| Product Code: ETC7171442 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Fiji`s capsicum import market continued to see significant growth in 2024, with top exporting countries including New Zealand, Australia, Hong Kong, China, and Mongolia. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market. The impressive compound annual growth rate (CAGR) of 29.5% from 2020 to 2024 demonstrates a strong upward trend in demand. Moreover, the growth rate of 14.79% from 2023 to 2024 suggests continued expansion in the import market, making Fiji an attractive destination for capsicum exporters.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Fiji Capsicum Market Overview |
3.1 Fiji Country Macro Economic Indicators |
3.2 Fiji Capsicum Market Revenues & Volume, 2021 & 2031F |
3.3 Fiji Capsicum Market - Industry Life Cycle |
3.4 Fiji Capsicum Market - Porter's Five Forces |
3.5 Fiji Capsicum Market Revenues & Volume Share, By Form, 2021 & 2031F |
3.6 Fiji Capsicum Market Revenues & Volume Share, By End-use, 2021 & 2031F |
4 Fiji Capsicum Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for organic and locally-grown produce |
4.2.2 Growing awareness about the health benefits of capsicums |
4.2.3 Rising popularity of international cuisines incorporating capsicums |
4.3 Market Restraints |
4.3.1 Seasonal variations in capsicum production |
4.3.2 Fluctuating weather conditions affecting crop yield |
4.3.3 Competition from imported capsicums |
5 Fiji Capsicum Market Trends |
6 Fiji Capsicum Market, By Types |
6.1 Fiji Capsicum Market, By Form |
6.1.1 Overview and Analysis |
6.1.2 Fiji Capsicum Market Revenues & Volume, By Form, 2021- 2031F |
6.1.3 Fiji Capsicum Market Revenues & Volume, By Whole, 2021- 2031F |
6.1.4 Fiji Capsicum Market Revenues & Volume, By Powder, 2021- 2031F |
6.1.5 Fiji Capsicum Market Revenues & Volume, By Oleoresin, 2021- 2031F |
6.2 Fiji Capsicum Market, By End-use |
6.2.1 Overview and Analysis |
6.2.2 Fiji Capsicum Market Revenues & Volume, By Food, 2021- 2031F |
6.2.3 Fiji Capsicum Market Revenues & Volume, By Pharmaceuticals, 2021- 2031F |
6.2.4 Fiji Capsicum Market Revenues & Volume, By Cosmetics, 2021- 2031F |
7 Fiji Capsicum Market Import-Export Trade Statistics |
7.1 Fiji Capsicum Market Export to Major Countries |
7.2 Fiji Capsicum Market Imports from Major Countries |
8 Fiji Capsicum Market Key Performance Indicators |
8.1 Average selling price of capsicums in Fiji |
8.2 Number of new farms or farmers adopting capsicum cultivation |
8.3 Percentage of capsicum crop wastage reduced through improved farming practices |
8.4 Consumer awareness levels about the nutritional benefits of capsicums |
8.5 Adoption rate of sustainable farming methods in capsicum cultivation |
9 Fiji Capsicum Market - Opportunity Assessment |
9.1 Fiji Capsicum Market Opportunity Assessment, By Form, 2021 & 2031F |
9.2 Fiji Capsicum Market Opportunity Assessment, By End-use, 2021 & 2031F |
10 Fiji Capsicum Market - Competitive Landscape |
10.1 Fiji Capsicum Market Revenue Share, By Companies, 2024 |
10.2 Fiji Capsicum Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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