| Product Code: ETC5679080 | Publication Date: Nov 2023 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In the Austria beer market, the import trend showed a notable growth rate of 9.62% from 2023 to 2024, with a compound annual growth rate (CAGR) of 9.77% for the period 2020-2024. This import momentum can be attributed to increasing consumer demand for a diverse range of beer products, indicating a stable and expanding market landscape during this period.

By 2027, the Beer market in Austria is anticipated to reach a growth rate of 3.11%, as part of an increasingly competitive Europe region, where Germany remains at the forefront, supported by United Kingdom, France, Italy and Russia, driving innovations and market adoption across sectors.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Austria Beer Market Overview |
3.1 Austria Country Macro Economic Indicators |
3.2 Austria Beer Market Revenues & Volume, 2022 & 2032F |
3.3 Austria Beer Market - Industry Life Cycle |
3.4 Austria Beer Market - Porter's Five Forces |
3.5 Austria Beer Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Austria Beer Market Revenues & Volume Share, By Category, 2022 & 2032F |
3.7 Austria Beer Market Revenues & Volume Share, By Packaging, 2022 & 2032F |
3.8 Austria Beer Market Revenues & Volume Share, By Production, 2022 & 2032F |
4 Austria Beer Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Changing consumer preferences towards craft and specialty beers |
4.2.2 Increasing popularity of beer festivals and events in Austria |
4.2.3 Growing demand for low-alcohol and non-alcoholic beer options |
4.3 Market Restraints |
4.3.1 Stringent government regulations on alcohol advertising and consumption |
4.3.2 Competition from other alcoholic beverages like wine and spirits |
4.3.3 Fluctuating raw material prices impacting production costs |
5 Austria Beer Market Trends |
6 Austria Beer Market Segmentations |
6.1 Austria Beer Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Austria Beer Market Revenues & Volume, By Lager, 2022-2032F |
6.1.3 Austria Beer Market Revenues & Volume, By Ale, 2022-2032F |
6.1.4 Austria Beer Market Revenues & Volume, By Stout & Porter, 2022-2032F |
6.1.5 Austria Beer Market Revenues & Volume, By Malt, 2022-2032F |
6.1.6 Austria Beer Market Revenues & Volume, By Others, 2022-2032F |
6.2 Austria Beer Market, By Category |
6.2.1 Overview and Analysis |
6.2.2 Austria Beer Market Revenues & Volume, By Popular Price, 2022-2032F |
6.2.3 Austria Beer Market Revenues & Volume, By Premium, 2022-2032F |
6.2.4 Austria Beer Market Revenues & Volume, By Super Premium, 2022-2032F |
6.3 Austria Beer Market, By Packaging |
6.3.1 Overview and Analysis |
6.3.2 Austria Beer Market Revenues & Volume, By Glass, 2022-2032F |
6.3.3 Austria Beer Market Revenues & Volume, By PET Bottle, 2022-2032F |
6.3.4 Austria Beer Market Revenues & Volume, By Metal Can, 2022-2032F |
6.3.5 Austria Beer Market Revenues & Volume, By Others, 2022-2032F |
6.4 Austria Beer Market, By Production |
6.4.1 Overview and Analysis |
6.4.2 Austria Beer Market Revenues & Volume, By Macro-brewery, 2022-2032F |
6.4.3 Austria Beer Market Revenues & Volume, By Micro-brewery, 2022-2032F |
6.4.4 Austria Beer Market Revenues & Volume, By Craft Brewery, 2022-2032F |
6.4.5 Austria Beer Market Revenues & Volume, By Others, 2022-2032F |
7 Austria Beer Market Import-Export Trade Statistics |
7.1 Austria Beer Market Export to Major Countries |
7.2 Austria Beer Market Imports from Major Countries |
8 Austria Beer Market Key Performance Indicators |
8.1 Number of craft breweries and microbreweries in Austria |
8.2 Attendance and participation rates in beer festivals and events |
8.3 Sales volume of low-alcohol and non-alcoholic beer options |
8.4 Consumer sentiment and perception towards beer advertising |
8.5 Price index of key raw materials used in beer production |
9 Austria Beer Market - Opportunity Assessment |
9.1 Austria Beer Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Austria Beer Market Opportunity Assessment, By Category, 2022 & 2032F |
9.3 Austria Beer Market Opportunity Assessment, By Packaging, 2022 & 2032F |
9.4 Austria Beer Market Opportunity Assessment, By Production, 2022 & 2032F |
10 Austria Beer Market - Competitive Landscape |
10.1 Austria Beer Market Revenue Share, By Companies, 2025 |
10.2 Austria Beer Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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