| Product Code: ETC7195439 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, Finland saw a notable shift in its deodorant import landscape with top exporters being the UK, Germany, Metropolitan France, Sweden, and the Netherlands. The market concentration, as measured by HHI, decreased from moderate to low concentration, indicating a more diversified import market. The industry has shown strong growth with a CAGR of 15.34% from 2020 to 2024, and a continued positive trajectory with a growth rate of 2.55% from 2023 to 2024. This suggests a healthy and competitive market environment for deodorant imports in Finland.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Finland Deodorant Market Overview |
3.1 Finland Country Macro Economic Indicators |
3.2 Finland Deodorant Market Revenues & Volume, 2021 & 2031F |
3.3 Finland Deodorant Market - Industry Life Cycle |
3.4 Finland Deodorant Market - Porter's Five Forces |
3.5 Finland Deodorant Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Finland Deodorant Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.7 Finland Deodorant Market Revenues & Volume Share, By Packaging Material, 2021 & 2031F |
3.8 Finland Deodorant Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Finland Deodorant Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about personal hygiene and grooming habits |
4.2.2 Growing focus on natural and organic deodorant products |
4.2.3 Rising disposable income leading to higher spending on personal care products |
4.3 Market Restraints |
4.3.1 Intense competition among key market players |
4.3.2 Price sensitivity among consumers |
4.3.3 Regulatory restrictions on certain ingredient usage in deodorant products |
5 Finland Deodorant Market Trends |
6 Finland Deodorant Market, By Types |
6.1 Finland Deodorant Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Finland Deodorant Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Finland Deodorant Market Revenues & Volume, By Spray, 2021- 2031F |
6.1.4 Finland Deodorant Market Revenues & Volume, By Creams, 2021- 2031F |
6.1.5 Finland Deodorant Market Revenues & Volume, By Roll-On, 2021- 2031F |
6.1.6 Finland Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Finland Deodorant Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Finland Deodorant Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
6.2.3 Finland Deodorant Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.2.4 Finland Deodorant Market Revenues & Volume, By Pharmacies, 2021- 2031F |
6.2.5 Finland Deodorant Market Revenues & Volume, By Drug Stores, 2021- 2031F |
6.2.6 Finland Deodorant Market Revenues & Volume, By Online Retail, 2021- 2031F |
6.2.7 Finland Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
6.3 Finland Deodorant Market, By Packaging Material |
6.3.1 Overview and Analysis |
6.3.2 Finland Deodorant Market Revenues & Volume, By Metal, 2021- 2031F |
6.3.3 Finland Deodorant Market Revenues & Volume, By Plastic, 2021- 2031F |
6.3.4 Finland Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
6.4 Finland Deodorant Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Finland Deodorant Market Revenues & Volume, By Men, 2021- 2031F |
6.4.3 Finland Deodorant Market Revenues & Volume, By Women, 2021- 2031F |
6.4.4 Finland Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
7 Finland Deodorant Market Import-Export Trade Statistics |
7.1 Finland Deodorant Market Export to Major Countries |
7.2 Finland Deodorant Market Imports from Major Countries |
8 Finland Deodorant Market Key Performance Indicators |
8.1 Consumer satisfaction and loyalty metrics |
8.2 Adoption rate of eco-friendly packaging and sustainable practices |
8.3 Frequency of new product launches and innovations |
9 Finland Deodorant Market - Opportunity Assessment |
9.1 Finland Deodorant Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Finland Deodorant Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.3 Finland Deodorant Market Opportunity Assessment, By Packaging Material, 2021 & 2031F |
9.4 Finland Deodorant Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Finland Deodorant Market - Competitive Landscape |
10.1 Finland Deodorant Market Revenue Share, By Companies, 2024 |
10.2 Finland Deodorant Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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