| Product Code: ETC5414596 | Publication Date: Nov 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Ethiopia A2P Messaging Market Overview |
3.1 Ethiopia Country Macro Economic Indicators |
3.2 Ethiopia A2P Messaging Market Revenues & Volume, 2021 & 2031F |
3.3 Ethiopia A2P Messaging Market - Industry Life Cycle |
3.4 Ethiopia A2P Messaging Market - Porter's Five Forces |
3.5 Ethiopia A2P Messaging Market Revenues & Volume Share, By Component, 2021 & 2031F |
3.6 Ethiopia A2P Messaging Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 Ethiopia A2P Messaging Market Revenues & Volume Share, By SMS Traffic, 2021 & 2031F |
3.8 Ethiopia A2P Messaging Market Revenues & Volume Share, By Deployment Mode, 2021 & 2031F |
4 Ethiopia A2P Messaging Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Ethiopia |
4.2.2 Growing adoption of mobile messaging services by businesses for customer engagement |
4.2.3 Rising demand for reliable and secure communication channels |
4.3 Market Restraints |
4.3.1 Limited internet infrastructure and connectivity challenges in some regions of Ethiopia |
4.3.2 Regulatory restrictions on A2P messaging services |
4.3.3 Competition from OTT messaging apps impacting traditional A2P messaging services |
5 Ethiopia A2P Messaging Market Trends |
6 Ethiopia A2P Messaging Market Segmentations |
6.1 Ethiopia A2P Messaging Market, By Component |
6.1.1 Overview and Analysis |
6.1.2 Ethiopia A2P Messaging Market Revenues & Volume, By Platform , 2021-2031F |
6.1.3 Ethiopia A2P Messaging Market Revenues & Volume, By A2P Service, 2021-2031F |
6.2 Ethiopia A2P Messaging Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Ethiopia A2P Messaging Market Revenues & Volume, By Authentication Services, 2021-2031F |
6.2.3 Ethiopia A2P Messaging Market Revenues & Volume, By Promotional and Marketing Services, 2021-2031F |
6.2.4 Ethiopia A2P Messaging Market Revenues & Volume, By Customer Relationship Management? Services, 2021-2031F |
6.2.5 Ethiopia A2P Messaging Market Revenues & Volume, By Pushed Content Services, 2021-2031F |
6.2.6 Ethiopia A2P Messaging Market Revenues & Volume, By Interactive Messages, 2021-2031F |
6.2.7 Ethiopia A2P Messaging Market Revenues & Volume, By Others, 2021-2031F |
6.3 Ethiopia A2P Messaging Market, By SMS Traffic |
6.3.1 Overview and Analysis |
6.3.2 Ethiopia A2P Messaging Market Revenues & Volume, By National, 2021-2031F |
6.3.3 Ethiopia A2P Messaging Market Revenues & Volume, By Multi-Country, 2021-2031F |
6.4 Ethiopia A2P Messaging Market, By Deployment Mode |
6.4.1 Overview and Analysis |
6.4.2 Ethiopia A2P Messaging Market Revenues & Volume, By On-premises, 2021-2031F |
6.4.3 Ethiopia A2P Messaging Market Revenues & Volume, By Cloud, 2021-2031F |
7 Ethiopia A2P Messaging Market Import-Export Trade Statistics |
7.1 Ethiopia A2P Messaging Market Export to Major Countries |
7.2 Ethiopia A2P Messaging Market Imports from Major Countries |
8 Ethiopia A2P Messaging Market Key Performance Indicators |
8.1 Average revenue per user (ARPU) for A2P messaging services |
8.2 Number of active A2P messaging campaigns running in Ethiopia |
8.3 Customer satisfaction scores for A2P messaging service providers |
9 Ethiopia A2P Messaging Market - Opportunity Assessment |
9.1 Ethiopia A2P Messaging Market Opportunity Assessment, By Component, 2021 & 2031F |
9.2 Ethiopia A2P Messaging Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 Ethiopia A2P Messaging Market Opportunity Assessment, By SMS Traffic, 2021 & 2031F |
9.4 Ethiopia A2P Messaging Market Opportunity Assessment, By Deployment Mode, 2021 & 2031F |
10 Ethiopia A2P Messaging Market - Competitive Landscape |
10.1 Ethiopia A2P Messaging Market Revenue Share, By Companies, 2024 |
10.2 Ethiopia A2P Messaging Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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