced Analytics Market Overview |
3.1 Australia Country Macro Economic Indicators |
3.2 Australia Advanced Analytics Market Revenues & Volume, 2021 & 2031F |
3.3 Australia Advanced Analytics Market - Industry Life Cycle |
3.4 Australia Advanced Analytics Market - Porter's Five Forces |
3.5 Australia Advanced Analytics Market Revenues & Volume Share, By Component , 2021 & 2031F |
3.6 Australia Advanced Analytics Market Revenues & Volume Share, By Type , 2021 & 2031F |
3.7 Australia Advanced Analytics Market Revenues & Volume Share, By Business Function , 2021 & 2031F |
3.8 Australia Advanced Analytics Market Revenues & Volume Share, By Deployment Mode, 2021 & 2031F |
4 Australia Advanced Analytics Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for data-driven decision-making in organizations across various industries. |
4.2.2 Technological advancements in artificial intelligence and machine learning. |
4.2.3 Growing adoption of cloud computing and big data analytics. |
4.2.4 Government initiatives promoting digital transformation and innovation in Australia. |
4.3 Market Restraints |
4.3.1 Data privacy and security concerns hindering the adoption of advanced analytics solutions. |
4.3.2 Lack of skilled professionals in the field of data science and analytics. |
4.3.3 High initial investment and ongoing costs associated with implementing advanced analytics technologies. |
4.3.4 Resistance to change and organizational culture barriers in adopting analytics-driven decision-making. |
5 Australia Advanced Analytics Market Trends |
6 Australia Advanced Analytics Market, By Types |
6.1 Australia Advanced Analytics Market, By Component |
6.1.1 Overview and Analysis |
6.1.2 Australia Advanced Analytics Market Revenues & Volume, By Component , 2021-2031F |
6.1.3 Australia Advanced Analytics Market Revenues & Volume, By Solutions , 2021-2031F |
6.1.4 Australia Advanced Analytics Market Revenues & Volume, By Services, 2021-2031F |
6.2 Australia Advanced Analytics Market, By Type |
6.2.1 Overview and Analysis |
6.2.2 Australia Advanced Analytics Market Revenues & Volume, By Big Data Analytics, 2021-2031F |
6.2.3 Australia Advanced Analytics Market Revenues & Volume, By Risk Analytics, 2021-2031F |
6.3 Australia Advanced Analytics Market, By Business Function |
6.3.1 Overview and Analysis |
6.3.2 Australia Advanced Analytics Market Revenues & Volume, By Sales & Marketing, 2021-2031F |
6.3.3 Australia Advanced Analytics Market Revenues & Volume, By Operations, 2021-2031F |
6.4 Australia Advanced Analytics Market, By Deployment Mode |
6.4.1 Overview and Analysis |
6.4.2 Australia Advanced Analytics Market Revenues & Volume, By On-premises, 2021-2031F |
6.4.3 Australia Advanced Analytics Market Revenues & Volume, By Cloud, 2021-2031F |
7 Australia Advanced Analytics Market Import-Export Trade Statistics |
7.1 Australia Advanced Analytics Market Export to Major Countries |
7.2 Australia Advanced Analytics Market Imports from Major Countries |
8 Australia Advanced Analytics Market Key Performance Indicators |
8.1 Rate of adoption of advanced analytics solutions by Australian businesses. |
8.2 Number of partnerships and collaborations between analytics solution providers and local companies. |
8.3 Growth in the number of data science and analytics training programs in Australia. |
8.4 Percentage increase in the use of advanced analytics tools for strategic decision-making in organizations. |
8.5 Number of successful implementations of advanced analytics projects leading to measurable business impact. |
9 Australia Advanced Analytics Market - Opportunity Assessment |
9.1 Australia Advanced Analytics Market Opportunity Assessment, By Component , 2021 & 2031F |
9.2 Australia Advanced Analytics Market Opportunity Assessment, By Type , 2021 & 2031F |
9.3 Australia Advanced Analytics Market Opportunity Assessment, By Business Function , 2021 & 2031F |
9.4 Australia Advanced Analytics Market Opportunity Assessment, By Deployment Mode, 2021 & 2031F |
10 Australia Advanced Analytics Market - Competitive Landscape |
10.1 Australia Advanced Analytics Market Revenue Share, By Companies, 2024 |
10.2 Australia Advanced Analytics Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |