Australia Event Management Software Market (2025-2031) | Outlook, Value, Trends, Analysis, Revenue, Size, Forecast, Companies, Industry, Share & Growth

Australia Event Management Software Market Highlights

Report Name	Australia Event Management Software Market
Forecast period	2025-2031
CAGR	4%
Growing Sector	Corporate

Topics Covered in the Australia Event Management Software Market Report

Australia Event Management Software Market report thoroughly covers the market by component, deployment mode, organisation size and end -user. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Australia Event Management Software Market Synopsis

Australia Event Management Software Market has experienced significant growth, driven by increased digital transformation across various sectors and the evolving needs of the event industry. Government initiatives promoting technological advancements, coupled with funding for tech innovation, have further bolstered the market's expansion. The onset of the COVID-19 pandemic has accelerated the shift towards virtual and hybrid event formats, a trend that is anticipated to persist, shaping the future of event management in Australia. This dynamic market environment offers ample opportunities for growth, innovation, and the development of solutions that meet the changing demands of both event organizers and attendees.

According to 6Wresearch, the Australia Event Management Software Market size is projected to grow at the CAGR of 4% during the forecast period of 2025-2031. The rise in adoption of technology is a major driver for the growth of event management software market in Australia. As more and more events are being organized, there is a need for digital solutions that can simplify the entire process. Event management software provides features like online registration, ticketing, event promotion, and attendee management, making it a preferred choice for event planners. Moreover, the increasing usage of mobile devices and social media has made it easier to reach out to a larger audience. Event management software that is integrated with social media platforms allows planners to promote their events and engage with potential attendees more effectively. The government of Australia has also been supportive of the event industry, providing subsidies and grants to encourage the growth of events in the country. This has further fueled the demand for event management software as organizers strive to make their events more efficient and successful. Despite the favorable conditions for growth, there are some challenges that hinder the full potential Australia Event Management Software industry. One major challenge is the high cost associated with purchasing and implementing event management software. This can be a barrier for small and medium-sized businesses that have limited budgets. Another challenge is the lack of awareness about the benefits of using event management software. Many event planners in Australia are still reliant on manual methods or basic tools like spreadsheets, which may not be as efficient in managing complex events. There is a need for more education and awareness to encourage event planners to adopt digital solutions. Data security is also a concern for many event organizers. With the rise of cyber-attacks, it is important for event management software to have strong security measures in place to protect sensitive information of attendees and clients.

Government policies and schemes introduced in the Australia Event Management Software Market

The government has introduced several policies and schemes designed to boost the Australia Event Management Software Market Growth. These initiatives aim at fostering innovation, supporting small and medium-sized enterprises (SMEs), and promoting the adoption of digital technologies. Noteworthy among these is the Digital Transformation Agency's strategy, which encourages government agencies to adopt cloud-based solutions, including event management software, to improve efficiency and accessibility. Additionally, grants for technological innovation have been made available to companies developing new event management platforms, providing a significant impetus for growth and development within the sector.

Leading players in the Australia Event Management Software Market

The event management software market in Australia is characterized by the presence of both global giants and emerging local players. Key companies that dominate the landscape include Eventbrite, Cvent, and Aventri, which offer comprehensive solutions encompassing event registration, ticketing, and participant management features. On the domestic front, companies like EventsAIR and Ivvy are notable for their innovative platforms tailored to meet the unique requirements of the Australian market. Their focus on customer service, alongside the integration of cutting-edge technologies such as artificial intelligence for audience engagement, sets them apart in a competitive market.

Future Insight of the Australia Event Management Software Market

The future looks bright for the event management software market in Australia. As technology continues to advance, there will be more innovative solutions and features added to event management software, making it even more essential for the industry. Moreover, with the increasing popularity of virtual events due to the COVID-19 pandemic, there is a growing demand for hybrid event management platforms that can seamlessly combine in-person and virtual elements. This presents a huge opportunity for event management software providers in Australia to cater to this emerging trend.In addition, the Australian government has recognized the potential of the events industry and has implemented policies to support its growth. For instance, the Business Events Grant Program provides funding for businesses and organizations to participate in exhibitions, trade shows, and conferences both domestically and internationally.

Market analysis by organisation size

The small and medium-sized enterprises (SMEs) segment is expected to witness significant growth in the Australia event management software market. This can be attributed to the increasing adoption of digital solutions among SMEs, as well as their growing demand for cost-effective event management tools.

Market analysis by end -user

According to Ravi Bhandari, Research Head, 6Wresearch, Corporate segment is expected to experience significant growth in the Australia event management software market. This can be attributed to the increasing demand for corporate events, such as conferences, workshops, and training sessions, which require efficient planning and organization. The corporate sector's growing adoption of technology and emphasis on seamless event execution have also contributed to the segment's growth

Key attractiveness of the report

• 10 Years Market Numbers.
• Historical Data Starting from 2021 to 2024.
• Base Year: 2024.
• Forecast Data until 2031.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• Australia Event Management Software Market Outlook
• Market Size of Australia Event Management Software Market, 2024
• Forecast of Australia Event Management Software Market, 2031
• Historical Data and Forecast of Australia Event Management Software Revenues & Volume for the Period 2021-2031
• Australia Event Management Software Market Trend Evolution
• Australia Event Management Software Market Drivers and Challenges
• Australia Event Management Software Price Trends
• Australia Event Management Software Porter's Five Forces
• Australia Event Management Software Industry Life Cycle
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Component for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Software for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Services for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Content Management for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Deployment Mode for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Cloud for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By On-premises for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Organization Size for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Small and Medium-sized Enterprises for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Large Enterprises for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By End User for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Event Organizers and Planners for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Corporate for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Government for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Education for the Period 2021-2031
• Historical Data and Forecast of Australia Event Management Software Market Revenues & Volume By Other End Users for the Period 2021-2031
• Australia Event Management Software Import Export Trade Statistics
• Market Opportunity Assessment By Component
• Market Opportunity Assessment By Deployment Mode
• Market Opportunity Assessment By Organization Size
• Market Opportunity Assessment By End User
• Australia Event Management Software Top Companies Market Share
• Australia Event Management Software Competitive Benchmarking By Technical and Operational Parameters
• Australia Event Management Software Company Profiles
• Australia Event Management Software Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Component

• Software
• Services
• Content Management

By Deployment Mode

• Cloud
• On-Premises

By Organization Size

• Small And Medium-Sized Enterprises
• Large Enterprises

By End User

• Event Organizers And Planners
• Corporate
• Government
• Education
• Other End Users