| Product Code: ETC5013046 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The Brunei detergents import market witnessed a significant shift in 2024, with top exporting countries including Malaysia, China, United Kingdom, Japan, and Indonesia. The market concentration, as measured by the HHI, increased from moderate to high in 2024, indicating a more consolidated market landscape. Despite the negative CAGR of -34.83% from 2020 to 2024 and a steep decline in growth rate of -43.35% from 2023 to 2024, the market dynamics suggest potential challenges and opportunities for stakeholders in the detergents import sector in Brunei.

The Detergents market in Brunei is growing as the demand for effective cleaning products increases among households and industries. This market is driven by the need for detergents that offer superior cleaning power, are environmentally friendly, and are safe for everyday use. Detergents in Brunei are available in various forms, including powders, liquids, and pods, catering to different cleaning needs such as laundry, dishwashing, and surface cleaning.
The detergents market in Brunei is growing as consumers increasingly prioritize cleanliness and hygiene in their households. Detergents are essential for a wide range of cleaning applications, including laundry, dishwashing, and surface cleaning. The market is driven by the rising demand for effective and eco-friendly cleaning products, the growing awareness of hygiene practices, and the expansion of retail channels offering a variety of detergent brands and formulations to meet diverse consumer needs.
The Detergents Market in Brunei faces challenges related to increasing consumer demand for eco-friendly products. As environmental awareness grows, manufacturers must adapt their formulations to meet these demands, which can increase production costs and impact profitability.
The Brunei government has implemented policies to regulate the production and sale of detergents, ensuring they meet environmental and safety standards. These policies include restrictions on the use of harmful chemicals in detergents and encourage the development of eco-friendly alternatives. The government also supports local manufacturers in adopting sustainable production practices, contributing to environmental conservation and public health.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Brunei Detergents Market Overview |
3.1 Brunei Country Macro Economic Indicators |
3.2 Brunei Detergents Market Revenues & Volume, 2021 & 2031F |
3.3 Brunei Detergents Market - Industry Life Cycle |
3.4 Brunei Detergents Market - Porter's Five Forces |
3.5 Brunei Detergents Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Brunei Detergents Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Brunei Detergents Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Brunei Detergents Market Trends |
6 Brunei Detergents Market Segmentations |
6.1 Brunei Detergents Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Brunei Detergents Market Revenues & Volume, By Anionic Detergents, 2021-2031F |
6.1.3 Brunei Detergents Market Revenues & Volume, By Cationic Detergents, 2021-2031F |
6.1.4 Brunei Detergents Market Revenues & Volume, By Non-ionic Detergents, 2021-2031F |
6.1.5 Brunei Detergents Market Revenues & Volume, By Zwitterionic (Amphoteric) Detergents, 2021-2031F |
6.2 Brunei Detergents Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Brunei Detergents Market Revenues & Volume, By Laundry Cleaning Products, 2021-2031F |
6.2.3 Brunei Detergents Market Revenues & Volume, By Household Cleaning Products, 2021-2031F |
6.2.4 Brunei Detergents Market Revenues & Volume, By Dishwashing Products, 2021-2031F |
6.2.5 Brunei Detergents Market Revenues & Volume, By Fuel Additives, 2021-2031F |
6.2.6 Brunei Detergents Market Revenues & Volume, By Biological Reagent, 2021-2031F |
6.2.7 Brunei Detergents Market Revenues & Volume, By Other Applications, 2021-2031F |
7 Brunei Detergents Market Import-Export Trade Statistics |
7.1 Brunei Detergents Market Export to Major Countries |
7.2 Brunei Detergents Market Imports from Major Countries |
8 Brunei Detergents Market Key Performance Indicators |
9 Brunei Detergents Market - Opportunity Assessment |
9.1 Brunei Detergents Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Brunei Detergents Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Brunei Detergents Market - Competitive Landscape |
10.1 Brunei Detergents Market Revenue Share, By Companies, 2024 |
10.2 Brunei Detergents Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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