| Product Code: ETC5341146 | Publication Date: Nov 2023 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The Austria Carnation Market is projected to witness mixed growth rate patterns during 2025 to 2029. Starting at 0.72% in 2025, the market peaks at 0.79% in 2026, and settles at 0.58% by 2029.

By 2027, the Carnation market in Austria is anticipated to reach a growth rate of 0.79%, as part of an increasingly competitive Europe region, where Germany remains at the forefront, supported by United Kingdom, France, Italy and Russia, driving innovations and market adoption across sectors.

The carnation market in Austria supplies cut flowers and ornamental plants known for their vibrant colors and long-lasting freshness in floral arrangements and bouquets. Carnations are popular for special occasions and floral gifting due to their symbolism and aesthetic appeal. Key trends include the cultivation of novel carnation varieties with enhanced fragrance and disease resistance, the adoption of sustainable farming practices for eco-friendly production, and the integration of online platforms for direct-to-consumer carnation sales.
The carnation market in Austria is influenced by the demand for fresh and vibrant flowers for decorative and ceremonial purposes. Carnations are popular in floral arrangements, bouquets, and as garden plants. The market benefits from the growing popularity of floral decorations, the demand for high-quality and long-lasting flowers, and innovations in floriculture practices. Additionally, the increasing use of carnations in events, weddings, and festivals drives market growth.
The carnation market in Austria faces challenges related to fluctuating weather conditions, which impact flower quality and supply consistency. Ensuring sustainable farming practices and compliance with environmental regulations adds complexity to the market. Additionally, competition from alternative flowers and synthetic floral arrangements impacts market demand. The market must also address changing consumer preferences and trends in floral design. Innovations in cultivation techniques, pest management, and supply chain logistics are crucial for maintaining flower quality and meeting market demands. Florists and growers must invest in marketing strategies to promote the unique qualities and uses of carnations in various floral arrangements and events.
Austria`s policies for the carnation market focus on supporting the agricultural and horticultural sectors. Financial incentives and grants are available for farmers cultivating carnations for domestic and international markets. The government also promotes research into improving cultivation techniques and plant varieties, fostering innovation and enhancing the quality and competitiveness of Austrian carnations.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Austria Carnation Market Overview |
3.1 Austria Country Macro Economic Indicators |
3.2 Austria Carnation Market Revenues & Volume, 2021 & 2031F |
3.3 Austria Carnation Market - Industry Life Cycle |
3.4 Austria Carnation Market - Porter's Five Forces |
3.5 Austria Carnation Market Revenues & Volume Share, By Products Type, 2021 & 2031F |
3.6 Austria Carnation Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Austria Carnation Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for floral decorations and gifts in Austria |
4.2.2 Growing trend of using carnations in weddings and events |
4.2.3 Expansion of online flower delivery services in the Austrian market |
4.3 Market Restraints |
4.3.1 Seasonal fluctuations impacting carnation production and availability |
4.3.2 Competition from other popular flower varieties in the Austrian market |
5 Austria Carnation Market Trends |
6 Austria Carnation Market Segmentations |
6.1 Austria Carnation Market, By Products Type |
6.1.1 Overview and Analysis |
6.1.2 Austria Carnation Market Revenues & Volume, By Standard Carnation, 2021-2031F |
6.1.3 Austria Carnation Market Revenues & Volume, By Miniature Carnation, 2021-2031F |
6.2 Austria Carnation Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Austria Carnation Market Revenues & Volume, By Domestic Field, 2021-2031F |
6.2.3 Austria Carnation Market Revenues & Volume, By Business Field, 2021-2031F |
7 Austria Carnation Market Import-Export Trade Statistics |
7.1 Austria Carnation Market Export to Major Countries |
7.2 Austria Carnation Market Imports from Major Countries |
8 Austria Carnation Market Key Performance Indicators |
8.1 Average price of carnations in Austria |
8.2 Number of florists offering carnations in their product portfolio |
8.3 Consumer sentiment towards carnations as a preferred flower choice |
9 Austria Carnation Market - Opportunity Assessment |
9.1 Austria Carnation Market Opportunity Assessment, By Products Type, 2021 & 2031F |
9.2 Austria Carnation Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Austria Carnation Market - Competitive Landscape |
10.1 Austria Carnation Market Revenue Share, By Companies, 2024 |
10.2 Austria Carnation Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |