| Product Code: ETC6753827 | Publication Date: Sep 2024 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, China continued to import soft touch polyurethane coatings primarily from Germany, USA, Taiwan, Japan, and Metropolitan France. The market concentration, as measured by the Herfindahl-Hirschman Index (HHI), remained at a moderate level. Despite a negative compound annual growth rate (CAGR) from 2020 to 2024, there was a slight improvement in the growth rate from 2023 to 2024, indicating a potential recovery in demand for these coatings. The diverse range of exporting countries suggests a healthy competition in the market, offering Chinese buyers a variety of options to choose from.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 China Soft Touch Polyurethane Coatings Market Overview |
3.1 China Country Macro Economic Indicators |
3.2 China Soft Touch Polyurethane Coatings Market Revenues & Volume, 2021 & 2031F |
3.3 China Soft Touch Polyurethane Coatings Market - Industry Life Cycle |
3.4 China Soft Touch Polyurethane Coatings Market - Porter's Five Forces |
3.5 China Soft Touch Polyurethane Coatings Market Revenues & Volume Share, By Base Type, 2021 & 2031F |
3.6 China Soft Touch Polyurethane Coatings Market Revenues & Volume Share, By Product Types, 2021 & 2031F |
3.7 China Soft Touch Polyurethane Coatings Market Revenues & Volume Share, By End-use industry, 2021 & 2031F |
4 China Soft Touch Polyurethane Coatings Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing demand for premium automotive coatings in China |
4.2.2 Increasing adoption of soft touch polyurethane coatings in electronics and consumer goods industries |
4.2.3 Rising disposable income leading to higher consumer spending on luxury goods and furniture |
4.3 Market Restraints |
4.3.1 Stringent environmental regulations impacting the use of certain chemicals in polyurethane coatings |
4.3.2 Fluctuating raw material prices affecting production costs |
4.3.3 Intense competition from alternative coating technologies |
5 China Soft Touch Polyurethane Coatings Market Trends |
6 China Soft Touch Polyurethane Coatings Market, By Types |
6.1 China Soft Touch Polyurethane Coatings Market, By Base Type |
6.1.1 Overview and Analysis |
6.1.2 China Soft Touch Polyurethane Coatings Market Revenues & Volume, By Base Type, 2021- 2031F |
6.1.3 China Soft Touch Polyurethane Coatings Market Revenues & Volume, By Water-based, 2021- 2031F |
6.1.4 China Soft Touch Polyurethane Coatings Market Revenues & Volume, By Solvent-based, 2021- 2031F |
6.2 China Soft Touch Polyurethane Coatings Market, By Product Types |
6.2.1 Overview and Analysis |
6.2.2 China Soft Touch Polyurethane Coatings Market Revenues & Volume, By 2K, 2021- 2031F |
6.2.3 China Soft Touch Polyurethane Coatings Market Revenues & Volume, By UV, 2021- 2031F |
6.3 China Soft Touch Polyurethane Coatings Market, By End-use industry |
6.3.1 Overview and Analysis |
6.3.2 China Soft Touch Polyurethane Coatings Market Revenues & Volume, By Transport and automotive, 2021- 2031F |
6.3.3 China Soft Touch Polyurethane Coatings Market Revenues & Volume, By Electrical and electronics, 2021- 2031F |
6.3.4 China Soft Touch Polyurethane Coatings Market Revenues & Volume, By Wood and Furniture, 2021- 2031F |
7 China Soft Touch Polyurethane Coatings Market Import-Export Trade Statistics |
7.1 China Soft Touch Polyurethane Coatings Market Export to Major Countries |
7.2 China Soft Touch Polyurethane Coatings Market Imports from Major Countries |
8 China Soft Touch Polyurethane Coatings Market Key Performance Indicators |
8.1 Research and development investments in innovative soft touch polyurethane formulations |
8.2 Number of new applications and industries adopting soft touch polyurethane coatings |
8.3 Environmental sustainability initiatives and certifications achieved by manufacturers |
8.4 Consumer perception and satisfaction surveys on the quality and performance of soft touch polyurethane coatings |
9 China Soft Touch Polyurethane Coatings Market - Opportunity Assessment |
9.1 China Soft Touch Polyurethane Coatings Market Opportunity Assessment, By Base Type, 2021 & 2031F |
9.2 China Soft Touch Polyurethane Coatings Market Opportunity Assessment, By Product Types, 2021 & 2031F |
9.3 China Soft Touch Polyurethane Coatings Market Opportunity Assessment, By End-use industry, 2021 & 2031F |
10 China Soft Touch Polyurethane Coatings Market - Competitive Landscape |
10.1 China Soft Touch Polyurethane Coatings Market Revenue Share, By Companies, 2024 |
10.2 China Soft Touch Polyurethane Coatings Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here