| Product Code: ETC6520587 | Publication Date: Sep 2024 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, Brunei experienced a significant decline in the import shipments of augmented reality headsets, with a negative CAGR of -35.3% from 2020 to 2024. The top exporting countries to Brunei in 2024 were Malaysia, China, Australia, Hong Kong, and Japan. Despite the high Herfindahl-Hirschman Index (HHI) indicating a concentrated market, the growth rate from 2023 to 2024 declined by -21.57%. This data suggests a challenging market environment for augmented reality headset imports in Brunei, highlighting the need for strategic adjustments and market diversification.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Brunei Augmented Reality Headsets Market Overview |
3.1 Brunei Country Macro Economic Indicators |
3.2 Brunei Augmented Reality Headsets Market Revenues & Volume, 2021 & 2031F |
3.3 Brunei Augmented Reality Headsets Market - Industry Life Cycle |
3.4 Brunei Augmented Reality Headsets Market - Porter's Five Forces |
3.5 Brunei Augmented Reality Headsets Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Brunei Augmented Reality Headsets Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Brunei Augmented Reality Headsets Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for immersive and interactive experiences in various industries such as gaming, education, and healthcare. |
4.2.2 Technological advancements leading to more affordable and high-quality augmented reality headsets. |
4.2.3 Growing adoption of augmented reality technology in marketing and advertising strategies. |
4.3 Market Restraints |
4.3.1 High initial costs associated with purchasing augmented reality headsets and developing compatible software. |
4.3.2 Limited awareness and understanding of augmented reality technology among consumers and businesses. |
4.3.3 Concerns regarding privacy and data security issues related to the use of augmented reality headsets. |
5 Brunei Augmented Reality Headsets Market Trends |
6 Brunei Augmented Reality Headsets Market, By Types |
6.1 Brunei Augmented Reality Headsets Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Brunei Augmented Reality Headsets Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Brunei Augmented Reality Headsets Market Revenues & Volume, By Standalone Headsets, 2021- 2031F |
6.1.4 Brunei Augmented Reality Headsets Market Revenues & Volume, By Tethered Headsets, 2021- 2031F |
6.1.5 Brunei Augmented Reality Headsets Market Revenues & Volume, By Smartphone-enabled Headsets, 2021- 2031F |
6.2 Brunei Augmented Reality Headsets Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Brunei Augmented Reality Headsets Market Revenues & Volume, By Enterprise, 2021- 2031F |
6.2.3 Brunei Augmented Reality Headsets Market Revenues & Volume, By Consumer, 2021- 2031F |
7 Brunei Augmented Reality Headsets Market Import-Export Trade Statistics |
7.1 Brunei Augmented Reality Headsets Market Export to Major Countries |
7.2 Brunei Augmented Reality Headsets Market Imports from Major Countries |
8 Brunei Augmented Reality Headsets Market Key Performance Indicators |
8.1 Average session duration of augmented reality headset usage. |
8.2 Percentage increase in the number of augmented reality applications available in the Brunei market. |
8.3 Rate of adoption of augmented reality technology by key industries in Brunei. |
9 Brunei Augmented Reality Headsets Market - Opportunity Assessment |
9.1 Brunei Augmented Reality Headsets Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Brunei Augmented Reality Headsets Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Brunei Augmented Reality Headsets Market - Competitive Landscape |
10.1 Brunei Augmented Reality Headsets Market Revenue Share, By Companies, 2024 |
10.2 Brunei Augmented Reality Headsets Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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