Market Forecast By Vertical (Nonprofit , Higher Education), By Nonprofit Sub Vertical (Education, Research and Innovation, Social Affairs, Children and Youth, Art and Culture, Others) And Competitive Landscape
Product Code: ETC4411056 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
Report Name | Australia Cloud CRM Market |
Forecast period | 2025-2031 |
CAGR | 11.2% |
Growing Sector | Education |
Australia Cloud CRM Market report thoroughly covers the market by Vertical and Non-profit Sub Vertical. The Market Outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers. This would help the stakeholders devise and align their market strategies according to the current and future market dynamics.
Australia Cloud CRM Market has attained prominent growth and is expected to grow more in the future. This growth can be attributed to the country's robust economy, high internet penetration rate, Digital transformation of businesses, Rising Demand for Personalization among consumers, Remote Workforce due to the pandemic, Cost-Effective Solutions that Cloud CRM gives and the government initiatives such as stricter regulations around data privacy and security lead to the growth of Australia Cloud CRM Market.
According to 6Wresearch, Australia Cloud CRM Market is projected to grow at a CAGR of 11.2% during the period of 2025-2031. One of the major drivers in the growth of this market can be attributed to the country's robust economy, high internet penetration rate, Digital transformation of businesses as businesses embrace digital tech, the demand for advanced, scalable Cloud CRMs grows, aiding their digital transformation. Additionally, Rising Demand for Personalization as in a competitive market companies use Cloud CRMs to differentiate themselves by customizing customer interactions through enhanced data management and analytics. Furthermore, the pandemic has fast-tracked remote work in Australia, making cloud solutions vital for team management and customer engagement. Moreover, Cloud CRMs reduce costs for businesses by removing the need for costly hardware, appealing to Australia’s small and medium enterprises and the government initiatives such as stricter regulations around data privacy and security lead to the Australia Cloud CRM Market Growth.
However, there are also some challenges faced by the Australia Cloud CRM market, such as Data Migration as data migration to a new CRM system is complex, needing meticulous planning and testing to maintain data accuracy and integrity. Another challenge is the Data Security Concerns so Businesses must scrutinize cloud CRM security and compliance to ease concerns about virtual data storage. Along with this user adoption and integration with the existing systems hinders the growth of Australia Cloud CRM Market.
Some Key Players in the Australia Cloud CRM industry include names like Salesforce, Microsoft Dynamics 365, Oracle CX Cloud, SAP Customer Experience, and Zoho CRM. These companies offer a wide range of cloud-based CRM solutions catering to various business needs and industries and they also continuously innovate and enhance their platforms to meet evolving customer demands and stay ahead in the market.
The government initiatives such government agencies work with The Digital Transformation Agency (DTA) in adopting digital tech like cloud computing, providing advice on procurement, security, and contracts. Additionally, the Australian government has announced a Digital Business Plan that includes initiatives to support small and medium-sized businesses in adopting digital technologies, including cloud solutions as a part of their economic recovery plan. Moreover, The Australian Cyber Security Centre offers cloud security resources and advice to businesses for data protection risk management and also the government provides stricter regulations around data privacy leads to the growth of Australia Cloud CRM Market.
Cloud CRM Market in Australia is witnessing significant growth which can be attributed to the country's robust economy, high internet penetration rate, Digital transformation of businesses as businesses embrace digital tech, the demand for advanced, scalable Cloud CRMs grows, aiding their digital transformation, Rising Demand for Personalization among consumers, Remote Workforce due to the pandemic, Cost-Effective Solutions that Cloud CRM gives and the government initiatives and the government initiatives will lead to the growth of Australia Cloud CRM Market in coming years.
According to Ravi Bhandari, Research Head, 6Wresearch, both Non-Profit and Higher Education segments are dominant and will grow in the coming years which is due to the benefits that cloud-based solutions offer, such as cost-effectiveness, scalability, flexibility, and personalization which is useful in both Non-Profit and Higher Education segments.
Based on Non-Profit Sub Vertical, education segment is dominant in the industry and is expected to witness the most significant growth in the Australia cloud CRM market which is due to the rapid adoption of digital technologies to streamline their operations and improve communication with students, parents, and other stakeholders. This has resulted in a growing demand for cloud CRM systems that can help educational institutions manage their relationships with various stakeholders effectively.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Australia Cloud CRM Market Overview |
3.1 Australia Country Macro Economic Indicators |
3.2 Australia Cloud CRM Market Revenues & Volume, 2021 & 2031F |
3.3 Australia Cloud CRM Market - Industry Life Cycle |
3.4 Australia Cloud CRM Market - Porter's Five Forces |
3.5 Australia Cloud CRM Market Revenues & Volume Share, By Vertical , 2021 & 2031F |
3.6 Australia Cloud CRM Market Revenues & Volume Share, By Nonprofit Sub Vertical, 2021 & 2031F |
4 Australia Cloud CRM Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing adoption of cloud technology in Australian businesses |
4.2.2 Growing demand for customer relationship management (CRM) solutions to improve customer experience |
4.2.3 Rise in mobile workforce leading to the need for cloud-based CRM solutions |
4.3 Market Restraints |
4.3.1 Data security concerns related to storing sensitive customer information in the cloud |
4.3.2 Resistance to change among traditional businesses accustomed to on-premise CRM systems |
5 Australia Cloud CRM Market Trends |
6 Australia Cloud CRM Market, By Types |
6.1 Australia Cloud CRM Market, By Vertical |
6.1.1 Overview and Analysis |
6.1.2 Australia Cloud CRM Market Revenues & Volume, By Vertical , 2021-2031F |
6.1.3 Australia Cloud CRM Market Revenues & Volume, By Nonprofit , 2021-2031F |
6.1.4 Australia Cloud CRM Market Revenues & Volume, By Higher Education, 2021-2031F |
6.2 Australia Cloud CRM Market, By Nonprofit Sub Vertical |
6.2.1 Overview and Analysis |
6.2.2 Australia Cloud CRM Market Revenues & Volume, By Education, 2021-2031F |
6.2.3 Australia Cloud CRM Market Revenues & Volume, By Research and Innovation, 2021-2031F |
6.2.4 Australia Cloud CRM Market Revenues & Volume, By Social Affairs, 2021-2031F |
6.2.5 Australia Cloud CRM Market Revenues & Volume, By Children and Youth, 2021-2031F |
6.2.6 Australia Cloud CRM Market Revenues & Volume, By Art and Culture, 2021-2031F |
6.2.7 Australia Cloud CRM Market Revenues & Volume, By Others, 2021-2031F |
7 Australia Cloud CRM Market Import-Export Trade Statistics |
7.1 Australia Cloud CRM Market Export to Major Countries |
7.2 Australia Cloud CRM Market Imports from Major Countries |
8 Australia Cloud CRM Market Key Performance Indicators |
8.1 Customer retention rate |
8.2 Customer satisfaction score |
8.3 Average response time to customer queries |
8.4 Percentage increase in mobile CRM usage |
8.5 Rate of adoption of AI-powered CRM features |
9 Australia Cloud CRM Market - Opportunity Assessment |
9.1 Australia Cloud CRM Market Opportunity Assessment, By Vertical , 2021 & 2031F |
9.2 Australia Cloud CRM Market Opportunity Assessment, By Nonprofit Sub Vertical, 2021 & 2031F |
10 Australia Cloud CRM Market - Competitive Landscape |
10.1 Australia Cloud CRM Market Revenue Share, By Companies, 2024 |
10.2 Australia Cloud CRM Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |