| Product Code: ETC12929633 | Publication Date: Apr 2025 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
The Fiji marzipan import market experienced a significant increase in concentration levels in 2024, with top exporting countries such as New Zealand, Australia, Indonesia, India, and the USA dominating the market. Despite a negative growth rate from 2023 to 2024, the overall compound annual growth rate (CAGR) from 2020 to 2024 stands at an impressive 18.52%. This suggests a strong and growing demand for marzipan in Fiji, emphasizing the importance of monitoring market trends and competition dynamics for businesses operating in this sector.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Fiji Marzipan Market Overview |
3.1 Fiji Country Macro Economic Indicators |
3.2 Fiji Marzipan Market Revenues & Volume, 2021 & 2031F |
3.3 Fiji Marzipan Market - Industry Life Cycle |
3.4 Fiji Marzipan Market - Porter's Five Forces |
3.5 Fiji Marzipan Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Fiji Marzipan Market Revenues & Volume Share, By Almond Content, 2021 & 2031F |
3.7 Fiji Marzipan Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F |
3.8 Fiji Marzipan Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Fiji Marzipan Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness and demand for artisanal and gourmet food products |
4.2.2 Growing popularity of baking and confectionery as a hobby and creative outlet |
4.2.3 Rising disposable income in Fiji leading to higher spending on premium food items |
4.2.4 Tourism industry boosting demand for unique and locally-made food products |
4.3 Market Restraints |
4.3.1 Limited availability of raw materials for marzipan production in Fiji |
4.3.2 High production costs and pricing challenges for premium marzipan products |
4.3.3 Competition from imported marzipan brands with established market presence |
5 Fiji Marzipan Market Trends |
6 Fiji Marzipan Market, By Types |
6.1 Fiji Marzipan Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Fiji Marzipan Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 Fiji Marzipan Market Revenues & Volume, By Traditional, 2021 - 2031F |
6.1.4 Fiji Marzipan Market Revenues & Volume, By Low-Sugar, 2021 - 2031F |
6.1.5 Fiji Marzipan Market Revenues & Volume, By Flavored, 2021 - 2031F |
6.2 Fiji Marzipan Market, By Almond Content |
6.2.1 Overview and Analysis |
6.2.2 Fiji Marzipan Market Revenues & Volume, By 50-70% Almonds, 2021 - 2031F |
6.2.3 Fiji Marzipan Market Revenues & Volume, By 30-50% Almonds, 2021 - 2031F |
6.2.4 Fiji Marzipan Market Revenues & Volume, By Added Chocolate, 2021 - 2031F |
6.3 Fiji Marzipan Market, By Packaging Type |
6.3.1 Overview and Analysis |
6.3.2 Fiji Marzipan Market Revenues & Volume, By Boxed, 2021 - 2031F |
6.3.3 Fiji Marzipan Market Revenues & Volume, By Pouches, 2021 - 2031F |
6.3.4 Fiji Marzipan Market Revenues & Volume, By Bulk, 2021 - 2031F |
6.4 Fiji Marzipan Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Fiji Marzipan Market Revenues & Volume, By Supermarkets, 2021 - 2031F |
6.4.3 Fiji Marzipan Market Revenues & Volume, By Online Retailers, 2021 - 2031F |
6.4.4 Fiji Marzipan Market Revenues & Volume, By Specialty Stores, 2021 - 2031F |
7 Fiji Marzipan Market Import-Export Trade Statistics |
7.1 Fiji Marzipan Market Export to Major Countries |
7.2 Fiji Marzipan Market Imports from Major Countries |
8 Fiji Marzipan Market Key Performance Indicators |
8.1 Number of new artisanal bakeries and confectionery shops in Fiji |
8.2 Percentage increase in online searches or social media mentions related to marzipan products |
8.3 Average price point of premium marzipan products in the market |
8.4 Tourist spending on locally-produced food souvenirs in Fiji |
8.5 Participation in marzipan-making workshops or events in Fiji |
9 Fiji Marzipan Market - Opportunity Assessment |
9.1 Fiji Marzipan Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Fiji Marzipan Market Opportunity Assessment, By Almond Content, 2021 & 2031F |
9.3 Fiji Marzipan Market Opportunity Assessment, By Packaging Type, 2021 & 2031F |
9.4 Fiji Marzipan Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Fiji Marzipan Market - Competitive Landscape |
10.1 Fiji Marzipan Market Revenue Share, By Companies, 2024 |
10.2 Fiji Marzipan Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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