| Product Code: ETC5025537 | Publication Date: Nov 2023 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The import trend of electronic watches in Austria from 2020 to 2024 witnessed a decline with a Compound Annual Growth Rate (CAGR) of -3.12%. In 2023-2024, the year-on-year growth rate further decreased by -1.11%. These figures indicate a consistent downward trend in imports over the specified period.

The electronic watches market in Austria is experiencing steady growth, driven by the increasing consumer preference for smart and connected devices. With advancements in technology, electronic watches now offer features such as fitness tracking, notifications, and GPS functionality, making them popular among tech-savvy consumers. The integration of health monitoring capabilities and stylish designs are also key factors contributing to the market`s expansion.
The electronic watches market in Austria is experiencing robust growth driven by the increasing demand for smart features and connectivity in timepieces. As consumers seek multifunctional devices that integrate health tracking, notifications, and navigation, electronic watches are becoming essential accessories. The rising trend of fitness monitoring and the popularity of wearable technology further propel the market, as brands innovate to meet consumer preferences for style and functionality.
The Austria Electronic Watches Market faces challenges primarily from the rapid advancement of smartphone technology, which often includes timekeeping features that diminish the appeal of traditional electronic watches. As consumers increasingly prioritize multifunctional devices, manufacturers must innovate to offer unique features that distinguish electronic watches from smartphones. Additionally, the market is pressured by the need for competitive pricing, which can impact profit margins. Ensuring product quality and reliability is critical to maintaining customer trust in a saturated market.
In Austria, government policies surrounding the electronic watches market focus on consumer protection and innovation. Regulations ensure that electronic watches meet safety and quality standards. The government supports initiatives aimed at promoting the integration of advanced technologies in watchmaking, fostering growth in this competitive market.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Austria Electronic Watches Market Overview |
3.1 Austria Country Macro Economic Indicators |
3.2 Austria Electronic Watches Market Revenues & Volume, 2021 & 2031F |
3.3 Austria Electronic Watches Market - Industry Life Cycle |
3.4 Austria Electronic Watches Market - Porter's Five Forces |
3.5 Austria Electronic Watches Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Austria Electronic Watches Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Austria Electronic Watches Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing adoption of wearable technology |
4.2.2 Growing popularity of smart features in watches |
4.2.3 Rising disposable income levels in Austria |
4.3 Market Restraints |
4.3.1 Competition from traditional analog watches |
4.3.2 High initial cost of electronic watches |
4.3.3 Limited awareness and understanding of electronic watches among consumers |
5 Austria Electronic Watches Market Trends |
6 Austria Electronic Watches Market Segmentations |
6.1 Austria Electronic Watches Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Austria Electronic Watches Market Revenues & Volume, By Digital Quartz Watch, 2021-2031F |
6.1.3 Austria Electronic Watches Market Revenues & Volume, By Analog Quartz Electronic Watch, 2021-2031F |
6.1.4 Austria Electronic Watches Market Revenues & Volume, By Automatic Quartz Watch, 2021-2031F |
6.1.5 Austria Electronic Watches Market Revenues & Volume, By Solar Electronic Watch, 2021-2031F |
6.1.6 Austria Electronic Watches Market Revenues & Volume, By Multi-Functional Electronic Watch, 2021-2031F |
6.2 Austria Electronic Watches Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Austria Electronic Watches Market Revenues & Volume, By Men, 2021-2031F |
6.2.3 Austria Electronic Watches Market Revenues & Volume, By Women, 2021-2031F |
6.2.4 Austria Electronic Watches Market Revenues & Volume, By Children, 2021-2031F |
7 Austria Electronic Watches Market Import-Export Trade Statistics |
7.1 Austria Electronic Watches Market Export to Major Countries |
7.2 Austria Electronic Watches Market Imports from Major Countries |
8 Austria Electronic Watches Market Key Performance Indicators |
8.1 Average time spent on electronic watch usage per day |
8.2 Number of new features introduced in electronic watches |
8.3 Percentage of consumers willing to upgrade to electronic watches from traditional ones |
9 Austria Electronic Watches Market - Opportunity Assessment |
9.1 Austria Electronic Watches Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Austria Electronic Watches Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Austria Electronic Watches Market - Competitive Landscape |
10.1 Austria Electronic Watches Market Revenue Share, By Companies, 2024 |
10.2 Austria Electronic Watches Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here