China Outbound MICE Market (2025-2031) | Value, Demand, Revenue, Analysis, Segments, Size, Supply, Competition, Segmentation, Investment Trends, Challenges, Pricing Analysis, Share, Strategy, Consumer Insights, Trends, Outlook, Drivers, Growth, Companies, Opportunities, Industry, Strategic Insights, Forecast, Restraints, Competitive

Market Forecast By Event Type (Conferences, Exhibitions, Incentive Trips, Others), By Service Type (Accommodation, Travel Services, Food & Beverage, Others), By Destination Type (Domestic, International, Others, Others), By End User (Corporates, Government, Others, Others) And Competitive Landscape
Product Code: ETC13038981 Publication Date: Apr 2025 Updated Date: Oct 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Sachin Kumar Rai No. of Pages: 65 No. of Figures: 34 No. of Tables: 19

China Outbound Mice Market Top 5 Importing Countries and Market Competition (HHI) Analysis

In 2024, China continues to dominate the outbound MICE import market, with Thailand, Vietnam, UK, and Germany also emerging as key exporting countries. Despite a high Herfindahl-Hirschman Index (HHI) indicating market concentration, the industry experienced a slight decline in CAGR from 2020-24. However, the impressive growth rate in 2023-24 at 35.55% suggests a potential rebound and increased activity in the near future for China MICE import shipments. These trends highlight the dynamic nature of the market and the opportunities it presents for stakeholders.

China Outbound Mice Market Top 5 Importing Countries and Market Competition (HHI) Analysis

Key Highlights of the Report:

  • China Outbound MICE Market Outlook
  • Market Size of China Outbound MICE Market,2024
  • Forecast of China Outbound MICE Market, 2031
  • Historical Data and Forecast of China Outbound MICE Revenues & Volume for the Period 2021-2031
  • China Outbound MICE Market Trend Evolution
  • China Outbound MICE Market Drivers and Challenges
  • China Outbound MICE Price Trends
  • China Outbound MICE Porter's Five Forces
  • China Outbound MICE Industry Life Cycle
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Event Type for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Conferences for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Exhibitions for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Incentive Trips for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Service Type for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Accommodation for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Travel Services for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Food & Beverage for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Destination Type for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Domestic for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By International for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By End User for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Corporates for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Government for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of China Outbound MICE Market Revenues & Volume By Others for the Period 2021-2031
  • China Outbound MICE Import Export Trade Statistics
  • Market Opportunity Assessment By Event Type
  • Market Opportunity Assessment By Service Type
  • Market Opportunity Assessment By Destination Type
  • Market Opportunity Assessment By End User
  • China Outbound MICE Top Companies Market Share
  • China Outbound MICE Competitive Benchmarking By Technical and Operational Parameters
  • China Outbound MICE Company Profiles
  • China Outbound MICE Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the China Outbound MICE Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the China Outbound MICE Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 China Outbound MICE Market Overview

3.1 China Country Macro Economic Indicators

3.2 China Outbound MICE Market Revenues & Volume, 2021 & 2031F

3.3 China Outbound MICE Market - Industry Life Cycle

3.4 China Outbound MICE Market - Porter's Five Forces

3.5 China Outbound MICE Market Revenues & Volume Share, By Event Type, 2021 & 2031F

3.6 China Outbound MICE Market Revenues & Volume Share, By Service Type, 2021 & 2031F

3.7 China Outbound MICE Market Revenues & Volume Share, By Destination Type, 2021 & 2031F

3.8 China Outbound MICE Market Revenues & Volume Share, By End User, 2021 & 2031F

4 China Outbound MICE Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing disposable income among Chinese travelers

4.2.2 Growing popularity of MICE (Meetings, Incentives, Conferences, Exhibitions) tourism globally

4.2.3 Government initiatives to promote outbound tourism

4.3 Market Restraints

4.3.1 Geopolitical tensions impacting travel decisions

4.3.2 Economic slowdown affecting business travel budgets

5 China Outbound MICE Market Trends

6 China Outbound MICE Market, By Types

6.1 China Outbound MICE Market, By Event Type

6.1.1 Overview and Analysis

6.1.2 China Outbound MICE Market Revenues & Volume, By Event Type, 2021 - 2031F

6.1.3 China Outbound MICE Market Revenues & Volume, By Conferences, 2021 - 2031F

6.1.4 China Outbound MICE Market Revenues & Volume, By Exhibitions, 2021 - 2031F

6.1.5 China Outbound MICE Market Revenues & Volume, By Incentive Trips, 2021 - 2031F

6.1.6 China Outbound MICE Market Revenues & Volume, By Others, 2021 - 2031F

6.2 China Outbound MICE Market, By Service Type

6.2.1 Overview and Analysis

6.2.2 China Outbound MICE Market Revenues & Volume, By Accommodation, 2021 - 2031F

6.2.3 China Outbound MICE Market Revenues & Volume, By Travel Services, 2021 - 2031F

6.2.4 China Outbound MICE Market Revenues & Volume, By Food & Beverage, 2021 - 2031F

6.2.5 China Outbound MICE Market Revenues & Volume, By Others, 2021 - 2031F

6.3 China Outbound MICE Market, By Destination Type

6.3.1 Overview and Analysis

6.3.2 China Outbound MICE Market Revenues & Volume, By Domestic, 2021 - 2031F

6.3.3 China Outbound MICE Market Revenues & Volume, By International, 2021 - 2031F

6.3.4 China Outbound MICE Market Revenues & Volume, By Others, 2021 - 2031F

6.3.5 China Outbound MICE Market Revenues & Volume, By Others, 2021 - 2031F

6.4 China Outbound MICE Market, By End User

6.4.1 Overview and Analysis

6.4.2 China Outbound MICE Market Revenues & Volume, By Corporates, 2021 - 2031F

6.4.3 China Outbound MICE Market Revenues & Volume, By Government, 2021 - 2031F

6.4.4 China Outbound MICE Market Revenues & Volume, By Others, 2021 - 2031F

6.4.5 China Outbound MICE Market Revenues & Volume, By Others, 2021 - 2031F

7 China Outbound MICE Market Import-Export Trade Statistics

7.1 China Outbound MICE Market Export to Major Countries

7.2 China Outbound MICE Market Imports from Major Countries

8 China Outbound MICE Market Key Performance Indicators

8.1 Average length of stay of Chinese MICE travelers

8.2 Percentage increase in the number of international MICE events attended by Chinese participants

8.3 Growth in the number of partnerships between Chinese MICE companies and international organizations

8.4 Utilization rate of MICE facilities by Chinese companies

9 China Outbound MICE Market - Opportunity Assessment

9.1 China Outbound MICE Market Opportunity Assessment, By Event Type, 2021 & 2031F

9.2 China Outbound MICE Market Opportunity Assessment, By Service Type, 2021 & 2031F

9.3 China Outbound MICE Market Opportunity Assessment, By Destination Type, 2021 & 2031F

9.4 China Outbound MICE Market Opportunity Assessment, By End User, 2021 & 2031F

10 China Outbound MICE Market - Competitive Landscape

10.1 China Outbound MICE Market Revenue Share, By Companies, 2024

10.2 China Outbound MICE Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

Export potential assessment - trade Analytics for 2030

Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.

By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.

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